Apple's Beats brand in April unveiled the Powerbeats Pro, a redesigned wire-free version of its popular fitness-oriented Powerbeats earbuds.
Digital Audio Veteran Peter Eastty Joins Apple as Director of SoC Audio Processing
Eastty's career in digital audio spans more than 40 years, including oversight of a pioneering digital audio team at Solid State Logic, a 13-year stint at Sony as a chief consultant engineer, and more than eight years as CTO at Oxford Digital. Most of his work has focused on digital audio and digital signal processing for audio equipment.
"I’ve worked in the application of digital and computer technology to audio since I graduated from college and I still find the problems fascinating as well as the answers."Details on Eastty's role as Director of SoC Audio Processing are unknown, but he likely is using his DSP expertise to improve the audio quality of Apple's hardware. Earlier rumors suggested Apple was working to add support for 24-bit audio files in iOS 8 and create a new 24-bit capable version of its In-Ear headphones, but those reports have not yet panned out.
Eastty is not the only audio pioneer hired by Apple in recent years. Back in 2011, Apple hired THX pioneer Tomlinson Holman to help "provide technical direction for the company in audio" as he reports on his LinkedIn profile.