app_store_logo Apple has posted a new page on its developer website (via Cult of Mac) outlining reasons why it rejects apps from the App Store, giving tips on how to better prepare an app for a review. The page also gives the top ten reasons for app rejections during the 7-day period ending last week:

Top 10 reasons for app rejections during the 7‑day period ending August 28, 2014.

14%: More information needed

8%: Guideline 2.2: Apps that exhibit bugs will be rejected

6%: Did not comply with terms in the Developer Program License Agreement

6%: Guideline 10.6: Apple and our customers place a high value on simple, refined, creative, well thought through interfaces. They take more work but are worth it. Apple sets a high bar. If your user interface is complex or less than very good, it may be rejected

5%: Guideline 3.3: Apps with names, descriptions, or screenshots not relevant to the App content and functionality will be rejected

5%: Guideline 22.2: Apps that contain false, fraudulent or misleading representations or use names or icons similar to other Apps will be rejected

4%: Guideline 3.4: App names in iTunes Connect and as displayed on a device should be similar, so as not to cause confusion

4%: Guideline 3.2: Apps with placeholder text will be rejected

3%: Guideline 3.8: Developers are responsible for assigning appropriate ratings to their Apps. Inappropriate ratings may be changed/deleted by Apple

2% Guideline 2.9: Apps that are "beta", "demo", "trial", or "test" versions will be rejected

Apple states that these top ten reasons account for 58% of all app rejections, as it asks that developers focus on a number of aspects to ensure quality before a review. Those aspects including removing any bugs, fixing broken links, removing placeholder content, optimizing user interfaces, and more.

Top Rated Comments

Glassed Silver Avatar
127 months ago
6%: Guideline 10.6: Apple and our customers place a high value on simple, refined, creative, well thought through interfaces. They take more work but are worth it. Apple sets a high bar. If your user interface is complex or less than very good, it may be rejected

Why do I still see too many HTML-wrappers then?

Glassed Silver:mac
Score: 8 Votes (Like | Disagree)
roadbloc Avatar
127 months ago
The lack of demos in the app store is the reason I bought so little from it. I like to try before I buy. Personally I think its a really bizarre rule to have. The app store should have a 'trial' or 'demo' button for developers who want to let users try their apps.
Score: 6 Votes (Like | Disagree)
Aluminum213 Avatar
127 months ago
But those fake lock screen apps are all ok


Lol
Score: 5 Votes (Like | Disagree)
proline Avatar
127 months ago
I've downloaded apps before which are bugged to the point of being virtually unusuable.
So have we all. The reviewers only spend a couple minutes with each app, if that. That means that if they can find bugs in that time the app really doesn't deserve to be there. Apple isn't taking on the role of being the developer's QA department, but as a user of the device I'm glad they toss out at least some of the bugged apps.

----------

I really wish Apple would allow you to revert to a previous version of an app, when you try to install it you could have a simple list of why you are reverting, if Apple get a lot of the same feedback then they could pull the broken app quickly or force the developer to revert to an older version while it gets fixed.
This isn't a good idea. Allowing the user to revert would take pressure off developers to fix bugs quickly and to test thoroughly. It would also mean that developers would have to deal with even more users being on the previous version and the resulting support complexity that comes from that. And it would mean disabling automatic app updates for that app until the user remembers to re-enable them, which many people wouldn't causing them to miss the very update that is supposed to fix the bug! Finally, some apps would actually be further destroyed by the reversion process. For example, any app that uses Core Data would not be able to access any of its stored data if it was reversed after a Data Model update. If you don't understand what that means don't worry about it, just know that having users randomly deciding to revert would not improve the quality of iOS apps overall.
Score: 4 Votes (Like | Disagree)
Radeon85 Avatar
127 months ago
I've downloaded apps before which are bugged to the point of being virtually unusuable.
Less than a month ago PayPal broke there app entirely if you were using the 12hr clock (was perfect with the 24hr clock). Couldn't login using a pin or password. I had to revert to an old version in iTunes that worked perfectly.

Took two more updates to correct the issue.

How do these very broken apps pass checks, not one but twice within two weeks.

Even Apples countdown timer has this bug on my 5, 5s and Mini Retina (iOS 7.1.2). Set the time to a 12hr clock and the timer reads as 00:00 on the locks screen, set the clock to 24hrs and the lock screen countdown works fine.

Even Apples own software has very obvious bugs that I really don't know how it passed testing. Actually worked perfectly on the original release of iOS 7. It broke after the first update and it's never worked properly since.

I really wish Apple would allow you to revert to a previous version of an app, when you try to install it you could have a simple list of why you are reverting, if Apple get a lot of the same feedback then they could pull the broken app quickly or force the developer to revert to an older version while it gets fixed.
Score: 4 Votes (Like | Disagree)
Anitramane Avatar
127 months ago
I'm sure none of Apples software would've gotten on the app store with these rules :D
Score: 3 Votes (Like | Disagree)

Popular Stories

iPhone 16 Pro Max Generic Feature 2

5 Biggest Changes Rumored for iPhone 16 Pro Max

Tuesday May 21, 2024 7:29 am PDT by
Given Apple's rumored plan to add an all-new high-end tier to its iPhone 17 series in 2025, this could be the year for Apple to bring its boldest "Pro Max" model to the table — the kind of iPhone 16 upgrade that stands tall above its siblings, both figuratively and literally. If you have been holding out for the iPhone 16 Pro Max, here are five of the biggest changes rumored to be coming...
iOS 17

Apple Releases iOS 17.5.1 With Fix for Reappearing Photos Bug

Monday May 20, 2024 10:11 am PDT by
Apple today released iOS 17.5.1 and iPadOS 17.5.1, minor updates to the iOS 17 and iPadOS 17 operating system updates that came out last September. The 17.5.1 updates come a week after the launch of iOS 17.5 and iPadOS 17.5. iOS 17.5.1 and iPadOS 17.5.1 can be downloaded on eligible iPhones and iPads over-the-air by going to Settings > General > Software Update. According to Apple's...
maxresdefault

iPhone SE 4 With Face ID Said to Be Priced Below $500

Monday May 20, 2024 3:43 am PDT by
Apple is targeting a sub-$500 starting price for its upcoming fourth-generation iPhone SE model despite a raft of rumored upgrades coming to the more affordable device. According to leaker Revegnus on X, the U.S. launch price of the fourth-generation iPhone SE will either remain at the same $429 starting price as the current model, or will see an increase of around 10%. Either way, Apple's...
microsoft surface pro qualcomm

Microsoft Says New Surface Pro is Faster Than 15" M3 MacBook Air

Monday May 20, 2024 3:19 pm PDT by
Microsoft is going all in on AI, today introducing a series of Copilot+ PCs that have AI-focused hardware. The new Surface Pro is one of the first Copilot+ PCs, equipped with Qualcomm's Arm-based Snapdragon X Elite processor. Microsoft is already pitting the Surface Pro against Apple's M3 MacBook Air, and in marketing materials, claims that the Surface Pro has superior processing power and...
iPhone 15 Pro Cameras

iPhone 16 Pro Max to Feature New 48MP Wide and Ultra Wide Cameras

Tuesday May 21, 2024 3:36 am PDT by
Apple's iPhone 16 Pro Max will boast a bigger main camera sensor while both iPhone 16 Pro models will feature a 48-megapixel Ultra Wide camera for the first time, claims a rumor coming out of Asia. According to Weibo user OvO Baby Sauce OvO, the main camera of the iPhone 16 Pro Max will be based on an advanced custom 48-megapixel Sony IMX903 sensor. In contrast, the iPhone 16 Pro will use...