ESPN subscribers with AppleTV would gain access to the network’s Internet service on their TV sets. [Sean] Bratches, the network’s executive vice president of affiliate and advertising sales, spoke in an interview today.
The brief report doesn't specify exactly how access to the WatchESPN functionality on the Apple TV would work, but currently customers of a number of cable and Internet companies have varying levels of access to the app's content on iOS and other platforms, which includes nearly all of ESPN's live broadcasts including online-only ESPN3 content.
Currently, cable subscribers through Comcast, Time Warner, Verizon FiOS, and Bright House have full access to WatchESPN content, while subscribers on a host of other Internet services can receive access to the ESPN3 content through the app.
WatchESPN being sent to Apple TV via AirPlay
iOS device users who are eligible to access WatchESPN content can currently send the content to an Apple TV via AirPlay, but including the app directly on the Apple TV would streamline that process.
Update: Bloomberg has expanded its article with additional comments from Bratches:
“We’re a platform-agnostic content company,” Bratches, the network’s executive vice president of affiliate and advertising sales, said today in an interview. “To the extent that in the future there’s an opportunity with Apple to authenticate through the pay-TV food chain as we’re doing with Microsoft, that’s something that we will participate in.”
Update 2: Bloomberg has updated its article once again, citing comments from an ESPN spokesperson backtracking from Bratches' statements by noting that there are no active talks with Apple underway.
No deal is imminent with Apple, said Amy Phillips, a spokeswoman for Bristol, Connecticut-based ESPN.
“We’re not having conversations with Apple about authenticating WatchESPN,” Phillips said.
Thursday November 13, 2025 11:35 am PST by Juli Clover
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October.
There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
Thursday November 13, 2025 6:48 am PST by Joe Rossignol
iOS 26 extended pinned conversations in the Messages app to CarPlay, for quick access to your most frequent chats. However, some drivers may prefer the classic view with a list of individual conversations only, and Apple now lets users choose.
Apple released the second beta of iOS 26.2 this week, and it introduces a new CarPlay setting for turning off pinned conversations in the Messages...
Tesla is working to add support for Apple CarPlay in its vehicles, Bloomberg's Mark Gurman reports.
Tesla vehicles rely on its own infotainment software system, which integrates vehicle functions, navigation, music, web browsing, and more. The automaker has been an outlier in foregoing support for Apple CarPlay, which has otherwise become an industry standard feature, allowing users to...
Friday November 14, 2025 10:02 am PST by Joe Rossignol
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account.
In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...
Friday November 14, 2025 6:20 am PST by Joe Rossignol
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone.
iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
Wednesday November 12, 2025 11:42 am PST by Joe Rossignol
While it was rumored that Apple planned to release new versions of the HomePod mini, Apple TV, and AirTag this year, it is no longer clear if that will still happen.
Back in January, Bloomberg's Mark Gurman said Apple planned to release new HomePod mini and Apple TV models "toward the end of the year," while he at one point expected a new AirTag to launch "around the middle of 2025." Yet,...
Tuesday November 11, 2025 9:48 am PST by Joe Rossignol
Apple released the first iOS 26.2 beta last week. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics in Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date....
Monday November 10, 2025 1:08 pm PST by Juli Clover
Today marks the fifth anniversary of the Apple silicon chip that replaced Intel chips in Apple's Mac lineup. The first Apple silicon chip, the M1, was unveiled on November 10, 2020. The M1 debuted in the MacBook Air, Mac mini, and 13-inch MacBook Pro.
The M1 chip was impressive when it launched, featuring the "world's fastest CPU core" and industry-leading performance per watt, and it's only ...
Walmart's Black Friday sale has officially kicked off today, with an online shopping event that's also seeing some matching deals in retail locations. There are quite a few major discounts in this sale, including savings on headphones, TVs, and more.
Note: MacRumors is an affiliate partner with Walmart. When you click a link and make a purchase, we may receive a small payment, which helps us...
Wednesday November 12, 2025 3:29 pm PST by Juli Clover
Apple today provided developers with the second beta of iOS 26.2, which adds a few new features worth knowing about.
Measure App
Apple's Measure app now features a Liquid Glass design for the level, with two Liquid Glass bubbles instead of white circles.
Games App
There's now an option to sort games in the Games app Library by size, in addition to Name and Recent.
CarPlay
The...
I never understand this... why would anyone who has an iPhone use the aluminum remote? The remote app is a great experience, even better on iPad.
Aluminum remote: [list=1]Press desired button.
iPhone as remote: [list=1]Press Sleep/Wake or Home button. * Slide to unlock. * Enter passcode, if required. * Press Home button, if another app is currently running. * Flip to correct home screen, if required, to locate Remote app. * Launch Remote app. * Wait for app to locate AppleTV over Wi-Fi network. * Press desired button or perform required function.
iPhone as remote:
[list=1]Press Sleep/Wake or Home button.
* Slide to unlock.
* Enter passcode, if required.
* Press Home button, if another app is currently running.
* Flip to correct home screen, if required, to locate Remote app.
* Launch Remote app.
* Wait for app to locate AppleTV over Wi-Fi network.
* Press desired button or perform required function.
This is why I almost exclusively use the supplied apple tv remote vs. the remote app. Only time I use the remote app is to browse my local library while something else is playing on the apple tv. Speaking of that, I would LOVE if i could browse on the apple tv while something is playing (music aside which will play in the background).
[U][/U]How many watched the Paul McCartney concert streamed on iTunes and completely missed it??
THAT was the future of television Jobs was speaking about.
(Arificially) scarce availability of content is what the industry (most especially Disney) is after. No you can't buy that movie. It was available for sale for a limited time and you missed it.
Stupid as it seems to consumers, who've already moved light years beyond that nonsense, it's a compromise, like DRM on music. One step at a time, people. We have to get them into the game before they can see the rules have changed, stop fearing it and get on board with it.
On the other hand, inside word is that Hollywood is ALL about streaming at the moment. And don't think they'll let anyone, not even iTunes get between the distributors and their customers. So, there's that to contend with.
Every studio will want its own proprietary streaming format, that they alone totally control. It will be even worse than we have now, because that's they way they like it.
So let's get behind even the dumbest iTunes moves, because the alternative is bedlam. And who needs that when all they want to do is watch a movie?
No, I don't want a Warner Bros app or a Universal app, or a Sony app, or a Paramount app, or a …