YouTube Apple TV App Updated With Streamlined Interface, Video Advertisements

As noted by Re/code, YouTube today updated its app for the Apple TV, improving its appearance and expanding the content available to stream. With this update, the Apple TV version catches up to the Xbox, PlayStation and other similar streaming devices.

Besides a refreshed design, the new YouTube Apple TV update adds features such as personalized recommendations, channel subscriptions and predictive search. It also now supports all YouTube content, including music videos, vlogs and even advertisements.


The new YouTube experience should be rolling out today for all Apple TV owners. It follows several recent notable updates that added new channels such as today's addition of UFC.TV, The Scene, Fusion, and Dailymotion, as well as earlier additions of FXNOW, Beats Music, Showtime Anytime and more in recent months.

Related Roundups: Apple TV, tvOS 14
Buyer's Guide: Apple TV (Buy Now)

Top Rated Comments

drewsof07 Avatar
85 months ago
Wahoo!!! something new in Apple TV world!!!

Advertisements... New is not always better
Score: 22 Votes (Like | Disagree)
decimortis Avatar
85 months ago
The ensuing meltdown from my toddlers should be interesting. I wonder if they'll understand why they suddenly need to watch 30 seconds of ******** before Elsa sings Let It Go for them.

D.
Score: 11 Votes (Like | Disagree)
c.s. Avatar
85 months ago
Keep in mind that advertisements are how youtube creators get paid. If you have Adblock enabled, they don't get paid for those views.
It's a dinosaur business model. The technology exists for anyone who wants to avoid online advertising. I'm all for content creators making money -- just not with annoying interruption marketing. 30% of Americans have AdBlock installed -- people are figuring this out. You can avoid advertising. Cat is out of the bag. There has to be a better way.
Score: 10 Votes (Like | Disagree)
DaveN Avatar
85 months ago
Advertisements... New is not always better

The lack of intrusive advertising was the reason I used AppleTV to watch YouTube videos. Time to allow third party apps on Apple TV so we can get some apps without requiring the viewer sit through a sixty second commercial to watch a 15 second video.
Score: 9 Votes (Like | Disagree)
dXTC Avatar
85 months ago
The lack of intrusive advertising was the reason I used AppleTV to watch YouTube videos. Time to allow third party apps on Apple TV so we can get some apps without requiring the viewer sit through a sixty second commercial to watch a 15 second video.

Hear, hear, DaveN! YouTube on the Apple TV has just lost its luster for me as well. I don't want to bring up a music video, just to have ANOTHER music video show itself in its entirety as an unskippable "ad" first. YouTube does this on the Website version, and it's annoying as [bleep]. Time to fire up the ol' Firefox YT download plugin...
Score: 8 Votes (Like | Disagree)
Rogzilla Avatar
85 months ago
Pardon my lack of concern, but what makes my time any less valuable than theirs?

You're right, content creators don't deserve compensation for their hard work. I mean, if you try to charge people for content, they will just find a way to steal it so advertisements allow them to offer free content. It only takes a few seconds usually, with longer ads usually skipable after 5 seconds.

What do you do for a living? Do you do it for free? No? Then accept that, if you are watching original content on YouTube, you have to sit through a small ad sometimes so you don't have to pay anything yourself.
Score: 6 Votes (Like | Disagree)

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