Google Launches Free Scan and Match Music Service to Compete With Apple and Amazon
Google has updated its Google Play music service with an iTunes Match-like song matching service. This means users won't have to spend hours or days uploading gigabytes of music, as they had to previously.
Notably, Google's matching service does not have a subscription fee like Apple and Amazon's do, with users matching up to 20,000 songs. While European Google Play users have been using this service for a while, this launch is new for those in the U.S.
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Amazon upgraded its Cloud Player with a scan and match feature earlier this year, charging $24.99/year for the service. Apple charges the same amount for iTunes Match.