Survey Suggests 'iPhone 6s' Could Outsell iPhone 6 and iPhone 6 Plus

While every new iPhone model released has gone on to outsell its predecessor, dating back to the iPhone 3G outselling the original iPhone, the overwhelming success of the iPhone 6 and iPhone 6 Plus has created some skepticism about whether Apple will be able to continue that trend in the future.

The 4.7-inch and 5.5-inch iPhone 6 and iPhone 6 Plus have been popular among consumers because of their larger screens, a long-awaited hardware feature that was previously limited to Android-based smartphones and other devices. The new iPhones are also slimmer and feature faster A8 processors and improved iSight cameras.

iPhone Comparison
Nevertheless, a new survey from RBC Capital Markets suggests the so-called "iPhone 6s" could actually be more popular than the iPhone 6 and iPhone 6 Plus. The research firm expects positive year-over-year growth in the December quarter, claiming that carrier contracts are ultimately the deciding factor in a customer's upgrade cycle.

"While there has been concern regarding AAPL going ex-growth in Dec-Qtr, our survey work shows carrier contracts are the bigger driver for refresh cycles, implying 6s cycle should be positive given contract renewals and sustained expansion of 4G networking in China. We are raising our estimates ahead of Street expectations for June, FY15/FY16 but maintaining our OP rating and $150 target."

RBC Capital Markets surveyed 6,000 individuals about their smartphone purchasing decisions and found that loyalty remains strong among Apple customers, meaning that the company should be able to increase iOS adoption and revenue going forward. However, the investment bank warns that iPad demand has not picked up and could further disappoint expectations in the June quarter.

RBC Capital iPhone Upgrade Chart 2015

50% of surveyees who plan to purchase a new smartphone will do so within 12 months

Specifically, the research firm found that 83.4% of current iPhone customers intend on staying with Apple, while 64.2% of Samsung customers expressed their future commitment to the South Korean handset maker. It also found that about 50% of customers who plan on purchasing a new iPhone will do so in the next 12 months, with longer battery life the most requested improvement.

Apple's next-generation iPhones will likely retain similar physical designs as the iPhone 6 and iPhone 6 Plus, including 4.7-inch and 5.5-inch screen sizes. The smartphones are also rumored to feature an A9 processor with 2GB of RAM, Force Touch, 7000 Series aluminum, improved 12-megapixel camera, a new rose gold color option, improved Touch ID recognition and more.

Top Rated Comments

(View all)
Avatar
69 months ago
All I care about is 2GB RAM.
Score: 22 Votes (Like | Disagree)
Avatar
69 months ago
In other news, for the new iPhone, Tim Cook will take the stage to announce "the biggest leap since the original iPhone" Sources also report that Tim Cook will reveal at the end of the keynote that "only Apple could do this".
Score: 14 Votes (Like | Disagree)
Avatar
69 months ago
News flash: iPhone 7 will outsell iPhone 6s
Score: 14 Votes (Like | Disagree)
Avatar
69 months ago
makes sense. most people i know with apple phones like to wait for the S models to upgrade. it's not a mystery anymore - which ones have the best features and least amount of hardware problems.
Score: 7 Votes (Like | Disagree)
Avatar
69 months ago

All I care about is 2GB RAM.

Want this badly on my 6 Plus.
Score: 7 Votes (Like | Disagree)
Avatar
69 months ago

And of course Phil Schiller will tell us "this is the best iPhone we've ever made"

One would hope.

I'd hate to watch the release where Phil comes out and says, "Well, this isn't the best one... that was back in 2014, but it's almost as good as the original iPhone in terms of memory, speed, and screen."

Continuous improvement means that you're always getting the best they've ever made.
Score: 6 Votes (Like | Disagree)

Top Stories

Leaker: 'iPhone 12 mini' and iPhone 12 Storage Capacities Start at 64GB, Pro Models at 128GB

Tuesday September 29, 2020 2:31 am PDT by
Rumors suggest Apple's iPhone 12 launch event will be held on October 13, with the more affordable 5.4 and 6.1-inch devices set to ship out ahead of the more expensive 6.1-inch and 6.7-inch Pro devices, and this morning hit-and-miss leaker Jon Prosser has further committed to that date by providing alleged details on Apple's first shipment of finalized iPhone 12 units. Prosser claims the...

Hands-On With iOS 14.2's New Shazam Music Recognition Toggle in Control Center

Monday September 28, 2020 2:35 pm PDT by
Shortly after launching iOS 14, Apple introduced an upcoming iOS 14.2 update, which is now available to developers and public beta testers ahead of a public release that could come at some point in October. Subscribe to the MacRumors YouTube channel for more videos. The iOS 14.2 update mainly focuses on the Control Center, introducing a new Music Recognition toggle that deepens the Shazam...

iPhone 12 'Pro Max' Model to Sport Unique High-End Features

Wednesday September 30, 2020 2:01 am PDT by
The upcoming "iPhone 12 Pro Max" is anticipated to have a number of unique high-end features not found on any other iPhone, such as its screen size, LiDAR scanner, faster 5G, and potentially a higher display refresh rate. The iPhone 12 Pro Max is also expected to be the largest ever iPhone, with a 6.7-inch display. Previously, the largest iPhones have been 6.5-inches in the iPhone XS Max and ...

DigiTimes: 12.9-inch Mini-LED iPad Pro Arriving Early 2021, Mini-LED MacBook Coming Later

Tuesday September 29, 2020 4:18 am PDT by
Apple will launch a 12.9-inch mini LED-backlit iPad Pro in early 2021 and a mini LED-backlit MacBook in the second-half of next year, according to DigiTimes. The Taiwan-based industry publication claims Epistar will supply the over-10,000 mini LEDs used in each iPad Pro tablet. Meanwhile, Apple is expected to recruit Osram Opto as another supplier of mini LEDs for use in a new "high-end"...

iOS 14.2 Suggests Apple Won't Include EarPods in the Box With iPhone 12

Tuesday September 29, 2020 2:19 pm PDT by
Rumors have suggested that Apple's iPhone 12 models will not include power adapters or EarPods in the box, and a minor code tweak in iOS 14.2 seemingly confirms Apple's plan to sell the new devices without EarPods. In iOS 14 and earlier versions of iOS, there's a mention of reducing exposure to RF energy by using the "supplied headphones," which is the same wording that Apple has used for...

iPhone 12 Production Lines at Foxconn's Zhengzhou Factory in China Running '24 Hours a Day'

Tuesday September 29, 2020 3:38 am PDT by
Apple contract manufacturer Foxconn is running its massive Zhengzhou factory in China 24 hours a day to produce the new iPhone 12, according to Chinese media reports. Apple's main iPhone manufacturer in China is said to be cancelling workers' holidays and introducing mandatory overtime with additional bonuses for longer-serving staff, according to information garnered from employees,...

iPhone 12 May Launch Earlier Than Usual in South Korea

Monday September 28, 2020 5:24 am PDT by
The upcoming iPhone 12 lineup may launch earlier than usual in South Korea, reports The Korea Herald. South Korean telecoms firms speaking to The Korea Herald have said that the iPhone 12 lineup will launch ahead of its usual schedule. Normally, the release of new iPhones in South Korea comes about one month after launch in the United States. Last year, the iPhone 11 arrived in South Korea ...

iOS 14.2 Beta 2 Adds New Emoji Characters like Ninja, Pinata, Bubble Tea, Polar Bear and More

Tuesday September 29, 2020 11:22 am PDT by
The second beta of iOS 14.2 introduces the new Emoji 13 characters that Apple previewed earlier this year as part of World Emoji Day. New emoji options include ninja, people hugging, black cat, bison, fly, polar bear, blueberries, fondue, bubble tea, and more, with a list below. Faces - Smiling Face with Tear, Disguised Face People - Ninja, Person in Tuxedo, Woman in Tuxedo, Person...

Epic Games Unlikely to Win Injunction in Ongoing Fortnite Battle With Apple, Jury Trial Possible

Monday September 28, 2020 1:14 pm PDT by
The ongoing legal dispute between Apple and Epic Games continued on today, with a preliminary injunction hearing taking place this morning. We're still waiting to hear the judge's official ruling, but it looks like Epic is not going to be granted an injunction to allow Fortnite back into the App Store as the case unfolds. Many of the arguments that lawyers for Apple and Epic Games made were...

Apple Releases Ninth Beta of macOS Big Sur to Developers

Tuesday September 29, 2020 10:07 am PDT by
Apple today seeded the Ninth beta of an upcoming macOS Big Sur update to developers for testing purposes, a week after releasing the eighth beta and more than two months after the new update was unveiled at the Worldwide Developers Conference. The macOS Big Sur beta can be downloaded through the Apple Developer Center and once the appropriate profile is installed, subsequent betas will be...