As noted by CNET, Apple today updated its environmental site with updated data for 2011, revealing a few tidbits of new information about the company's work on energy usage and other topics.
Apple's data center in Maiden, North Carolina
Among the additions is a brief discussion of the company's massive new data center in Maiden, North Carolina, which Apple touts as being the only such facility of comparable size to earn LEED Platinum certification. The company also notes that the solar farm being built across the street from the facility will be the largest user-owned solar array in the United States, registering at 20 megawatts. Finally, Apple will also be powering the facility with a 5-megawatt fuel cell installation, the largest in the country not owned by a utility company. Additional details are available in the company's facilities report (PDF).
Our new data center in Maiden, North Carolina, demonstrates our commitment to reducing the environmental impact of our facilities through energy-efficient, green building design. The facility has earned the coveted LEED Platinum certification from the U.S. Green Building Council. We know of no other data center of comparable size that has achieved this level of LEED certification. Our goal is to run the Maiden facility with high percentage renewable energy mix, and we have major projects under way to achieve this — including building the nation’s largest end user-owned solar array and building the largest nonutility fuel cell installation in the United States.
Still, rapid growth in the company's sales have caused Apple's carbon footprint to balloon, with greenhouse gas emissions increasing by 56% from 14.8 million metric tons in 2010 to 23.1 million metric tons in 2011. The biggest swings in terms of share of Apple's carbon footprint come from product use itself, which declined from 45% of the company's use to just 30%, and manufacturing, which increased from 45% to 61% between 2010 and 2011. But even with the rapid growth in carbon footprint, Apple touts that greenhouse gas emissions per dollar of revenue have decreased by 15.4 percent since 2008.
Among other additions in Apple's 2011 environmental report, the company touts increased usage of "environmentally conscious materials" such as repolymerized plastic bottles in fan assemblies, recycled plastic in speaker assembles and internal brackets, recycled paper in packing, and renewable tapioca paper foam in iPhone packages.
Apple has certainly improved, but are more open about what they're doing than the 3 that are above them. It's shifted from 2007, but you can get that companies are now showing what they're doing now, so they ratings are lower than what they used to be.
HP I can understand being more green cause they sell more products that are recyclable. Ink cartridges are the biggest recycled product, because they include shipping envelopes with new cartridges and you can even request free ones that hold more than just 1 cartridge.
I ride a bike, sold the car. I only buy recyclable products. I am a major sponsor of the WWF organization. I profit from my power bill through my 10 solar panels on the roof (even through winter), I have 3 massive rain water tanks for filling the pool and gardening. All of my appliances have 3-5 star energy ratings. I have a big back yard full of trees and plants.
I do respect what you do though.
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Nuclear station would be a great target for a suicide bomber and an extremely easy way to wipe out america in a couple of hours. Fault line or not. Earth quakes are not the only natural disaster than can occur. Nuclear is too risky. Plus you get nuclear wastage that has a half life of around 20,000 years.
If you want to evolve into a toad if not die be my guest but please go to another planet to do it
I have to disagree with your last point...While I'm not a physicist, I do have some elementary knowledge of nuclear reactors, and they are quite different than nuclear or thermonuclear (hydrogen) warheads. (Not sure if you were implying that someone could initiate a nuclear detonation, but this isn't possible). Sure, a terrorists could somehow gain access to fissile (I guess, distinct from fissionable; maybe someone can explain the difference in further detail than what Wikipedia can provide) material or spent fuel rods and make a dirty bomb (conventional explosive wrapped in radioactive material, which, when detonated, spreads radiation everywhere), but the likelihood of this happening, I think, is slim. France relies on nuclear power for 75% of their electricity and we have a number of reactors that haven't (or at least we don't know) been subject to any planned attack. The Navy has been using reactors since 1958. And I think it would be far easier to access this material outside the United States.
These reactors are very secure and they're encased in massively thick concrete, steel, and lead enclosures. Of course, nuclear waste is a problem, but you can recycle spent Uranium 235 rods into usable Plutonium (I think France does this). You do still have to deal with the Plutonium, but maybe it's easier to contain than the tons of lead, mercury, arsenic, and other toxic materials released by burning coal and the coal ash itself (which is toxic, despite what the EPA says about it).
Sure, Japan should give us pause, but if we can implement thorough safety measures, then I think we have a pretty good chance of operating these things safely.
Wednesday January 25, 2023 9:40 am PST by Joe Rossignol
After announcing new Mac and HomePod models last week, Apple adjusted its trade-in values for select devices in the United States.
iPhone trade-in values decreased by up to $80, and most Android smartphones also went down. Mac trade-in values remained unchanged or increased by up to $40 depending on the model, while some Apple Watch models increased in value and others decreased. Trade-in...
Tuesday January 24, 2023 4:53 pm PST by Joe Rossignol
Apple's next-generation iPhone 15 Pro and iPhone 15 Pro Max are expected to be announced in September as usual. Already, rumors suggest the devices will have at least seven exclusive features not available on the standard iPhone 15 and iPhone 15 Plus.
An overview of the seven features rumored to be exclusive to iPhone 15 Pro models:A17 chip: iPhone 15 Pro models will be equipped with an A17...
Tuesday January 24, 2023 1:11 pm PST by Joe Rossignol
While the new Mac mini with the M2 chip has a lower $599 starting price, the base model with 256GB of storage has slower SSD read and write speeds compared to the previous-generation model with the M1 chip and 256GB of storage.
A teardown of the new Mac mini shared by YouTube channel Brandon Geekabit reveals that the 256GB model is equipped with only a single 256GB storage chip, while the...
Tuesday January 24, 2023 10:10 am PST by Juli Clover
Apple today released tvOS 16.3, the third major point update to the tvOS 16 operating system that originally came out in September. Available for the Apple TV 4K and Apple TV HD, tvOS 16.3 comes six weeks after tvOS 16.2, an update that added Apple Music Sing.
The tvOS 16.3 update can be downloaded over the air through the Settings app on the Apple TV by going to System > Software...
Monday January 23, 2023 10:06 am PST by Juli Clover
Apple today released watchOS 9.3, the third major update to the watchOS 9 operating system that first launched in September. watchOS 9.3 comes over a month after watchOS 9.2, an update that added new Workout functionality and Crash Detection optimizations.
watchOS 9.3 can be downloaded for free through the Apple Watch app on the iPhone by opening it up and going to General > Software Update. ...
Friday January 20, 2023 11:43 am PST by Joe Rossignol
In a recent press release, Apple confirmed that iOS 16.3 will be released to the public next week. The software update will be available for the iPhone 8 and newer and includes a handful of new features, changes, and bug fixes.
Below, we've recapped bigger features in iOS 16.3, including support for physical security keys as a two-factor authentication option for Apple ID accounts, worldwide ...
Tuesday January 24, 2023 1:45 pm PST by Juli Clover
The new M2-series MacBook Pro and Mac mini models launched today, marking the debut of the first M2 Pro and M2 Max chips. We have the M2 Pro Mac mini on hand, and thought we'd take a look at the machine and do a series of benchmarks to see how it fits into Apple's lineup.
Subscribe to the MacRumors YouTube channel for more videos. Base model Mac mini machines come with either an M2 or M2 Pro...
Monday January 23, 2023 10:09 am PST by Juli Clover
Apple today released macOS Ventura 13.2, the second major update to the macOS Ventura operating system initially released in October. macOS Ventura 13.2 comes more than a month after macOS Ventura 13.1, an update that added the Freeform app and other changes.
The macOS Ventura 13.2 update can be downloaded for free on all eligible Macs using the Software Update section of System...
Apple on January 23 released iOS 16.3, delivering support for Security Keys for Apple IDs, changes to Emergency SOS functionality, support for the second-generation HomePod, and more.
Top Rated Comments
Other tech companies inviting the media into their factories: none.
Company getting all the flak: Apple.
Greenpeace? ROFLMAO. Sorry, but the're a joke. :apple:
2011:
Apple has certainly improved, but are more open about what they're doing than the 3 that are above them. It's shifted from 2007, but you can get that companies are now showing what they're doing now, so they ratings are lower than what they used to be.
HP I can understand being more green cause they sell more products that are recyclable. Ink cartridges are the biggest recycled product, because they include shipping envelopes with new cartridges and you can even request free ones that hold more than just 1 cartridge.
Agreed.
Lawyers 1%
These reactors are very secure and they're encased in massively thick concrete, steel, and lead enclosures. Of course, nuclear waste is a problem, but you can recycle spent Uranium 235 rods into usable Plutonium (I think France does this). You do still have to deal with the Plutonium, but maybe it's easier to contain than the tons of lead, mercury, arsenic, and other toxic materials released by burning coal and the coal ash itself (which is toxic, despite what the EPA says about it).
Sure, Japan should give us pause, but if we can implement thorough safety measures, then I think we have a pretty good chance of operating these things safely.
Thoughts?