Last week, we took a look at the compression being employed by Apple with its new 1080p content on the iTunes Store, a feature that has allowed Apple to increase file sizes by only 15-25% compared to 720p even as the number of pixels have more than doubled. A number of commenters were interested in seeing how 1080p iTunes content compares to Blu-ray, and Ars Technica has now returned with a new analysis looking at the relative quality of those two sources.
Comparison of color and detail in iTunes 1080p (left) and Blu-ray (right) formats
The report offers a number of blown-up comparison shots, finding that the iTunes Store content generally compares fairly well to Blu-ray content, although it does struggle a bit more with bright highlights, scenes with high detail and noise levels, and dark gradients.
I was surprised to see how close the iTunes 1080p download comes to Blu-ray, considering that it's only a fraction of the file size. And let's be honest: there are lots of Blu-ray titles that look much worse than this iTunes download. But despite an impressive effort by Apple, Blu-ray still reigns king when it comes to image quality. And unlike iTunes titles, BRDs can have uncompressed multi-channel audio, multiple audio language options, and special features.
Comparison of dark gradient handling in iTunes 1080p (top) and Blu-ray (bottom) (Brightness enhanced for clearer demonstration)
Apple's move to 1080p video content in the iTunes Store is part of a significant shift to higher-resolution offerings, pairing the new new content with movie support for iTunes in the Cloud and new 1080p hardware in the new iPad and Apple TV set to debut on Friday.
Wednesday February 12, 2025 6:49 am PST by Joe Rossignol
As the wait continues for Apple's long-rumored, fourth-generation iPhone SE, French electronics retailer Boulanger has prematurely published a product listing for a "new" model of the iPhone SE. The placeholder page says the device is "coming soon," but it offers no further information, and the price shown is obviously not real.
The listing was spotted by a reader of the French technology...
Friday February 14, 2025 6:18 am PST by Joe Rossignol
The first iOS 18.4 beta for iPhones should be just around the corner, and the update is expected to include many new features and changes.
Bloomberg's Mark Gurman expects the iOS 18.4 beta to be released by next week.
Below, we outline what to expect from iOS 18.4 so far.
Apple Intelligence for Siri
Siri is expected to get several enhancements powered by Apple Intelligence on iOS...
Thursday February 13, 2025 11:48 am PST by Joe Rossignol
Apple has yet to announce any new devices this year, but that could change starting next week.
Apple CEO Tim Cook today said to "get ready" for a "launch" on Wednesday, February 19.
"Get ready to meet the newest member of the family," said Cook, in a social media post. The post includes an #AppleLaunch hashtag, along with a short video featuring an animated Apple logo inside of a circle....
Thursday February 13, 2025 8:07 am PST by Joe Rossignol
In a social media post today, Apple CEO Tim Cook teased an upcoming "launch" of some kind scheduled for Wednesday, February 19.
"Get ready to meet the newest member of the family," he said, with an #AppleLaunch hashtag.
The post includes a short video with an animated Apple logo inside a circle.
Cook did not provide an exact time for the launch, or share any other specific details, so...
Thursday February 13, 2025 5:49 pm PST by Joe Rossignol
Apple's next-generation iPhone 17 Pro will feature three rear cameras arranged in a familiar triangular layout, but the cameras will be housed in an all-new rectangular camera bar with rounded corners, according to YouTube channel Front Page Tech.
iPhone 17 Pro camera design render created by Asher for Front Page Tech
In a video uploaded today, Front Page Tech host Jon Prosser said the camera ...
Thursday February 13, 2025 6:20 am PST by Joe Rossignol
Apple this week began selling refurbished Mac mini models with the M4 chip for the first time, but this has led to a pricing conundrum.
In the United States, Apple is offering a refurbished Mac mini with the base M4 chip, 256GB of storage, 16GB of RAM, and Gigabit Ethernet for $509, down from $599 new. This is the standard 15% discount that Apple offers on refurbished Macs.
The issue is...
Wednesday February 12, 2025 11:35 am PST by Joe Rossignol
Apple today added MacBook Pro and Mac mini models with M4 series chips to its certified refurbished store in the United States, Canada, the United Kingdom, and Ireland for the first time since the computers were introduced in October 2024.
Some refurbished MacBook Pro models with M4 chips are also available in Belgium, Germany, the Netherlands, Spain, and select other European countries.
...
Thursday February 13, 2025 2:45 am PST by Tim Hardwick
Last year, Apple tweaked iPhone 16 Pro screen sizes to make them bigger than 2023's iPhone 15 Pro models, and this year we are also expecting a change in the size of the displays in the iPhone 17 lineup. Here's what we know.
Standard iPhone 17
Apple could introduce a new display size for the standard iPhone 17 model in 2025. The iPhone 17 could measure in at 6.3 inches, up from 6.1 inches,...
Wednesday February 12, 2025 2:18 pm PST by Joe Rossignol
Apple this month started advertising on X for the first time in more than a year. The company had stopped advertising on the social media platform in November 2023 following controversial remarks made by its owner Elon Musk.
For example, the @Apple account is running an ad promoting Safari's privacy features. The ad was spotted by MacRumors contributor Aaron Perris. The @AppleTV account has a...
For me I would actually rank audio quality slightly more important than video quality. Lack of HD audio on itunes means i'll never get movies from them. Of course DRM has something to do with that as well.
