Apple's online stores for the United States and Canada have just come back online for Black Friday's one-day shopping event, and, like its stores in Australia and New Zealand, the company is using bonus gift cards rather than discounts as customer incentives.
Apple's European stores saw a more traditional discounted pricing scheme, with prices reduced on products directly, rather than offering a gift card promotion.
Gift cards are offered with the purchase of the following items in the U.S.:
- iPad Air: $75 gift card
- iPad mini: $50 gift card on non-Retina models, no gift card on Retina models
- iPad 2: $50 gift card
- iPod touch: $50 gift card
- iPod nano: $25 gift card
- MacBook Air: $150 gift card
- MacBook Pro: $150 gift card for both Retina and non-Retina models
- iMac: $150 gift card
- Apple TV: $25 gift card
- AirPort Extreme and Time Capsule: $50 gift card
- Various accessories: Gift card amounts vary, including $50 for the Nest Thermostat, $25 for the Anki DRIVE Starter Kit, $25 for the Nike+ FuelBand, and $25 for the Automatic Smart Driving Assistant.
The discounts should run through the day today both on Apple's online store and in its retail outlets across North America.
Deals from third-party retailers may be even better than Apple's pricing for some customers, and we've summarized some of the best Mac and iPad deals over the past several days. We are also keeping track of deals on Apple products, accessories, software, and more in our Black Friday roundup.
Top Rated Comments
Your greed and self righteousness is quite abhorrent. You are aware that no one is obligated to give you money off these items!?
It's not just you, there are a lot of others in the other Black Friday threads that have the same mindset. I'd advise you, as well as all the others, to take a look in the mirror and decide if you really want to be 'that' sort of person.
NOPE.
I need a Mac Mini, I'm going to wait until the 2013 black friday deal.
NOPE.
Cannot uprate this enough.
You could always give them a call and see what they say....if you don't ask you don't get.
Buy an Apple TV and get $25 off the iPad Mini Retina, buy an iPod Touch and get $50 off the iPad Mini Retina...or even buy a MacBook and you'll get $150 off the iPad Mini Retina.
Plenty of discount to be had.
Sooo you're telling us you bought a high priced electronic the week before Black Friday? Not telling you that you won't be able to be compensated, but try thinking about how silly of a purchase that might have been and taking some personal responsibility.
THE WEEK BEFORE BLACK FRIDAY?! Dude come on. That's almost as bad as buying a new iPhone the week before a new launch and then acting surprised.
:confused: Apple has never undercut their resellers on Black Friday. For those looking for a Mac or iPad, it is still a way to get $150 or $75 to spend on other products at the Apple Store. For example, get someone an iPad Air, and you can give them a $75 gift card that they can use for a case (or you can just keep the card and use it on something else).