Apple Senior Vice President Eddy Cue Joins Ferrari's Board of Directors - MacRumors
Skip to Content

Apple Senior Vice President Eddy Cue Joins Ferrari's Board of Directors

Eddy Cue, Apple's head of Internet Software and Services (including Siri and Maps), has joined Ferrari's board of directors. Cue is a bit of a sports car buff and says he has owned a Ferrari for five years.

Ferrari chairman Luca di Montezemolo said Cue's "huge experience in the dynamic, innovative world of the Internet will be of great assistance to [the company]." Di Montezemolo met Apple CEO Tim Cook earlier this year at a Stanford University event. He praised Apple, saying the two companies "are connected by the same passion, the same love for the product, maniacal attention to technology, but also to design."

ferrari

I am pleased and proud to become a member of the board. I have personally dreamed of owning a Ferrari since I was 8 years old and have been lucky to be an owner for the past 5 years. I continue to be awed by the world-class design and engineering that only Ferrari can do.

Cue was recently profiled as a "master negotiator and product resuscitator" after he was given charge of Siri and Maps. The Ferrari press release was noticed by AppleInsider.

Popular Stories

iPhone 18 Pro Deep Red Feature

iPhone 18 Pro Launching Next Month With These 12 New Features

Sunday August 9, 2026 1:45 pm PDT by
It is now August, and that means the iPhone 18 Pro and iPhone 18 Pro Max are just a month away. The devices are expected to look similar to the iPhone 17 Pro and iPhone 17 Pro Max, but there will still be many year-over-year changes, with rumored features including a smaller Dynamic Island, 5G via satellite, and more. Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and a...
iPhone 18 Pro Dark Cherry Feature

iPhone 18 Pro Max's Larger Battery Capacity Allegedly Revealed

Monday August 10, 2026 9:37 am PDT by
The upcoming iPhone 18 Pro Max will be equipped with a nearly 12% larger battery compared to the iPhone 17 Pro Max, according to an apparent leak. An alleged photo of a battery pack for a Chinese model of the iPhone 18 Pro Max with a SIM card tray lists a capacity of 5,391 mAh, up from 4,823 mAh for the equivalent iPhone 17 Pro Max battery. The photo was shared on the Korean platform Naver...
iOS 27 Feature Cool

Everything New in iOS 27 Beta 5

Monday August 10, 2026 3:02 pm PDT by
We're a little over a month away from the launch of iOS 27, and Apple is continuing to make changes. The fifth beta of iOS 27 changes the look of some app icons and adjusts Liquid Glass, plus it adds some smaller features that make the iPhone just a little nicer to use. App Icons There are updated Liquid Glass icons for Safari, Siri, Settings, Remote, App Store, and Preview. Some of the...

Top Rated Comments

decimortis Avatar
180 months ago
Completely not a mac rumor

Yeah but if you spell Mac backwards and take off the "m" and add an "r" then you get car.

Who's the foolish one now?

D.
Score: 26 Votes (Like | Disagree)
180 months ago
Completely not a mac rumor
Score: 16 Votes (Like | Disagree)
Lotso Avatar
180 months ago
"I continue to be awed by the world-class design and engineering that only Ferrari can do."

Jony Ive just died a little inside.
Score: 15 Votes (Like | Disagree)
180 months ago
iCar
iFerrari :D With the new Retina heads-up display. :eek:
Score: 11 Votes (Like | Disagree)
djtech42 Avatar
180 months ago
Yeah but if you spell Mac backwards and take off the "m" and add an "r" then you get car.

Who's the foolish one now?

D.

Spell "Macs" backwards and you get "scam." :D Don't tell the Apple haters about that. ;)
Score: 10 Votes (Like | Disagree)
WildCowboy Avatar
180 months ago
"(including Siri and Maps), "

They knew he was in charge of maps but hired him anyway?

He's now in charge of fixing Maps.
Score: 6 Votes (Like | Disagree)