Apple has started blocking developers from promoting their apps by using a price in the app's name, reports VentureBeat. For approximately the last month, apps that use "free" or other pricing information in their metadata have been blocked in iTunes Connect submissions.
Apps that use "Free" in their titles are receiving the following rejection notice after being submitted for review:
Your app's name, icons, screenshots, or previews to be displayed on the App Store include references to your app's price, which is not considered a part of these metadata items.
Please remove any references to your app's price from your app's name, including any references to your app being free or discounted. If you would like to advertise changes to your app's price, it would be appropriate to include this information in the app description. Changes to your app's price can be made in the Pricing and Availability section of iTunes Connect.
An Apple spokesperson VentureBeat contacted confirmed the changes but declined to offer any additional information.
Given that there are still dozens of apps in the App Store that use "Free" in their title, such as Disney's "Where's My Water? Free" or "Doodle Jump FREE," it appears this is a new policy that will affect app submissions going forward. It's not clear if Apple will make apps that are already in the App Store implement a title change.
In related App Store news, Apple appears to have mistakenly approved Metadata, an app that sends a notification when a U.S. drone strike is reported in the news.
The app, which had previously been rejected a dozen times before, was approved this morning and then pulled just hours later, suggesting its temporary approval was an accident. Previously, the app was approved in 2014 and was in the App Store for almost a year before being removed.
Friday January 9, 2026 8:17 am PST by Tim Hardwick
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop.
Below is a breakdown of what we're expecting over the next ...
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One thing worth...
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The Unicode Consortium has published a draft list of emoji that could come to smartphones and other devices in the future. The list shared by Emojipedia outlines 19 emoji candidates under consideration for Emoji 18.0, which is expected to be finalized in September 2026.
Among the proposed additions are a squinting face emoji, left- and right-pointing thumb gestures, a pickle, a lighthouse, a ...
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Back in late 2022 and early 2023, Apple rolled out a new architecture for its Apple Home platform to deliver improved performance and compatibility, although the rollout came with some hiccups that forced Apple to pull and later re-release the upgrade.
Three years later, Apple is now on the verge of ending support for the old version of the Home architecture, which may result in access to...
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"After careful evaluation, we determined that Google's technology provides the most capable foundation for Apple Foundation Models and we're excited about the innovative new experiences it will unlock for our users," the statement...
In a letter to Apple CEO Tim Cook and Google CEO Sundar Pichai, U.S. Senators Ron Wyden, Ben Ray Lujan, and Edward Markey have requested that Apple and Google remove X Corp's X and Grok apps from their app stores over recent incidents of "mass generation of nonconsensual sexualized images of women and children."
X has come under fire over the past week amid reports of Grok's AI image...
iOS 26 is showing unusually slow adoption among iPhone users months after release, according to third-party analytics.
Usage data published by StatCounter (via Cult of Mac) for January 2026 indicates that only around 15 to 16% of active iPhones worldwide are running any version of iOS 26. The breakdown shows iOS 26.1 accounting for approximately 10.6% of devices, iOS 26.2 for about 4.6%, and ...
One of the reasons I don't browse for apps is all of the junk titles that I see. It's like a cess pool of uncertainty.
A developer should release ONE app, a good app, and then have upgrade options within it. Not 10 different variations of the same app at different price points!
In related App Store news, Apple appears to have mistakenly approved ('https://theintercept.com/2017/03/28/after-12-rejections-apple-accepts-app-that-tracks-u-s-drone-strikes/') Metadata, an app that sends a notification when a U.S. drone strike is reported in the news.
The app, which had previously been rejected a dozen times before, was approved this morning and then pulled just hours later, suggesting its temporary approval was an accident. Previously, the app was approved in 2014 and was in the App Store for almost a year before being removed.
So why doesn't Apple just block every major news app for reporting violent crime or attacks because someone may find it "objectionable"? Probably because this has more to do with censorship than objectionable content...
One of the reasons I don't browse for apps is all of the junk titles that I see. It's like a cess pool of uncertainty.
A developer should release ONE app, a good app, and then have upgrade options within it. Not 10 different variations of the same app at different price points!
I really wish Apple had a better way to search apps. I mean, the process of searching for apps could be improved SO easily it is just baffling to me that they have not implemented any improvements to searching for apps. So much junk and app pollution it's almost like spam these days.
Years ago the Mac had a good "search" function, then they had "Sherlock" and now "Spotlight", and it's like the idea of searching for files has become a totally lost art - it's incredibly dumb how poorly Apple has implemented "find" and "search" functions in iOS, Apple OS, and the App Store, and even the friggin music store! I mean dang it's stupid how poorly ANY apple search function works. I mean finding stuff DOES NOT work with Apple these days - nobody has noticed? Anyone out there remember Eudora for Email? It was awesome and it had a search function that worked. With Apple Mail app and Spotlight I cannot find anything anymore (for the last 10 years).
Sorry to rant, but I just got to thinking how much better search functions were back in the 1990's. The world has gotten dumber in some ways. Or maybe I am just old?
I think this idea of "top 40" music, or the "top grossing movies" is stupid. Who cares what music or movie is making the most money? Same for apps. I mean I will glance at what is trending popular, but if I come to look for a calculator app that has some spreadsheet type functions in it, I want to get some relevant results from the App Store - instead I get crap. Meta data that is searchable would be nice. I think Apple collects meta data for apps, but then their stupidly designed search engine misses the point entirely. Just a gut feeling. Hope I'm not wasting your time with my rant.