Apple Acquires Popular Instrument and Effect Plug-In Maker Camel Audio [Updated]

Apple appears to have acquired popular music plug-in and effect maker Camel Audio, based on information found on corporate registry site Companies House [PDF]. Camel Audio's address has been updated to 100 New Bridge Street, which is Apple's London address, and the company's sole director is now listed as Apple lawyer Heather Joy Morrison, suggesting the company is in the possession of Apple.

Camel Audio is known for its range of plug-ins, synthesizers, effects, and sound libraries, which were available via the company's Alchemy software. Previously available for $249, Alchemy included more than 1000 sounds, 5.5GB worth of samples, a powerful additive resynthesis engine, spectral resynthesis, a virtual analog synthesizer, and more. Its powerful engine was highly useful to those who liked to create and manipulate audio for unique sounds.

camel_audio_alchemy
Camel Audio first shut its doors on January 8, 2015, removing all access to its software from its website. At the time, the company did not divulge why it had suddenly ceased selling its content, but Camel Audio fans speculated about a potential takeover.

We would like to thank you for the support we've received over the years in our efforts to create instruments and effects plug-ins and sound libraries. Camel Audio's plug-ins, Alchemy Mobile IAPs and sound libraries are no longer available for purchase.

We will continue to provide downloads of your previous purchases and email support until July 7, 2015. We recommend you download all of your purchases and back them up so that you can continue to use them (Instructions: How to Download and Backup Your Products).

It is not known what Apple plans to do with Camel Audio, but it's possible the company's technology could be incorporated into a future version of Logic Pro X, Apple's software designed for professional musicians, or GarageBand.

(Thanks, Sepp!)

Update 2/24 12:33 PM PT: The Loop's Jim Dalrymple contacted Apple for a comment on the possible purchase of Camel Audio, and the company gave him its standard statement on acquisitions: "Apple buys smaller technology companies from time to time, and we generally do not discuss our purpose or plans."

Popular Stories

maxresdefault

Five Features Coming to AirPods Pro 3

Friday June 27, 2025 10:52 am PDT by
Apple hasn't updated the AirPods Pro since 2022, and the earbuds are due for a refresh. We're counting on a new model this year, and we've seen several hints of new AirPods tucked away in Apple's code. Rumors suggest that Apple has some exciting new features planned that will make it worthwhile to upgrade to the latest model. Subscribe to the MacRumors YouTube channel for more videos. Heal...
Chase Sapphire Reserve Apple Perk Feature

Chase Sapphire Reserve Card Introduces New Perk for Apple Customers

Wednesday June 25, 2025 2:08 pm PDT by
Chase this week announced a series of new perks for its premium Sapphire Reserve credit card, and one of them is for a pair of Apple services. Specifically, the credit card now offers complimentary annual subscriptions to Apple TV+ and Apple Music, a value of up to $250 per year. If you are already paying for Apple TV+ and/or Apple Music directly through Apple, those subscriptions will...
anker power bank recall

PSA: Anker Recalls Multiple Power Banks Due to Fire Risk

Friday June 27, 2025 4:16 pm PDT by
Popular accessory maker Anker this month launched two separate recalls for its power banks, some of which may be a fire risk. The first recall affects Anker PowerCore 10000 Power Banks sold between June 1, 2016 and December 31, 2022 in the United States. Anker says that these power banks have a "potential issue" with the battery inside, which can lead to overheating, melting of plastic...
iPhone Car Key WWDC 2025

Apple Announces 13 Automakers Planning to Offer iPhone Car Keys

Friday June 27, 2025 11:42 am PDT by
In 2020, Apple added a digital car key feature to its Wallet app, allowing users to lock, unlock, and start a compatible vehicle with an iPhone or Apple Watch. The feature is currently offered by select automakers, including Audi, BMW, Hyundai, Kia, Genesis, Mercedes-Benz, Volvo, and a handful of others, and it is set to expand further. During its WWDC 2025 keynote, Apple said that 13...
iPhone 17 Pro Blue Feature Tighter Crop

iPhone 17 Pro Launching in a Few Months With These 12 New Features

Thursday June 26, 2025 2:00 am PDT by
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are around three months away, and there are plenty of rumors about the devices. Apple is expected to launch the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max in September this year. Below, we recap key changes rumored for the iPhone 17 Pro models:Aluminum frame: iPhone 17 Pro models are rumored to have an...
CarPlay Ultra Climate Controls

Here's Which Vehicle Brands Will and Won't Offer Apple's CarPlay Ultra

Friday June 27, 2025 9:52 am PDT by
Apple last month announced the launch of CarPlay Ultra, the long-awaited next-generation version of its CarPlay software system for vehicles. There was news this week about which automakers will and won't offer CarPlay Ultra, and we have provided an updated list below. CarPlay Ultra is currently limited to newer Aston Martin vehicles in the U.S. and Canada. Fortunately, if you cannot...
apple watch ultra 2 new black

Apple Watch Ultra 3 Finally Coming After Two-Year Hiatus

Tuesday June 24, 2025 3:40 am PDT by
Apple will finally deliver the Apple Watch Ultra 3 sometime this year, according to analyst Jeff Pu of GF Securities Hong Kong (via @jukanlosreve). The analyst expects both the Apple Watch Series 11 and Apple Watch Ultra 3 to arrive this year (likely alongside the new iPhone 17 lineup, if previous launches are anything to go by), according to his latest product roadmap shared with...
macbook air spacegray purple

Apple Planning to Launch Low-Cost MacBook Powered By iPhone Chip

Monday June 30, 2025 3:20 am PDT by
Apple is planning to launch a low-cost MacBook powered by an iPhone chip, according to Apple analyst Ming-Chi Kuo. In an article published on X, Kuo explained that the device will feature a 13-inch display and the A18 Pro chip, making it the first Mac powered by an iPhone chip. The A18 Pro chip debuted in the iPhone 16 Pro last year. To date, all Apple silicon Macs have contained M-series...

Top Rated Comments

ipedro Avatar
135 months ago
You would think they want a product that competes or is better than Lightroom.
Apple is starting from scratch. There's no way they could release a 1.0 product to match that of an app going on its 6th major iteration. What they could do is create the foundation for a new approach and then aggressively build on top of that like they did with Final Cut Pro X.

I'm a pro photographer and I have to say that while Photos won't fill my needs, I'm very interested in what looks like a scalable foundation for what could become the standard for photo organization and editing.
Score: 9 Votes (Like | Disagree)
FelixAng Avatar
135 months ago
I hope they change the name to Camel Tone.
Score: 7 Votes (Like | Disagree)
ipedro Avatar
135 months ago
I find it hard to believe that Apple has dropped professional photographers after so much focus on professional audio and video.

Photography is arguably the largest market of the three. I think Photos is going to surprise in future iterations.
Score: 7 Votes (Like | Disagree)
StoneJack Avatar
135 months ago
This means more additional software for Logic Pro X and and and....
Garageband!!! :)
Score: 6 Votes (Like | Disagree)
Jiz Avatar
135 months ago
I find it hard to believe that Apple has dropped professional photographers after so much focus on professional audio and video.

Photography is arguably the largest market of the three. I think Photos is going to surprise in future iterations.

You would think they want a product that competes or is better than Lightroom.
Score: 5 Votes (Like | Disagree)
oneMadRssn Avatar
135 months ago
You would think they want a product that competes or is better than Lightroom.

I think Photos is meant to be more of a platform than a complete professional photography product. I think it's about creating a good API and giving developers OS-level integration to libraries of photos. At launch, it will be pretty bare. Either Apple or someone else will make plugins or whole applications that live on top of Photos but offer more advanced functions.

Maybe this isn't a good example, but it's similar to how Quicktime has deep OS integration on OSX, and thus any video-related app that supports Quicktime and uses the Quicktime APIs runs so much better on OSX than one that doesn't use Quicktime. Except, with Photos I hope they do it better than Quicktime.
Score: 4 Votes (Like | Disagree)