The Pokémon Company Releases New Details and Screenshots for 'Pokémon GO' - MacRumors
Skip to Content

The Pokémon Company Releases New Details and Screenshots for 'Pokémon GO'

by

The Pokémon Company today released more information about its upcoming augmented reality mobile game Pokémon GO, which blends the series' trademarked collectible gameplay with location-based discovery thanks to the technology of modern smartphones. As in its original September announcement, the company reiterated that the app itself will be free at launch, with in-app purchases available to round out the experience.

Pokémon GO works by notifying players when they're near a catchable Pokémon, and now the company is explaining how the catching process works: gamers will use their smartphone to "take aim" at where the Pokémon is waiting and use one of their collected Poké Balls to capture it. As is normal in games of the series, there's a chance for the capture to fail or for the Pokémon to run away before it can be caught.

Pokemon GO iOS screenshots
There will also be a new feature called PokéStops, "located at interesting places, such as public art installations, historical markers, and monuments," that act as a sort of rest stop for users to restock on Poké Balls and Pokémon Eggs -- which use the pedometer of a smartphone to hatch after a certain number of steps. The more the game is played, the faster players can level up their Trainer and discover higher-level Pokémon in the wild while gaining access to more powerful items.

Similar to PokéStops, Pokémon GO will use the well-known feature of the Gym to provide community hubs in certain locations around the globe. But these areas won't be as peaceful-minded as PokéStops, with players able to challenge the ownership of a Gym and potentially gain control over it with their team of Pokémon. Although it will lack the story-driven experience of a proper game in the series, these features hint that there will be some sort of structure to Pokémon GO.

At a certain point in the game, you'll be asked to join one of three teams. Once you join a team, you'll gain the ability to assign Pokémon you've caught to empty Gym locations or to a location where a team member has placed one of his or her Pokémon. Like PokéStops, Gyms can be found at real locations in the world. Each player can place only one Pokémon at a particular Gym, so you're encouraged to work with others on the team to build up a strong defense.

If a Gym is already claimed by another team, you can challenge that Gym using your own Pokémon. Using the Pokémon you've caught, engage in battle with the defending Pokémon at the Gym to claim control.

The Pokémon Company reiterated that all of "the features, available languages, design, and overall appearance" of the game are not yet final, but a trial run is currently being conducted in Japan to iron out the experience before a wide release, which has also yet to be confirmed.

There's been a lot of news surrounding traditionally console exclusive companies emerging into the smartphone gaming market, including Pokémon parent company Nintendo, and now Sony, which just announced it'll be bringing some of its characters to smartphones beginning in Japan and Asia.

Check out The Pokémon Company's official press release for more information on Pokémon GO.

Top Rated Comments

138 months ago
This is more exciting than Apple's last event...
Score: 13 Votes (Like | Disagree)
bchreng Avatar
138 months ago
Be sure to save your Master Ball
Or just buy one when you need it via IAP
Score: 7 Votes (Like | Disagree)
earthTOmitchel Avatar
138 months ago
Be sure to save your Master Ball
Ya don't waste it on Ivysaur like this dum dum
Score: 6 Votes (Like | Disagree)
LordQ Avatar
138 months ago
Can't wait to catch a Mewtwo :D
Score: 4 Votes (Like | Disagree)
macduke Avatar
138 months ago
Having just read that other article about Sony, let the mobile wars between Nintendo and Sony begin!! My body is ready.
Score: 3 Votes (Like | Disagree)
138 months ago
Can't wait to catch a Mewtwo :D
Be sure to save your Master Ball
Score: 3 Votes (Like | Disagree)

Popular Stories

Pokemon Beats Pill Feature 2 1

Apple and Pokémon Tease Special Pikachu-Themed Beats Pill Speaker

Monday October 12, 2026 9:08 am PDT by
Beats today shared a short video teasing a new collaboration with Pokémon, and it appears this will be for a Pikachu-themed Beats Pill speaker. "Time to catch something new," the video title says. The short clip shows a Beats Pill speaker and Beats and Poké Ball icons side by side. Earlier this month, Pokémon content creator BritBratTV shared two photos of an alleged Pikachu-themed Beats...
pokemon beats pill

Beats and Pokémon Team Up for Special-Edition Beats Pill Speaker

Tuesday October 13, 2026 6:00 am PDT by
Following a teaser yesterday, Apple's Beats brand has now officially announced its latest collaboration, this time with The Pokémon Company International for a special-edition Beats Pill speaker featuring Pikachu and Mimikyu on the speaker's grill. The Pokémon x Beats Pill launches this Thursday, October 15, and it will be available at the same $149.99 price as other Beats Pill variants....
Apple HomeView lineup feature1

Apple Announces 'HomeView' Smart Home Hub

Tuesday October 13, 2026 6:00 am PDT by
Apple today announced the "HomeView," an all-new kind of smart home hub featuring a 7-inch Liquid Retina display and Siri AI. Apple's senior vice president of Worldwide Marketing Greg Joswiak said: Apple HomeView is designed to be shared by everyone in the home yet feel completely personal to each user. It recognizes your face to shift from a household screen to your own experience,...
Latest Stories
Oops, Apple's Website Just Hinted at iPad Mini 8
Oops, Apple's Website Just Hinted at iPad Mini 8
29 minutes ago
OLED MacBook Pro Won't Get M7 Chips Until Late 2027
OLED MacBook Pro Won't Get M7 Chips Until Late 2027
3 hours ago
Apple Pledged $25 Million to Trump's White House Ballroom
Apple Pledged $25 Million to Trump's White House Ballroom
4 hours ago
Touchscreen MacBook Pro Could Launch on November 6
Touchscreen MacBook Pro Could Launch on November 6
6 hours ago
New Withings Users Must Pay $99/Year for Apple Health Syncing
New Withings Users Must Pay $99/Year for Apple Health Syncing
6 hours ago
Meta and Apple Bring Muse Spark Open AI Model to Mac Studio
Meta and Apple Bring Muse Spark Open AI Model to Mac Studio
7 hours ago
iPad Mini 8: Apple Has Tested Both 60Hz and 120Hz ProMotion Displays
iPad Mini 8: Apple Has Tested Both 60Hz and 120Hz ProMotion Displays
7 hours ago
Apple TV 4K 2022 vs. 2026 Buyer's Guide: All Differences Compared
Apple TV 4K 2022 vs. 2026 Buyer's Guide: All Differences Compared
9 hours ago
Apple CEO John Ternus on Early Foldables: 'Kind of Cheap and Crappy'
Apple CEO John Ternus on Early Foldables: 'Kind of Cheap and Crappy'
10 hours ago
Greg Joswiak Says Apple Isn't Focused on Making AI for 'Lunatic Fringe'
Greg Joswiak Says Apple Isn't Focused on Making AI for 'Lunatic Fringe'
10 hours ago
Amazon Offers $120 Discount on AirPods Max 2, $50 Off AirPods Pro 3
Amazon Offers $120 Discount on AirPods Max 2, $50 Off AirPods Pro 3
11 hours ago
Apple CEO John Ternus Featured on Cover of TIME Magazine: 'New Era'
Apple CEO John Ternus Featured on Cover of TIME Magazine: 'New Era'
11 hours ago
Apple Announces Deadline to 'Get Ready' to Pre-Order the iPhone Duo
Apple Announces Deadline to 'Get Ready' to Pre-Order the iPhone Duo
12 hours ago
MKBHD is 'Not Convinced' About Apple's New HomeView, Here's Why
MKBHD is 'Not Convinced' About Apple's New HomeView, Here's Why
12 hours ago
Apple's Wall-Mounted HomeView Ships Without a Power Adapter
Apple's Wall-Mounted HomeView Ships Without a Power Adapter
13 hours ago
Rare Apple-1 With Steve Jobs Letter Sells for $1.15 Million
Rare Apple-1 With Steve Jobs Letter Sells for $1.15 Million
13 hours ago
Apple Now Inviting Media to October 28 'Launch Experience'
Apple Now Inviting Media to October 28 'Launch Experience'
14 hours ago
iPhone Duo's A20 Pro Chip Benchmarked Ahead of Launch
iPhone Duo's A20 Pro Chip Benchmarked Ahead of Launch
1 day ago
10 HomeView Features You Might Have Missed
10 HomeView Features You Might Have Missed
1 day ago
Apple Becomes Second Company to Close Above $5 Trillion
Apple Becomes Second Company to Close Above $5 Trillion
1 day ago
Which Apple Home Devices Get Siri AI, and When
Which Apple Home Devices Get Siri AI, and When
1 day ago
Apple's Long-Delayed HomeView Was Already Being Tested in 2024
Apple's Long-Delayed HomeView Was Already Being Tested in 2024
1 day ago
Apple Intelligence Coming to China in December With iOS 27.3
Apple Intelligence Coming to China in December With iOS 27.3
1 day ago
Apple Invites App Updated With Two New Features
Apple Invites App Updated With Two New Features
1 day ago
OpenAI Says Ex-Employee Showed Its Device Plans to Apple
OpenAI Says Ex-Employee Showed Its Device Plans to Apple
1 day ago
Discover the Best Cases and Screen Protectors for Your New iPhone Duo
Discover the Best Cases and Screen Protectors for Your New iPhone Duo
1 day ago
Apple Store Near Los Angeles Closed Due to 'Events Beyond Our Control'
Apple Store Near Los Angeles Closed Due to 'Events Beyond Our Control'
1 day ago
No, HomePod Mini 1 Won't Support Siri AI as CNET Reported
No, HomePod Mini 1 Won't Support Siri AI as CNET Reported
1 day ago
iPhone Duo Compromises: Everything You Have to Give Up
iPhone Duo Compromises: Everything You Have to Give Up
1 day ago
Apple HomeView Has These 15 Apps, Some CarPlay Apps and Widgets Also Supported
Apple HomeView Has These 15 Apps, Some CarPlay Apps and Widgets Also Supported
1 day ago