Full Video of Jeff Williams Interview at Code Conference Now Available

Re/code has shared the full video and transcript of Apple senior vice president of operations Jeff Williams speaking with journalist Walt Mossberg at Code Conference in Ranchos Palos Verdes last month. Williams reflected on a number of topics during the half-hour session, ranging from the Apple Watch and wearable technology to running Apple's supply chain and overseeing the development of ResearchKit.

Code Conference Jeff Williams
Williams also fielded questions from the audience about the changing need for physical storage and processing power on an iPhone, health-related monitoring systems on the Apple Watch, entering new product categories such as the car, vertical integration within Apple and the company's responsibility to advancing technologies and bringing jobs to the United States as a U.S. corporation.


Williams confirmed at the time that native Apple Watch apps will be available this fall through the WatchOS 2 SDK, providing developers with access to the wrist-worn device's Taptic Engine, Digital Crown, accelerometer, heart rate sensor, speaker and microphone. He also said Apple Watch sales are "fantastic," but neglected to provide any specific sales figures beyond saying "demand divided by supply is greater than one."

Popular Stories

iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
iphone 17 cyber

iPhone 17 Demand Is Breaking Apple's Sales Records

Tuesday December 2, 2025 9:44 am PST by
Apple's iPhone 17 lineup is selling well enough that Apple is on track to ship more than 247.4 million total iPhones in 2025, according to a new report from IDC. Total 2025 shipments are forecast to grow 6.1 percent year over year due to iPhone 17 demand and increased sales in China, a major market for Apple. Overall worldwide smartphone shipments across Android and iOS are forecast to...
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
Touchscreen MacBook Feature

Here Are the Four MacBooks Apple Is Expected to Launch Next Year

Monday December 1, 2025 5:00 am PST by
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop. Below is a breakdown of what we're expecting over the next ...
iphone air camera

iPhone Air's Resale Value Has Dropped Dramatically, Data Shows

Thursday December 4, 2025 5:27 am PST by
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch. According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
iPhone 17 Pro Cosmic Orange

iPhone 17 Pro Lost a Camera Feature Pro Models Have Had Since 2020

Thursday December 4, 2025 5:18 am PST by
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020. If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...
chatgpt logo

Sam Altman Declares 'Code Red' for ChatGPT, Delays OpenAI Advertising Plans

Tuesday December 2, 2025 3:30 pm PST by
OpenAI is deprioritizing work on advertising as it focuses on improving the quality of ChatGPT, reports The Information. OpenAI CEO Sam Altman declared a "code red" on Monday, and told employees that the company needs to improve ChatGPT so it doesn't fall behind competitors like Google and Anthropic. Altman said that OpenAI needs to work on personalization for each user, image generation,...

Top Rated Comments

Benjamin Frost Avatar
137 months ago
He didn't say that sales of the Apple Watch are 'fantastic'.

He said that the reception had been fantastic, which means absolutely nothing in terms of sales. In fact, if sales really had been fantastic, then we would have heard a number by now from Tim Cook.

As we haven't, it is logical to deduce that sales have been bad. The only question is how bad: Newton bad or Apple TV bad?
Score: 6 Votes (Like | Disagree)
Dilster3k Avatar
137 months ago
He seems like a really down to earth guy.
Score: 5 Votes (Like | Disagree)
JamesDo Avatar
137 months ago
The always critical Walt Mossberg, jeez what a dick.
Score: 3 Votes (Like | Disagree)
DanielSw Avatar
137 months ago
this guy is responsible for a launch fiasco of the new MacBook?
It's NOT a fiasco. Yet another great product that's worth the wait. We have a one month wait and don't mind at all.
Score: 2 Votes (Like | Disagree)
Alenore Avatar
137 months ago
If you compare the numbers to any other smart watch in existence, then the numbers are fantastic. There is no doubt to that, so why are you trying to say that the sales have been bad?

Tim Cook specifically said that Apple would NOT talk about Apple Watch sales. This was over 6 months ago. So, Apple is being true to their word. If Apple DID talk about sales now, would you criticize what Tim Cook said about not talking about sale figures? I bet you would.
Unless you have real numbers (and not projections from analysts), then it's as valid to say it's a fiasco as it is to say it's a success.

I still have to see one in the wild in Paris. However I do know a few people who bought one.
Score: 2 Votes (Like | Disagree)
Piggie Avatar
137 months ago
Did any single person on these forums, ever expect anyone at Apple to come on stage and say anything other than the Sales have been greater than even they had hoped for?

This is standard Apple PR stuff, it does not matter how many they sell, they will publicly say they are selling better than they hoped.

I mean, be honest, what else would anyone here ever expect Anyone from Apple to publicly say?
Score: 1 Votes (Like | Disagree)