The latest numbers from research firm Gartner reveal that the smartphone industry continues to be a virtual two-horse race between iOS and Android. The operating systems combined for a record 99.1% worldwide market share in the second calendar quarter of 2016, compared to 96.8% in the year-ago period.
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Android remained the world's most widely used smartphone operating system with 86.2% market share in the second quarter, up from 82.2% a year ago, while iOS dropped to 12.9% market share from 14.6% in the year-ago period. Windows and BlackBerry smartphones continued their long-running descent, dropping to 0.6% and 0.1% market share worldwide respectively.
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iOS and Android achieving a 99% duopoly in the smartphone market is remarkable given that Symbian and BlackBerry operating systems were industry leaders just six years ago. Symbian was used by several major mobile phone vendors, including Nokia, Samsung, Motorola, and Sony Ericsson.
Symbian was essentially discontinued in 2012, beyond being used on a few regional smartphones in Japan, while BlackBerry released its first Android smartphone last year. Meanwhile, Microsoft scaled back its Windows Phone efforts earlier this year following continuously poor sales of Lumia devices.
Top Rated Comments
(View all)I believe this year will be the 1st year I buy an Android phone because of the lack of innovation from Apple and the iPhone 7.
Significantly: Android gained 4% of the market, while Apple lost 1.7% of the market.
This is disappointing. This market share for Apple is terrible. I'd love to see iOS with six figure units sold each quarter. This has to do with iOS pricing for iPhone. A lower cost device will bring Apple higher ongoing income from other products and services,
Developers make 4x from iOS apps vs. Android. The vast majority of people choosing* Android don't spend a dime on apps nor services.At what point do developers stop making apps for iOS? Wasn't that the issue the Mac had in the 1990's, a smaller and smaller market share, so developers abandon it?
Apple's iOS strategy is no different from the Mac's: skim the customers creme, enjoy the high margins and spend more on customer service. You can't beat iOS.
*EDIT: they don't actually "choose": they pick the lowest priced item, and it's not an iPhone.
fixed that for you.
At what point do developers stop making apps for iOS? Wasn't that the issue the Mac had in the 1990's, a smaller and smaller market share, so developers abandon it?