Apple Raises Product and Developer Program Prices in Some Countries

With the new year, Apple has made a few price adjustments to its products and services, led by an increased yearly fee for the company's developer programs in a number of European countries, as first noticed by German blog Apfelpage [Google Translate].

The Apple-focused blog reports that German developers are now facing a €99 ($119) per year subscription charge for Apple's various developer programs, up from a previous €80 ($96) subscription fee. The price changes presumably affect all EU markets, as Apple typically has consistent pricing across member countries except for occasional differences due to variations in tax rates. Apple's developer programs are priced at $99 per year in the United States.

Screenshot (54)
The price increase is also in effect for the UK, where the price has been adjusted from £60 ($92) a year to £79 ($121) as noted by 9to5Mac. Across the board, the European developer program has been about on par with or slightly above the cost in the U.S. when adjusted for currency rates. Following the weakening of many world currencies compared to the U.S. dollar in recent months, however, Apple's price increases in those countries will help reset the company's desired pricing matrix but increase costs somewhat for developers overseas.

Elsewhere, the prices of Apple physical products are seeing slight hikes in a few countries. Apple Toolbox reports Apple has increased the price of products like the Mac, iPhone, and iPod in Turkey, a country where the company's products are already among the highest priced in the world. And the increase in prices may not stop there, as the Turkish Minister of Economy recently announced a plan to gain favor for products made in Turkey by introducing taxes on imported smartphones, computers, and tablets.

A MacRumors reader has also pointed out that the Norwegian people will be facing higher prices for Apple products, with the new iMac with Retina 5K Display and iPhone 6 seeing 8.3 and 12 percent increases respectively. The MacBook Pro with Retina Display received the biggest price jump, going from 10,790 kr to 12,590 kr, roughly a 14 percent increase in the cost of the device.

Apple has been known to adjust the price of its products alongside fluctuating currency values, most drastically just last month when the Russian ruble saw a sharp drop in value, causing the company to temporarily shut down its Russian online store and return with significant price hikes days later.

Though far less dramatic, these price inflations seen in other parts of the world appear due to the weakening of the Turkish lira and Norwegian krone in recent months. Even so, it's not entirely clear why the company instituted the price change to these select few foreign markets, and whether or not other countries could see a similar price hike in the future, as many other currencies have also been weakening against the U.S. dollar.

Top Rated Comments

nepalisherpa Avatar
104 months ago
Developer program should be free. They already make money off of ads and app prices.
Score: 21 Votes (Like | Disagree)
Paradoxally Avatar
104 months ago
This isn't about the money. This is about having a separation between developers who are not willing to pay anything (that's my home account), and developers who are serious enough to pay cash for a developer account (that's my company's account).

It is stupid that learning devs have to pay $99 to even be able to run their app on their devices without any workaround methods. Sure, you can buy a provisioning profile and UDID registration for $8-9 from some websites, but it's not the same thing.

They should only make you pay when you want to publish apps, not run them internally.
Score: 15 Votes (Like | Disagree)
Fzang Avatar
104 months ago
Developer program should be free. They already make money off of ads and app prices.

While I partly agree with this, you can bet that a lot of people get into developing for the sake of putting some rubbish into the App Store hoping to make a quick buck. Without this rather steep entry level pricing we might have more trash in the App Store than we do now.
Score: 11 Votes (Like | Disagree)
MH01 Avatar
104 months ago
I'd have no issues if apple adjusted the prices when the U.S dollar falls, they do not, but are one of the first to put up prices when the dollar goes up. Profit profit profit. I agree with others, it should be free, or close to it, it's the developers that are a huge part of apples success.

----------

This isn't about the money. This is about having a separation between developers who are not willing to pay anything (that's my home account), and developers who are serious enough to pay cash for a developer account (that's my company's account).
If it was not about the money they would not be raising the prices due to a stronger dollar! Of course it's about the money, in relation to this tread.
Score: 10 Votes (Like | Disagree)
Reason077 Avatar
104 months ago
I suspect this has to do with new cross-border sales tax rules in the EU which have just come into effect.

"Information for businesses who make cross-border supplies of digital services to consumers in other EU member states. From 1 January 2015 the place of taxation for these digital services will be the location of the consumer, not the location of the business supplying the service."
Score: 6 Votes (Like | Disagree)
niw3 Avatar
104 months ago
That is, and always has been the case.

Anybody can download Xcode, make apps, and put them on their own devices for free. The developer program is to have the capability to publish them to the app store.
You cannot put your apps on your own device for free, without jailbreaking. For free, you can run on the simulator only.
Score: 5 Votes (Like | Disagree)

Popular Stories

maxresdefault

Can't Get an iPhone 14 Pro? Here's Why You Should Wait for the iPhone 15 Ultra

Monday December 5, 2022 11:44 am PST by
Due to production issues at Apple supplier factories in China, the iPhone 14 Pro and iPhone 14 Pro Max are backordered and basically out of stock at every store. If you were planning to gift or receive an iPhone 14 Pro model for the holidays and didn't already get one, you're basically out of luck because they're gone until late December. Subscribe to the MacRumors YouTube channel for more ...
iPhone Measure Height

Newer iPhones Allow You to Measure Someone's Height Instantly — Here's How

Saturday December 3, 2022 10:23 am PST by
iPhone 12 Pro and Pro Max, iPhone 13 Pro and Pro Max, and iPhone 14 Pro and Pro Max models feature a LiDAR Scanner next to the rear camera that can be used to measure a person's height instantly in Apple's preinstalled Measure app. To measure a person's height, simply open the Measure app, point your iPhone at the person you want to measure, and make sure they are visible on the screen from...
General iOS 16 Feature Yellow

iOS 16.2 for iPhone Launching This Month With These 8 New Features

Thursday December 1, 2022 8:44 am PST by
Apple plans to publicly release iOS 16.2 for the iPhone in mid-December, according to Bloomberg's Mark Gurman. The update remains in beta testing for now, with at least eight new features and changes already uncovered so far. iOS 16.2 introduces a number of new features, including Apple's new whiteboard app Freeform, two new Lock Screen widgets for Sleep and Medications, the ability to hide...
14 vs 16 inch mbp m2 pro and max feature 1

Major RAM Upgrade Coming to Next-Generation MacBook Pro

Friday December 2, 2022 2:03 am PST by
The next-generation MacBook Pro models could feature faster RAM, according to a recent report from a reliable source. MacRumors Forums member "Amethyst," who accurately revealed details about the Mac Studio and Studio Display before those products were announced, recently provided information about Apple's upcoming 14- and 16-inch MacBook Pro models. The new machines are expected to feature...
iOS 16

When Will iOS 16.2 Launch?

Friday December 2, 2022 2:13 pm PST by
Apple in late October began testing iOS 16.2 and iPadOS 16.2 updates, providing betas to both developers and public beta testers. As of now, we've had four total betas, with the fourth beta having been released earlier this week. iOS 16.2 and iPadOS 16.2 are expected before the end of the year, and we thought we'd try to narrow down the launch timeline. With only four betas released since...
apple ar headset concept 1

Kuo: Apple Headset Shipments Potentially Delayed Until Second Half of 2023

Sunday December 4, 2022 7:38 am PST by
Mass shipments of Apple's long-rumored AR/VR headset may be delayed until the second half of 2023 due to unspecified "software-related issues," according to the latest information shared today by tech analyst Ming-Chi Kuo. Apple headset render by Ian Zelbo Kuo said mass shipments of components for the headset are still likely to begin in the first half of 2023, but he believes that mass...
iPhone 14 Pro Purple Side Perspective Feature Purple

iPhone 15 Pro Rumored to Have These 5 Exclusive Features

Saturday December 3, 2022 10:55 am PST by
While we're still around nine months away from Apple unveiling the iPhone 15 lineup, rumors already suggest that the higher-end Pro models will have even more exclusive features than usual compared to the standard models next year. There are currently at least five features rumored to be exclusive to iPhone 15 Pro models:A17 chip: iPhone 15 Pro models will be equipped with an A17 Bionic...
nothing phone 2

Nothing Plans to Launch Smartphone in US to Take on Apple's iPhone

Monday December 5, 2022 12:38 am PST by
UK-based tech company Nothing plans to launch a smartphone in the US to directly compete with Apple's iPhone, according to a new report out today. In an interview with CNBC, Nothing CEO Carl Pei said the startup is in "early conversations" with American cellular carriers about launching a new phone in the US, but he stopped short of naming any of the carriers or the phone model. Nothing...
introducing apple music sing

Apple Music Adding a Karaoke Experience With Apple Music Sing

Tuesday December 6, 2022 7:09 am PST by
Apple today announced Apple Music Sing, a new feature in Apple Music that lets users sing their favorite songs with adjustable vocals and more. Apple Music Sing will utilize Apple Music's real-time lyrics to allow users to sing to their favorite songs using adjustable vocals, background vocals, and duet view to allow more than one singer.Apple Music Sing includes: Adjustable vocals: Users...