facebook-messenger-logoFacebook is planning to provide developers with toolkits for customer service chatbots and live chat APIs, according to a few sources that spoke with TechCrunch.

The company will debut the new features at Facebook's F8 conference next week, following in line with a host of recent institutions getting behind chatbot support. Facebook's intentions are to connect its users with businesses via its standalone chat app, Messenger. [Direct Link]

The new program will connect those businesses with Facebook-approved chatbot developers, so instead of needing to navigate the construction of complex automated response systems themselves, they can focus on their company while developers create the chatbot software. TechCrunch acquired a presentation by Facebook aimed at chatbot developers, and it described some of the functionality the automated responses might have.

It details how beyond just text chatbots will be able to respond with what it calls “Structured Messages.” These include a title, image, a description, a URL and calls to action such as visiting a website, viewing an e-commerce order or making a restaurant reservation.

To further encourage the universality of Messenger, the social media company is also hard at work on plug-ins for the app that can be installed on a website's contact page. Facebook's idea is that this would eventually take preference over calling or emailing for questions, linking them out directly to the Messenger app on iOS or Messenger.com on the web.

Going one step beyond automated responses, this would lead to live chat conversations with representatives. So while Facebook would provide the means, each business would still need to find the resources for fully implementing the feature. Other tidbits from the presentation hint at user-targeted advertising in Messenger, a way for Facebook to make money off of the new feature when it rolls out. After paying a fee, advertisers would gain the ability to send targeted messaging ads to users who have already chatted with a business.

facebook-messenger-klm

Image of a chatbot already running in Messenger that details airline information

The beginning of the steps to Facebook's vision can be seen in a small update to Messenger yesterday, which introduced truncated "Messenger Links" and "Messenger Codes." The update provides businesses with Twitter-like usernames that are easier to remember, and easier to navigate to thanks to links directly from the Facebook page of each business.

Similar to Snapchat, Messenger Codes can be used on a peer-to-peer basis to add a friend on Messenger, but companies will be able to install the RFID feature as advertisements and marketing materials, as well. Users can even search for businesses to chat with directly within the iOS Messenger app, although since none of the APIs are available yet it's on an inconsistent business-to-business basis regarding how helpful the experience will be.

Introducing chatbots into popular messaging apps has become more and more popular, with platforms like Kik and Skype gaining bot features to provide users with interactive chat logs that provide information on the weather, entertainment, or world news. Facebook even launched an airline information bot last week, with limited scope centering on KLM Royal Dutch Airlines and providing users with threaded ticket, boarding time, and check-in information directly in Messenger.

Top Rated Comments

thisisnotmyname Avatar
115 months ago
Tay 2.0 here we come!
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 18

iOS 18.4 Will Include These New Features for Your iPhone

Wednesday February 5, 2025 7:15 am PST by
iOS 18.3 was released last month, so the first iOS 18.4 beta should be coming soon. iOS 18.4 is expected to be a more substantial update for the iPhone, with several new features and changes related to Apple Intelligence and beyond. Apple's website suggests that iOS 18.4 will be released in April, following beta testing. Below, we outline what to expect from the update so far. Apple...
iCloud General Feature Redux

iPhone Users Who Pay for iCloud Storage Receive an All-New Perk

Thursday February 6, 2025 11:21 am PST by
If you pay for iCloud storage on your iPhone, Apple has a new perk for you, at no additional cost. iCloud+ is the official name for Apple's paid iCloud storage plans, which range from 50GB for $0.99 per month to 12TB for $59.99 per month in the United States. iCloud+ plans already come with multiple perks for free, such as Hide My Email and HomeKit Secure Video, and now there is another one...
maxresdefault

An Apple TV Refresh is Coming in 2025 - Here's What You Should Know

Wednesday February 5, 2025 10:17 am PST by
Apple hasn't refreshed the Apple TV since 2022, but rumors suggest that we're finally going to get an update in 2025. We don't have a full picture of what to expect yet, but we have some hints on what's coming. Subscribe to the MacRumors YouTube channel for more videos. Updated A-Series Chip The current Apple TV 4K uses the A15 Bionic chip that was in the iPhone 13 lineup, and it's time for...
iPhone SE 4 Single Camera Thumb

iPhone SE 4 Launching as Soon as Next Week

Thursday February 6, 2025 3:30 pm PST by
Apple's next-generation iPhone SE could debut as soon as next week with a launch to follow later in February, reports Bloomberg's Mark Gurman. Apple isn't expected to hold an event for the iPhone SE 4, and will instead unveil the device through a press release. The iPhone SE 4 is expected to have an iPhone 14-style design, with Apple eliminating the thick bezels and Touch ID Home button of...
iOS 18

iOS 18.3.1 Update Coming Soon for iPhones

Thursday February 6, 2025 7:31 am PST by
Apple is internally testing iOS 18.3.1 for iPhones, according to our website's analytics logs, which have been a consistently reliable indicator of upcoming iOS versions. The software update should be released within the next few weeks. iOS 18.3.1 should be a minor update that addresses software bugs and/or security vulnerabilities. Apple Intelligence notification summaries for news and...
iCloud General Feature Redux

Apple Ordered by UK to Create Global iCloud Encryption Backdoor

Friday February 7, 2025 2:37 am PST by
The British government has secretly demanded that Apple give it blanket access to all encrypted user content uploaded to the cloud, reports The Washington Post. The undisclosed order is said to have been issued last month, and requires that Apple creates a back door that allows UK security officials unencumbered access to encrypted user data worldwide – an unprecedented demand not before...
disney

Disney+ Loses 700,000 Subscribers Following Price Increase

Wednesday February 5, 2025 3:34 pm PST by
Disney+ lost 700,000 subscribers worldwide in recent months, according to Disney's earnings results for the first quarter of 2025. Disney said it now has 124.6 million Disney+ subscribers, a decrease of 0.7 million compared to its subscriber numbers in the fourth quarter of 2024. The drop in subscribers comes after Disney+ prices increased in the fall. Disney+ with Ads went from $7.99 to...
apple wallet drivers license feature iPhone 15 pro

iPhone Driver's Licenses to Expand to These 7 U.S. States

Wednesday February 5, 2025 6:27 am PST by
In select U.S. states, residents can add their driver's license or state ID to the Wallet app on the iPhone and Apple Watch, providing a convenient and contactless way to display proof of identity or age at select airports and businesses, and in select apps. Below, we outline which U.S. states and territories offer the feature, and additional states that have committed to rolling it out in...