Leap Wireless Reports Improved iPhone Sales Amid Customer Losses - MacRumors
Skip to Content

Leap Wireless Reports Improved iPhone Sales Amid Customer Losses

by

iphone_5_black_whiteLeap Wireless today reported its first quarter financial results, noting improved iPhone sales amidst significant customer and revenue losses. Leap, which began offering the iPhone in June of 2012 through its subsidiary Cricket Wireless, announced in February that weak iPhone sales would prevent it from purchasing its full allotment of iPhones from Apple.

We are also seeing improved sales of our iPhone® offering, having worked with Apple on new advertising, pricing plans and other promotions, and we look forward to continuing to collaborate with them.

Despite an increase in iPhone sales, Leap Wireless is reporting a loss of 93,000 customers, along with a 4.3% decline in total revenue to $789.9 million from $825.6 million during the year-ago quarter.

Leap has a three-year contract with Apple that requires the company to purchase at least $900 million worth of iPhone hardware. As a super-regional carrier, Leap utilizes roaming agreements to serve its 5.3 million customers.

Related Forum: iPhone

Top Rated Comments

175 months ago
I still find it unbelievable what you pay for unlimited calls in the US. :eek:
Here in Germany you can get a unlimited Voice plan for 34,95 EUR, no contract an in one of the strongest Carrier networks (Vodafone).

Source:
http://www.discotel.de/tariffs

Of course only the high-profile devices like iPhone make any sense with a contract. I expect the trend to continue.

EDIT: Allnet-Flatrate is under 30€, the upper plan already includes 500 MB of data :)
Score: 1 Votes (Like | Disagree)
calisurfboy Avatar
175 months ago
The people I generally see utilizing Cricket would be the ones to benefit from a low cost entry iPhone.....
Score: 1 Votes (Like | Disagree)
illegalprelude Avatar
175 months ago
So by enhancing the customer experience, they expected to lose customers? :confused:

The idea is that if they didn't offer the iPhone, they might have instead experienced a 150,000 subscriber loss or more.
Score: 1 Votes (Like | Disagree)

Popular Stories

iOS 27 Next to iPhone

Here's When iOS 27 Rolls Out Today in Every Time Zone [Update: It's Out]

Sunday September 13, 2026 3:00 am PDT by
Update 10:04 a.m.: iOS 27 is rolling out now, though it may take a bit for all users to see it, so keep checking! Apple is about to release iOS 27, which will finally deliver more advanced Siri AI capabilities as well as a variety of other refinements, improvements, and new features to iPhones. It's Apple's biggest software update of the year, and Apple announced at Wednesday's iPhone event...
iOS 27 Icon iPhone

iOS 27 Available Today With These 8 New Features

Monday September 14, 2026 9:00 am PDT by
Update: Apple has released iOS 27. During its iPhone 18 Pro and iPhone Duo event last week, Apple announced that iOS 27 will be released widely on Monday, September 14. iOS 27 should be available around 10 a.m. Pacific Time / 1 p.m. Eastern Time today via the Settings app, under General → Software Update. Below, we have highlighted eight new features and changes coming with iOS...
deep black iphone 18 pro

Apple Says iPhone 18 Pro Max Sold in U.S. Differs in One Way

Saturday September 12, 2026 3:27 pm PDT by
As noted by Nicolas Lellouche, who writes for the French tech website Numerama, Apple has updated its tech specs pages for the iPhone 18 Pro and iPhone 18 Pro Max to clarify which models are equipped with its new C2 cellular modem and where. Apple now says the iPhone 18 Pro has a C2 modem worldwide, while the iPhone 18 Pro Max uses the chip in every country except for the U.S. According...