Continuing the carrier war that has seen the major U.S. wireless companies offering various forms of bonus data allotments in recent months, AT&T today announced a new limited-time promotion that bumps the 10 GB data package ($100 per month plus device access charges) to 15 GB.

The promotional 15GB Mobile Share Value plan at the 10GB price is available to new and existing AT&T consumer and business customers and includes domestic unlimited talk and text, and the nation’s most reliable 4G LTE network. Customers can easily take advantage of this new offer by visiting att.com and our current AT&T customers can also select the new plan via their myAT&T app.

Additionally, AT&T customers can get unlimited international messaging (text, picture and video) on all Mobile Share Value plans for no additional cost. Unlimited international messaging includes messages sent from the U.S., Puerto Rico and U.S. Virgin Islands to more than 190 countries for text messages and 120 countries for picture & video messages.

att_15gb_promo
Monthly smartphone device access charges are $40 for those on two-year contracts or $15 for those on AT&T Next or who purchased their devices at full price. Tablets carry a $10 per month access fee.

AT&T's latest promotion comes as the carrier continues to offer its double data promotion on higher-tier plans. Under that deal, users on base plans ranging from 15 to 50 GB can receive double the amount of data per month. The new promotion for upgrading the 10 GB plan to 15 GB begins tomorrow, while the double data promotion on higher-level plans is ongoing. AT&T advertises both as being "limited time" promotions, but is not currently specifying an end date for either one.

Top Rated Comments

Amacfa Avatar
89 months ago
20 Hours of video?

So if casual user like myself (who is always traveling) watched one hour long episode a day, by months end I would have went over my limit.

Forget bindge watching.


No thanks AT&T. I'll stick with T-Mobile.

I'm not against data caps, just against unreasonable ones. It should be:

25gb for $10
50gb for $20
75gb for $30
100gb for $40

Not

10gb for $10
20gb for $20
30gb for $30
40gb for $40
Score: 5 Votes (Like | Disagree)
giantfan1224 Avatar
89 months ago
If you have the capital, it's cheaper to buy an unlocked phone up front and you don't have a contract.
Or if you don't have the capital, try Next. You still get the off-contract pricing and an interest free loan to pay off the phone with no penalty for early payoff.
Score: 4 Votes (Like | Disagree)
yg17 Avatar
89 months ago
Just switched even though I don't even use close to 10 gigs. More never hurt though.
Score: 3 Votes (Like | Disagree)
iolinux333 Avatar
89 months ago
It's live now. Just switched 10--->15 via the app.
Score: 3 Votes (Like | Disagree)
MrXiro Avatar
89 months ago
I had 5 lines on the 10gb plan with a 21% FAN discount and after switching over; Tmobile's 2.5gb til 2016 deal is still about 40 bucks cheaper per month with technically MORE data since all my usage was from streaming music to begin with. I haven't even cleared 1gb in the last 2 months because of Music Unlimited.

Sorry At&t... Maybe if your prices were lower or my FAN account actually covered the whole plan instead of just the Data.
Score: 3 Votes (Like | Disagree)
giantfan1224 Avatar
89 months ago
lol lets be frank here. AT&T is just playing price games just to be clear. it cost them almost $0 to offer this to customers so its hardly a reason to celebrate or be sympathetic to a mega-corporation. if they really wanted to be that generous, they would've just doubled it to 20gb. next year you'll see them double the double…

I guess what you call price games the industry would call competition. It's fierce right now which is a great thing for the consumer. But there will always be those consumers that will find something to complain about.

----------

Wireless companies all screw you as a consumer. It's just a matter of picking what facet of their service/product you want to be screwed in the least.

Oh brother. How exactly is the wireless customer getting screwed? They offer a service and you either do or don't agree to pay for said service. It's like you people think these for profit companies owe you something for free!

----------

Of course there's not an end date to these "promotions" because they will become the standard pricing most likely. That is, until they lower the pricing again within 6 months to a year. Competition in the marketplace is a wonderful thing!

Glad someone here gets it.
Score: 3 Votes (Like | Disagree)

Top Stories

iphone 12 colors 2021

iPhone 12 Colors: Deciding on The Right Color

Thursday November 5, 2020 8:35 am PST by
The iPhone 12 and iPhone 12 Pro arrived last October in a range of color options, with entirely new hues available on both devices, as well as some popular classics. The 12 and 12 Pro have different color choices, so if you have your heart set on a particular shade, you might not be able to get your preferred model in that color. iPhone 12 mini and iPhone 12 The iPhone 12 mini and iPhone 12...
iPhone 13 Dummy Thumbnail 2

Full iPhone 13 Feature Breakdown: Everything Rumors Say We Can Expect

Tuesday August 31, 2021 7:50 am PDT by
With the launch of Apple's iPhone 13 lineup believed to be just a few weeks away, we have compiled all of the coherent rumors from our coverage over the past year to build a full picture of the features and upgrades coming to the company's new smartphones. For clarity, only explicit improvements, upgrades, and new features compared to the iPhone 12 lineup are listed. It is worth noting that...
original iphone

Phil Schiller Says iPhone Was 'Earth-Shattering' Ten Years Ago and Remains 'Unmatched' Today

Monday January 9, 2017 7:15 am PST by
To commemorate the tenth anniversary of the iPhone, Apple marketing chief Phil Schiller sat down with tech journalist Steven Levy for a wide-ranging interview about the smartphone's past, present, and future. The report first reflects upon the iPhone's lack of support for third-party apps in its first year. The argument inside Apple was split between whether the iPhone should be a closed...
macbook air deals

Deals: Amazon Drops Price of 256GB M1 MacBook Air to New Low of $849.99 ($149 Off)

Friday August 27, 2021 6:16 am PDT by
Amazon today introduced new low prices on the M1 MacBook Air for both 256GB and 512GB storage options. To start, you can get the 256GB model for $849.99, down from an original price of $999.00. Note: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running. Only Silver and Gold are...
iCloud General Feature

iCloud+'s New Custom Email Domain Feature Now Available in Beta

Wednesday August 25, 2021 7:48 am PDT by
Starting with iOS 15, iPadOS 15, and macOS Monterey, users with a paid iCloud+ storage plan can personalize their iCloud email address with a custom domain name, such as johnny@appleseed.com, and the feature is now available in beta. iCloud+ subscribers interested in setting up a custom email domain can visit the beta.icloud.com website, select "Account Settings" under their name, and select ...
iPhone 13 Dummy Thumbnail 2

Kuo: iPhone 13 to Feature LEO Satellite Communications to Make Calls and Texts Without Cellular Coverage

Sunday August 29, 2021 7:39 am PDT by
The iPhone 13 will feature low earth orbit (LEO) satellite communication connectivity to allow users to make calls and send messages in areas without 4G or 5G coverage, according to the reliable analyst Ming-Chi Kuo. In a note to investors, seen by MacRumors, Kuo explained that the iPhone 13 lineup will feature hardware that is able to connect to LEO satellites. If enabled with the relevant...
maxresdefault

New MacBook Pro Models Coming at WWDC, Suggests Leaker

Monday May 24, 2021 1:27 pm PDT by
New MacBook Pro models are coming at WWDC, according to leaker Jon Prosser who has a mixed track record when it comes to predicting Apple's plans. Subscribe to the MacRumors YouTube channel for more videos. Prosser provided no additional information, but there are new 14 and 16-inch MacBook Pro models in the works. The new MacBook Pros will feature the most radical redesign to the MacBook Pro ...
omg lightning cable comparison

Security Researcher Develops Lightning Cable With Hidden Chip to Steal Passwords

Thursday September 2, 2021 6:59 am PDT by
A normal-looking Lightning cable that can used to steal data like passwords and send it to a hacker has been developed, Vice reports. The "OMG Cable" compared to Apple's Lightning to USB cable. The "OMG Cable" works exactly like a normal Lightning to USB cable and can log keystrokes from connected Mac keyboards, iPads, and iPhones, and then send this data to a bad actor who could be over a...
ted lasso notchless phone

No, That Notchless iPhone Spotted in 'Ted Lasso' Isn't the iPhone 13

Tuesday August 31, 2021 2:15 am PDT by
Recent sightings of a notchless iPhone in highly popular Apple TV+ comedy "Ted Lasso" have led to sensational headlines suggesting this is a canny bit of product placement on Apple's part and that the iPhone 13 will be notchless. In actuality – and this could go without saying – the phone in question is very likely just showing a poorly superimposed display added in post-production. Notchless ...
calculatorapp

iOS 11 Bug: Typing 1+2+3 Quickly in the Calculator App Won't Get You 6

Tuesday October 24, 2017 2:03 pm PDT by
A bug in the built-in Calculator app in iOS 11 is getting some major attention this week, despite the fact that it's been around since iOS 11 was in beta testing. At issue is a calculator animation that causes some symbols to be ignored when calculations are entered in rapid succession. You can try it for yourself: Type 1+2+3 and then the equals sign into the Calculator app quickly. Due to...