Apple Expands 'Shot on iPhone 6' Gallery With New Video Section

Apple today updated its "Shot on iPhone 6" microsite to include a new video section, entitled "World Gallery in motion." The new section more heavily emphasizes the video taking capabilities of the iPhone 6, with a tagline that reads "The camera that changed photos does the same for video."

The Shot on iPhone 6 site previously featured a few videos captured with the iPhone 6, but the newly introduced video-specific gallery includes a total of six videos that are new. The short 15-second videos, also available on YouTube, cover subjects ranging from birds, dogs, and bugs to landscapes. All are set to accompanying music and end with the text "Shot on iPhone 6."

Several of the videos, including the one featured above, show off video-specific iPhone 6 features like slo-mo and timelapse, while others simply depict scenes with impressive colors and clarity. Like Apple's "Shot on iPhone 6" photos, the videos were shot by iPhone 6 users rather than professional videographers. Photos on Apple's site include information on what filters were added, but these videos do not include details on software used for editing or changes made to coloration.

Apple first introduced its "Shot on iPhone 6" photo gallery and microsite in March, showing off a selection of photos taken by iPhone 6 users in a range of countries around the world. Apple's effort showcased the work of more than 70 photographers in 24 countries, with the photographs being used in print media, transit posters, and billboards across the world.

Top Rated Comments

JeffyTheQuik Avatar
73 months ago
I like this campaign.

Nothing negative, just ads that make me feel good, and showcase the capabilities of the hardware.
Score: 3 Votes (Like | Disagree)
Small White Car Avatar
73 months ago
That sparrow video just might be my favorite Apple ad in years.
Score: 2 Votes (Like | Disagree)
taptic Avatar
73 months ago
Bird: "Nice! Pretty cool show of the slo-mo!"

Ladybug: "Nice! Now how well will the slo-mo work for this one's wings?..... oh."
Score: 1 Votes (Like | Disagree)
pgiguere1 Avatar
73 months ago

some tripod for iphone probably, I mean I never met anyone who can hold his phone so stable to shot a video.

or does the iphone have any video stabilization mechanism?

Software stabilization on the 6 and 6 Plus, and optical stabilization on the 6 Plus.

That said, both methods aren't perfectly effective, they probably still used a tripod in the video above to get such a steady shot.
Score: 1 Votes (Like | Disagree)
I7guy Avatar
73 months ago

Just goes to show, it mostly comes down to talent of the photographer and slightly less to the actual equipment. I, for example, would never be able to produce such stunning work with my iPhone. :D

The talent of the photographer is in the subject matter and composition. Dynamic range and noise and clarity is all about the equipment.
Score: 1 Votes (Like | Disagree)
Erica Allison Avatar
73 months ago

Oh man! Seriously? I absolutely MUST find out who sings the ladybug song!

Does anyone know? I tried googling the lyrics with no luck. Will scout the Apple page for credits next.
::crosses fingers::

Walter Martin - Costa Rica

They're all credited under the videos on YouTube!

ETA: Someone made a playlist on Spotify of all the songs.
Score: 1 Votes (Like | Disagree)

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