Apple's Voice-Powered Virtual "Assistant" Coming to iOS
Apple will have an extensive voice recognition service in a future version of iOS called 'Assistant', according to a report on 9to5Mac.
It has been rumored that Apple was planning to include voice-related features from its acquisition of personal assistant company Siri, and a partnership with speech-to-text specialists Nuance. Apple, however, didn't mention any such features when it first demonstrated iOS 5 at WWDC in June.
This new "Assistant" feature in iOS 5 is claimed to take voice input along with other user-specific information, such as location and contacts, to provide a powerful service to the user:
We can imagine a user asking their iPhone “Assistant” to setup a movie with one of their friends. The user might say “setup movie with Mark” and based on Mark’s contact info and the user’s location data, will be able to offer tickets to a local theater and send Mark the information.
9to5Mac notes that development of the feature is ongoing and may not be finished in-time for iOS 5, but did find mention of 'Assistant' in buried in the iOS SDK.
"ASSISTANT_ENABLE_WARNING" = "Assistant uses your voice input and other information like your contact names, song names, and location to understand your requests. This data will be sent to Apple to process your request and to improve Apple products and services."
The feature sounds just like what Siri had been working on prior to its acquisition. Their iOS app
Siri Assistant remains available on the App Store for download. Siri focused on a concept called "Virtual Personal Assistants" (VPAs) that would accomplish tasks for the user.
Virtual Personal Assistants (VPAs) represent the next generation interaction paradigm for the Internet. In today's paradigm, we follow links on search results. With a VPA, we interact by having a conversation. We tell the assistant what we want to do, and it applies multiple services and information sources to help accomplish our task. Like a real assistant, a VPA is personal; it uses information about an individual's preferences and interaction history to help solve specific tasks, and it gets better with experience.
Siri's implementation used Nuance's voice recognition engine to translate spoken requests to text which would then be processed. Apple has been rumored to be working closely with Nuance to provide the same transcription service to iOS users.
Popular Stories
Apple has begun selling the Hikawa Phone Grip and Stand, a new limited-edition iPhone accessory designed with accessibility in mind.
Designed by LA-based Bailey Hikawa to celebrate the 40th anniversary of accessibility at Apple, the grip uses magnets to securely snap onto any iPhone with MagSafe.
Apple says it can be removed with ease, and doubles as a stand with two different viewing...
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date.
Keep reading...
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
iOS 27 will reportedly have two major elements: quality improvements and new AI features.
In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features.
Gurman said there is one exception to this rule, though, as he expects...
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models.
Subscribe to The MacRumors Show YouTube channel for more videos
Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include two standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When...
Black Friday is just over a week away, and iPad deals have finally started to flood in at retailers like Amazon and Best Buy. Below we're tracking discounts on every current generation iPad, including lowest-ever prices on M3 iPad Air and M5 iPad Pro, plus steep markdowns on iPad and iPad mini.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a link and make a ...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
