Apple Music Licensing Deals Include Permissions for Additional Beats Radio Stations

Apple's licensing terms with record labels give the company permission to create up to five additional radio stations like Beats 1, reports The Verge, citing sources with knowledge of Apple's deals. Without needing to negotiate new terms, Apple could potentially launch additional Beats stations around the world, adding DJs in other countries or launching stations with a specific focus.

As part of the deal it struck with the major labels for Apple Music Radio, Apple has licenses for up to five additional stations like Beats 1, without having to renegotiate with the labels. That means Apple could launch a Beats 2 station headquartered in Australia or Asia, allowing it to provide live radio around the clock (Beats 1 is only live 12 hours a day).

It seems Apple is indeed considering and preparing for a potential expansion Beats 1 with new Beats radio stations, as the company has registered domains like beats2.com.cn, beats2.hk, and beats4.com.ru in various countries around the world. Beats 1 is broadcast worldwide, but in the future, Apple may wish to offer stations that cater to different languages and music tastes around the world.

beats1radiostations
Labels may have given Apple permission to create additional radio stations due to the fact that Apple is allegedly paying more per-play than Pandora for music that is streamed on Beats 1.

The Verge's sources also commented on the status of Apple Music, stating that labels are "pretty pleased" with Apple Music's performance thus far and that the service has gained a "substantial" number of users since it launched on June 30. Of course, all Apple Music subscribers right now have free access to the service until October, so it's still impossible to gauge how Apple Music measures up to competing services like Spotify.

As of this month, Apple has initiated a major advertising campaign for Apple Music, with billboards and signage popping up in cities around the world like San Francisco, Tokyo, Toronto, Los Angeles, and Mexico City, which should bump up subscriber numbers.

Apple has also maintained momentum with its Beats 1 radio station through a series of exclusive song releases and interviews with artists. Most recently, Beats 1 scored an exclusive with MTV, with the network using the platform to announce the 2015 Video Music Award nominees.

Top Rated Comments

Mike MA Avatar
112 months ago
Hopefully it'll include one station not playing that much hip-hop.
Score: 20 Votes (Like | Disagree)
ghostface147 Avatar
112 months ago
This is what beats 1 needs, more stations. Most of the stuff played isn't my kind of music. Classic rock, metal, alternative....that's more my type.
Score: 16 Votes (Like | Disagree)
HiVolt Avatar
112 months ago
Hopefully it'll include one station not playing that much hip-hop.
Amen to that. I tried to listen to Beats 1 on a number of occasions, and there's definitely too much hip hop/gangsta rap type of "music" that I detest.

I'm honestly surprised that Apple, which is fairly conservative in its public image, is choosing to play that much stuff like that.
Score: 7 Votes (Like | Disagree)
thekeyring Avatar
112 months ago
Why name it Beats 1 when there's no Beats 2?

When I was younger (around 13) I phoned Virgin Media and asked them why they named a channel Virgin 1 when there was no Virgin 2. Thank goodness I met my girlfriend and she made me somewhat less nerdy.
Score: 7 Votes (Like | Disagree)
jlseattle Avatar
112 months ago
I'm worried that Apple bordering on becoming maker of many things but master of none. I hope that doesn't happen. They have a great computer market and phone market. But at some point they can't keep all the plates spinning in the sky and move it all forward. Or maybe they can..
Score: 6 Votes (Like | Disagree)
Thunderhawks Avatar
112 months ago
My first was an Apple II back in the late 70's. So it is my age too.

I am still the owning type versus the renting type. I like something, I buy it, and I don't ever have to pay again - music, software, whatever.

As for the future, it is unfortunate that Apple wasn't able to change the industry. The reality is that it still has so many layers between the artist and the customer that the artist does not see much of the revenue generated by the music they created. What is needed is something like the app store where an artist can post their songs and sell directly with only apple to collect their required 30%. No Agents. No Labels. No Promoters. Eventually, they will need someone to book gigs and other stuff, but it would allow for new artist a way to get out there and get noticed.

Right now, Apple gets the money and then pays the labels, and money disappears from that point onwards.
After converting my albums (about 600 plus, actually not the biggest collection) by buying the CD versions of them and paying again for that and having moved the boxes I keep them in soooooo many times, I am now trying to get rid of everything one has to carry:-)
Probably another age thing.
Kids grown up and out of the house I can now do with just some clothes, internet, iPhone, iPad and my MBP and a large size TV.
Food and a car, done.
My music on the iPhone or Spotify (free subscription) and Pandora. I'll live with the ads.
SiriusXM for Howard (except he is almost never there any more and probably won't renew)

Many people realize very late that accumulating stuff is not the way to go as one gets older.
Getting rid of stuff is actually harder. LOL.
Score: 5 Votes (Like | Disagree)

Popular Stories

Apple Logo Spotlight

Source: Apple to Announce New Products This Week

Sunday March 3, 2024 11:38 am PST by
Apple plans to announce new products with press releases on its website this week, a proven source familiar with the matter told MacRumors. While the products that Apple plans to announce have not been disclosed, there are rumors about new iPads, Macs, and accessories. It is unclear exactly what will be announced this week. Bloomberg's Mark Gurman today reiterated that Apple is planning new...
Apple Maps vs Google Maps Feature

Apple Maps vs. Google Maps: Which Is Better?

Friday March 1, 2024 7:10 am PST by
Apple Maps has been providing navigational guidance to Apple users for almost 13 and a half years now, and much has changed about the app in that time. However, according to data from Canalys, the overwhelming majority of iPhones in the U.S. still have Google Maps downloaded as an alternative to Apple Maps, which comes preinstalled on all iPhones. We want to hear from MacRumors readers. Which do...
apple tv plus banner

Apple TV+ Gains Over 50 Movies for a Limited Time

Friday March 1, 2024 6:29 am PST by
Apple TV+ today gained over 50 movies, adding to its back catalog of content for a limited time. The collection includes a large number of popular and classic titles. Subscribers can access the movies in a "Great Movies on Apple TV+" section in the Apple TV app. Some titles are also available in 3D. Movies in the collection include: 21 Jump Street 300 American Sniper Argo ...
iPad Air 12

Gurman: No Apple Event Planned for Upcoming iPads and Macs

Sunday March 3, 2024 5:09 am PST by
Apple does not plan to hold a traditional event to unveil new iPads and Macs, according to Bloomberg's Mark Gurman. Instead, he said Apple plans to announce the products on its website with a "series of online videos and marketing campaigns." If this plan is accurate, we can expect the new products to be announced with press releases on the Apple Newsroom website. Gurman expects Apple to...
airpods pro 2 pink

Apple Releases New Beta Firmware for AirPods Pro 2

Thursday February 29, 2024 11:41 am PST by
Apple today introduced a new beta firmware update for the AirPods Pro 2, both the USB-C and Lightning versions. The new firmware is version 6E188, up from the prior 6B34 firmware released in December. Apple does not often provide details or notes on what features might be included in the refreshed firmware, so it is unclear what's new. Note that this software is limited to developers at the...