Apple Rejecting Apps With Pricing Info Like 'Free' in App Title

R Ju2ljgApple has started blocking developers from promoting their apps by using a price in the app's name, reports VentureBeat. For approximately the last month, apps that use "free" or other pricing information in their metadata have been blocked in iTunes Connect submissions.

Apps that use "Free" in their titles are receiving the following rejection notice after being submitted for review:

Your app's name, icons, screenshots, or previews to be displayed on the App Store include references to your app's price, which is not considered a part of these metadata items.

Please remove any references to your app's price from your app's name, including any references to your app being free or discounted. If you would like to advertise changes to your app's price, it would be appropriate to include this information in the app description. Changes to your app's price can be made in the Pricing and Availability section of iTunes Connect.

An Apple spokesperson VentureBeat contacted confirmed the changes but declined to offer any additional information.

Given that there are still dozens of apps in the App Store that use "Free" in their title, such as Disney's "Where's My Water? Free" or "Doodle Jump FREE," it appears this is a new policy that will affect app submissions going forward. It's not clear if Apple will make apps that are already in the App Store implement a title change.

freeappsrejected
In related App Store news, Apple appears to have mistakenly approved Metadata, an app that sends a notification when a U.S. drone strike is reported in the news.

The app, which had previously been rejected a dozen times before, was approved this morning and then pulled just hours later, suggesting its temporary approval was an accident. Previously, the app was approved in 2014 and was in the App Store for almost a year before being removed.

Popular Stories

iOS 18

Apple Releases iOS 18.5 With New Wallpaper, Screen Time Changes, Carrier Satellite Support for iPhone 13 and More

Monday May 12, 2025 10:06 am PDT by
Apple today released iOS 18.5 and iPadOS 18.5, the fifth updates to the iOS 18 and iPadOS 18 operating systems that came out last September. iOS 18.5 and iPadOS 18.5 come a little over a month after Apple released iOS 18.4 and iPadOS 18.4. The new software can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. The iOS 18.5 update has a...
tvOS 18 Feature

Apple Releases tvOS 18.5

Monday May 12, 2025 10:01 am PDT by
Apple today released tvOS 18.5, the latest version of the tvOS operating system. tvOS 18.5 comes a little over a month after the launch of tvOS 18.4, and it is available for the Apple TV 4K and Apple TV HD models. tvOS 18.5 can be downloaded using the Settings app on the ‌Apple TV‌. Open up Settings and go to System > Software Update to get the new software. ‌Apple TV‌ owners who have...
iPhone 17 Pro Blue Feature Tighter Crop

WSJ: Apple Weighing Price Hikes for iPhone 17 Lineup Without Blaming Tariffs

Monday May 12, 2025 3:36 am PDT by
Apple is considering raising prices for its upcoming iPhone 17 models set to release this fall, according to people familiar with the matter cited by The Wall Street Journal. The company reportedly aims to pair the potential price hikes with new features and design changes to justify the increased cost to consumers, rather than attributing them to U.S. tariffs on goods from China. The...
macOS Sequoia Feature

Apple Releases macOS Sequoia 15.5

Monday May 12, 2025 10:10 am PDT by
Apple today released macOS Sequoia 15.5, the fifth major update to the macOS Sequoia operating system that launched last September. macOS Sequoia 15.5 comes a little over a month after the launch of macOS Sequoia 15.4. Mac users can download the ‌‌‌macOS Sequoia 15.5‌‌‌ update through the Software Update section of System Settings. It is available for free on all Macs able to run ...
iOS 18

iOS 18.5 Expected This Week With These New Features

Monday May 12, 2025 7:20 am PDT by
Following more than a month of beta testing, Apple is expected to release iOS 18.5 to the general public this week. While the software update is relatively minor, it still includes a handful of new features and changes for iPhones. Below, we recap everything new in iOS 18.5. Pride Wallpaper Apple recently announced its 2025 Pride Collection, including a new Apple Watch band, watch face,...
Beyond iPhone 13 Better Triad

20th Anniversary iPhone Will Be Mostly Glass With All-Screen Design

Monday May 12, 2025 2:52 am PDT by
Apple will mark the 10th anniversary of the iPhone X in 2027 by launching a mostly glass, curved iPhone without any cutouts in the display, according to Bloomberg's Mark Gurman. Writing in his latest Power On newsletter, Gurman said the all-screen device will arrive later in 2027, suggesting a fall release. The model will be preceded by Apple's first foldable iPhone, claims the reporter....
AirPods Pro 3 Mock Feature

AirPods Pro 3 Just Months Away – Here's What We Know

Tuesday April 29, 2025 1:30 am PDT by
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...

Top Rated Comments

coolfactor Avatar
106 months ago
GOOD!

One of the reasons I don't browse for apps is all of the junk titles that I see. It's like a cess pool of uncertainty.

A developer should release ONE app, a good app, and then have upgrade options within it. Not 10 different variations of the same app at different price points!
Score: 43 Votes (Like | Disagree)
Rainshadow Avatar
106 months ago
What would be great is if Apple allowed You to test an app for free for 24-48 hours and then it locked and prompted you to pay for it after the trial.

Kind of like the other app stores ;)

That would help cut down on a LOT of lite versions and would likely entice me to buy more apps.
Score: 26 Votes (Like | Disagree)
redheeler Avatar
106 months ago
In related App Store news, Apple appears to have mistakenly approved ('https://theintercept.com/2017/03/28/after-12-rejections-apple-accepts-app-that-tracks-u-s-drone-strikes/') Metadata, an app that sends a notification when a U.S. drone strike is reported in the news.

The app, which had previously been rejected a dozen times before, was approved this morning and then pulled just hours later, suggesting its temporary approval was an accident. Previously, the app was approved in 2014 and was in the App Store for almost a year before being removed.
So why doesn't Apple just block every major news app for reporting violent crime or attacks because someone may find it "objectionable"? Probably because this has more to do with censorship than objectionable content...
Score: 10 Votes (Like | Disagree)
WordsmithMR Avatar
106 months ago
That related news. Yea. Super related.

Instead of "Free" we'll just end up seeing "Lite" more often.
Score: 8 Votes (Like | Disagree)
BuddyTronic Avatar
106 months ago
GOOD!

One of the reasons I don't browse for apps is all of the junk titles that I see. It's like a cess pool of uncertainty.

A developer should release ONE app, a good app, and then have upgrade options within it. Not 10 different variations of the same app at different price points!
I really wish Apple had a better way to search apps. I mean, the process of searching for apps could be improved SO easily it is just baffling to me that they have not implemented any improvements to searching for apps. So much junk and app pollution it's almost like spam these days.

Years ago the Mac had a good "search" function, then they had "Sherlock" and now "Spotlight", and it's like the idea of searching for files has become a totally lost art - it's incredibly dumb how poorly Apple has implemented "find" and "search" functions in iOS, Apple OS, and the App Store, and even the friggin music store! I mean dang it's stupid how poorly ANY apple search function works. I mean finding stuff DOES NOT work with Apple these days - nobody has noticed? Anyone out there remember Eudora for Email? It was awesome and it had a search function that worked. With Apple Mail app and Spotlight I cannot find anything anymore (for the last 10 years).

Sorry to rant, but I just got to thinking how much better search functions were back in the 1990's. The world has gotten dumber in some ways. Or maybe I am just old?

I think this idea of "top 40" music, or the "top grossing movies" is stupid. Who cares what music or movie is making the most money? Same for apps. I mean I will glance at what is trending popular, but if I come to look for a calculator app that has some spreadsheet type functions in it, I want to get some relevant results from the App Store - instead I get crap. Meta data that is searchable would be nice. I think Apple collects meta data for apps, but then their stupidly designed search engine misses the point entirely. Just a gut feeling. Hope I'm not wasting your time with my rant.
Score: 7 Votes (Like | Disagree)
sniffies Avatar
106 months ago
AppsGoneFree is now known as AppsGone
Score: 6 Votes (Like | Disagree)