apple_watch_sensorApple CEO Tim Cook on Monday at the “Spring Forward” media event in San Francisco announced that the stainless steel Apple Watch will cost between $549 to $1049 for the 38mm model, while the larger 42mm model will cost between $599 to $1099, depending on the band chosen.

A variety of bands are available for the stainless steel Apple Watch, including a Sport Band, Classic Buckle, Milanese Loop, Leather Loop, Modern Buckle and Link Bracelet. Available color options include white, black, midnight blue, bright blue, soft pink, stone leather, brown and space black. The specific stainless steel Apple Watch pricing for each model:

  • 38mm Stainless Steel Case with White Sport Band — $549

  • 42mm Stainless Steel Case with White Sport Band — $599

  • 38mm Stainless Steel Case with Black Sport Band — $549

  • 42mm Stainless Steel Case with Black Sport Band — $599

  • 38mm Stainless Steel Case with Black Classic Buckle — $649

  • 42mm Stainless Steel Case with Black Classic Buckle — $699

  • 38mm Stainless Steel Case with Milanese Loop — $649

  • 42mm Stainless Steel Case with Milanese Loop — $699

  • 38mm Stainless Steel Case with Black Modern Buckle — $749

  • 42mm Stainless Steel Case with Black Leather Loop — $699

  • 38mm Stainless Steel Case with Midnight Blue Modern Buckle — $749

  • 42mm Stainless Steel Case with Bright Blue Leather Loop — $699

  • 38mm Stainless Steel Case with Soft Pink Modern Buckle — $749

  • 42mm Stainless Steel Case with Stone Leather Loop — $699

  • 38mm Stainless Steel Case with Brown Modern Buckle — $749

  • 42mm Stainless Steel Case with Light Brown Leather Loop — $699

  • 38mm Stainless Steel Case with Link Bracelet — $949

  • 42mm Stainless Steel Case with Link Bracelet — $999

  • 38mm Space Black Case with Space Black Stainless Steel Link Bracelet — $1,049

  • 42mm Space Black Case with Space Black Stainless Steel Link Bracelet — $1,099

    Follow the rest of our March 2015 event coverage for the latest information.

    Related Roundup: Apple Watch Series 7
    Buyer's Guide: Apple Watch (Neutral)
    Related Forum: Apple Watch
  • Top Rated Comments

    F123D Avatar
    94 months ago
    Loved the silence when he introduced the price.
    Score: 18 Votes (Like | Disagree)
    Klae17 Avatar
    94 months ago
    Apple watch 1 $200 next year.
    Score: 13 Votes (Like | Disagree)
    ggibson913 Avatar
    94 months ago
    Dear Apple,

    No.
    Score: 9 Votes (Like | Disagree)
    ZacNicholson Avatar
    94 months ago
    the apple watch is going to be one of the biggest mistakes in apples history. it looks awful, not a lot of features, you need your iPhone with you, and it costs way to much
    Score: 9 Votes (Like | Disagree)
    penajmz Avatar
    94 months ago
    This is way too expensive. Definitely did not expect this price range for this version.
    Score: 9 Votes (Like | Disagree)
    Glassed Silver Avatar
    94 months ago
    Ambitious for a device that is bound to have a rapid life cycle compared to traditional watches.

    Both in terms of features, but also in terms of things like this:

    "Sorry, this version of AppleWatch OS is not compatible with your version of iOS on your iPhone".

    I can see it now.

    Glassed Silver:mac
    Score: 8 Votes (Like | Disagree)

    Popular Stories

    iPhone 14 Pro Purple Front and Back MacRumors Exclusive

    iPhone 14 Pro Renders Highlight Multiple Design Changes

    Wednesday May 25, 2022 8:56 am PDT by
    Leaker Jon Prosser today shared ostensibly accurate renders of the iPhone 14 Pro, providing the most accurate look yet at what the device could look like when it launches later this year. In the latest video on YouTube channel Front Page Tech, Prosser revealed renders of the iPhone 14 Pro made by Apple concept graphic designer Ian Zelbo, highlighting a range of specific design changes...
    iPhone 13 Always On Feature

    iPhone 14 Pro Screen Refresh Rate Upgrade Could Allow for Always-On Display

    Tuesday May 24, 2022 7:23 am PDT by
    Last year's iPhone 13 Pro models were the first of Apple's smartphones to come with 120Hz ProMotion displays, and while the two iPhone 14 Pro models will continue to feature the technology, their screens could well boast expanded refresh rate variability this time round. To bring ProMotion displays to the ‌iPhone 13 Pro models‌, Apple adopted LTPO panel technology with variable refresh...
    iPad Pro USB C Feature Coral

    Deals: Apple's iPad Pro Reaches Up to $449 Off in Amazon's Latest Sales

    Wednesday May 25, 2022 10:09 am PDT by
    Amazon is marking down a wide variety of 11-inch and 12.9-inch iPad Pro models this week, with prices starting as low as $749.00 for the 11-inch tablet. You'll find the full list of sales below, all of which can be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a purchase, we may receive a small payment, which helps us keep...
    apple account card

    Wallet App Now Supports Apple Account Cards on iOS 15.5

    Wednesday May 25, 2022 5:01 pm PDT by
    Apple appears to have recently updated the Wallet app to allow users to add an Apple Account Card, which displays the Apple credit balance associated with an Apple ID. If you receive an App Store or Apple Store gift card, for example, it is added to an Apple Account that was previously visible in the App Store and Apple Store apps. As of today, the Apple Account balance can also be added to...
    Apple Tap to Pay iPhone

    Apple Stores Rolling Out iPhone-to-iPhone Contactless Payments Starting Today

    Wednesday May 25, 2022 6:54 am PDT by
    Apple in February unveiled a new "Tap to Pay on iPhone" feature that will allow compatible iPhones to accept payments via Apple Pay, contactless credit and debit cards, and other digital wallets, with no additional hardware required. Apple began testing the feature at its Apple Park Visitor Center earlier this month, and now Bloomberg's Mark Gurman has tweeted that the feature will begin...
    apple wwdc 2022

    Apple Shares WWDC 2022 Schedule, Keynote to Take Place June 6 at 10:00 a.m PT

    Tuesday May 24, 2022 9:06 am PDT by
    Apple today confirmed that the keynote event for the Worldwide Developers Conference will begin at 10:00 a.m. Pacific Time on June 6, the first day of WWDC. The keynote will be an online-only event, though a select number of developers have been invited to the Apple Park campus for a viewing event. In addition to confirming the keynote date and time, Apple has shared the full WWDC 2022...