comScore today released the results of its monthly rolling survey of U.S. mobile phone users for the November-January period, finding that Apple's smartphone marketshare rose 3.5 percentage points between October and January, up to 37.8% of both U.S. smartphone platform and hardware sales.
Samsung was second in hardware makers with 21.4%, up from 19.5% three months earlier. HTC and Motorola both experienced significant drops in market share, while LG gained slightly.
Google's Android was the largest smartphone platform with 52.3% of smartphone platform share, down from 53.6% three months ago. Android, BlackBerry, Microsoft and Symbian all lost share, to the benefit of Apple. As a result, Apple and Google control more than 87 percent of the smartphone market.
Notably, comScore's data tracks installed user base rather than new handset sales, making it more reflective of real-world usage but slower to respond to shifting market trends than some other studies.
Earlier this year, YouTuber Jon Prosser shared multiple videos showing off what he claimed to be re-created renderings of what was then presumed to be called iOS 19 and which was eventually unveiled by Apple as iOS 26 at WWDC in June.
In his first video back in January, Prosser showed off a Camera app redesign with a simpler set of buttons for moving between photo and video modes, and he...
Wednesday July 16, 2025 6:50 am PDT by Joe Rossignol
We may finally have a definitive list of all color options for the iPhone 17 series, ahead of the devices launching in September.
MacRumors concept
In a report for Macworld today, Filipe Espósito said he obtained an "internal document" that allegedly reveals all of the color options for the upcoming iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max models.
The report includes ...
Apple previously announced that a public beta of iOS 26 would be available in July, and now a more specific timeframe has surfaced.
Bloomberg's Mark Gurman today said that Apple's public betas should be released on or around Wednesday, July 23. In other words, expect the public betas of iOS 26, iPadOS 26, macOS 26, and more to be available at some point next week.
Apple will be releasing...
Wednesday July 16, 2025 4:17 pm PDT by Juli Clover
We have just under two months to go until the debut of Apple's iPhone 17 models, and rumors have been ramping up in recent weeks. We went through everything we know so far, pulling out the most exciting rumors and highlighting some other changes that aren't going to be so great.
Top Tier
Ultra Thin iPhone 17 Air - The iPhone 17 Air is 2025's most exciting iPhone rumor, because it's the...
Wednesday July 16, 2025 11:31 am PDT by Joe Rossignol
Apple's long-rumored foldable iPhone will likely have a starting price between $1,800 and $2,000 in the U.S., analysts at investment banking firm UBS said this week. If so, the foldable iPhone would cost more than a MacBook Pro, which starts at $1,599.
With a starting price of at least $1,800, the foldable iPhone would be the most expensive iPhone model ever released, topping the Pro Max at...
Apple's next-generation iPhone 17 Pro and iPhone 17 Pro Max are only two months away, and there are plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models.
Latest Rumors
These rumors surfaced in June and July:A redesigned Dynamic Island: It has been rumored that all iPhone 17 models will have a redesigned Dynamic Island interface — it might ...
The long wait for an Apple Watch Ultra 3 is nearly over, and a handful of new features and changes have been rumored for the device.
Below, we recap what to expect from the Apple Watch Ultra 3:Satellite connectivity for sending and receiving text messages when Wi-Fi and cellular coverage is unavailable
5G support, up from LTE on the Apple Watch Ultra 2
Likely a wide-angle OLED display that ...
I really don't think it's right to call android the largest "smartphone platform", because:
1. Really its "mobile platform" and when you look at the post-PC era, tablets, namely the iPad Market is a big chunk of mobil devices, and when you include these numbers- the iPad has really dominant share making iOS the dominant platform. Looking just at "smartphones" is selective reporting to try and exclude the market where Apple has had the most success, skewing the numbers in favor of android.
2. Android is hugely fragmented. iOS devices are mostly all running the latest iOS software and even ones that aren't can all run apps without modification. This is not true on android where covering %80 of the market requires changing your app to support 167!!! different devices.
3. I don't consider android to really be a platform, simply because it is so compromised. As a ripoff of iOS they had to rush it to market and in doing so compromised a lot of functionality.
4. Android is primarily sold to feature phone buyers as if it were a featurephone. These people walk in to get "a phone" and get sold android by the weenies at the carriers store... but they don't use them for apps or for even browsing the web, which is why the web stats on android are so pitiful. Android is really a feature phone operating system (hence the fragmentation and incompatibility)
5. You'd be just as correct to lump all the other Linux derivatives together and claim that there's a "linux smartphone platform".
6. We don't have real hard numbers for shipping devices for android. Amazon doesn't publish actual numbers. Google doesn't publish actual numbers. Samsung doesn't publish actual numbers. There's a lot of hype and BS claims that these devices are selling in huge numbers, but when samsung was forced to report actual sales in the lawsuit last year, it turns out that when journalists were claiming big sales the reality was pitiful. Most of these "sales" are actually non-android featurephones also sold by these companies who don't break them out because they want to seem more dominant than they are.
Get me real numbers reported in annual or quarterly reports that would result in an investigation by the SEC and charges of fraud if they were made up-- and use those.
Apple provides them. Until android manufacturers are willing to report the numbers under penalty of perjury like Apple does, they're just PR smoke, nothing more. (or analysts "projections")
These stats are being distorted by the propaganda of android fans who claim that it is a platform, and a smartphone platform at that and that it is dominant
Considering that there are only 6 iPhone models and at least 1000 Android phones I wouldn't say that 37.8% (iOS) to 52.3% (Android) is too bad of a margin
People use iPhones more because they last longer. It's not built from really poor quality plastic (ala Samsung). It's got software updates for at least twice or thrice as long as Android based devices (exception are Nexus devices). And let's not forget there are better quality apps on iOS in general. Oh and iOS is easier to use and the interface is consistent across multiple devices, multiple versions of the OS.
BTW - "rushed to market" ? Yeah - maybe MAYBE OS1.0 - but now? Not so much. ICS and JB weren't "rushed" no matter how much you really want to say it.
What functionality has been compromised in Android. Name some.
Your rationalization is hilarious.
Lastly - why so defensive and dismissive? Someone at Google kidnap a loved one?
I really don't think it's right to call android the largest "smartphone platform", because:
1. Really its "mobile platform" and when you look at the post-PC era, tablets, namely the iPad Market is a big chunk of mobil devices, and when you include these numbers- the iPad has really dominant share making iOS the dominant platform. Looking just at "smartphones" is selective reporting to try and exclude the market where Apple has had the most success, skewing the numbers in favor of android.
2. Android is hugely fragmented. iOS devices are mostly all running the latest iOS software and even ones that aren't can all run apps without modification. This is not true on android where covering %80 of the market requires changing your app to support 167!!! different devices.
3. I don't consider android to really be a platform, simply because it is so compromised. As a ripoff of iOS they had to rush it to market and in doing so compromised a lot of functionality.
4. Android is primarily sold to feature phone buyers as if it were a featurephone. These people walk in to get "a phone" and get sold android by the weenies at the carriers store... but they don't use them for apps or for even browsing the web, which is why the web stats on android are so pitiful. Android is really a feature phone operating system (hence the fragmentation and incompatibility)
5. You'd be just as correct to lump all the other Linux derivatives together and claim that there's a "linux smartphone platform".
6. We don't have real hard numbers for shipping devices for android. Amazon doesn't publish actual numbers. Google doesn't publish actual numbers. Samsung doesn't publish actual numbers. There's a lot of hype and BS claims that these devices are selling in huge numbers, but when samsung was forced to report actual sales in the lawsuit last year, it turns out that when journalists were claiming big sales the reality was pitiful. Most of these "sales" are actually non-android featurephones also sold by these companies who don't break them out because they want to seem more dominant than they are.
Get me real numbers reported in annual or quarterly reports that would result in an investigation by the SEC and charges of fraud if they were made up-- and use those.
Apple provides them. Until android manufacturers are willing to report the numbers under penalty of perjury like Apple does, they're just PR smoke, nothing more. (or analysts "projections")
These stats are being distorted by the propaganda of android fans who claim that it is a platform, and a smartphone platform at that and that it is dominant
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
