Apple to Upgrade Fifth Avenue Store Plaza, Temporarily Remove Iconic Glass Cube - MacRumors
Skip to Content

Apple to Upgrade Fifth Avenue Store Plaza, Temporarily Remove Iconic Glass Cube

ifoAppleStore reports that Apple has begun work on a $6.6 million project to revamp the plaza at its flagship Fifth Avenue retail store in Manhattan, home of the iconic glass cube entrance leading to the underground retail space. As part of the project, Apple will be temporarily removing the glass cube to install new pavers on the plaza.

apple store fifth avenue
Workers reportedly appeared on site last night and began fencing off areas around the store to begin work on the project.

Building permits issued on June 13th state the work will also include removing protective bollards, installing new pavers around the cube's perimeter, and removing and reinstalling surrounding water drains. According to the permits, the work could be finished by early November.

It is unclear whether Apple will be replacing the glass panels of the cube or making other changes to the structure, or simply temporarily removing the cube to facilitate other drainage and paver work on the plaza.

Apple's Fifth Avenue store opened in mid-2006 as the gleaming flagship of the chain, operating 24 hours a day. Despite the company having opened a number of significantly larger flagship stores around the world in the following years, the Fifth Avenue store has maintained its position as one of the busiest and most-visited stores in the company's retail chain.

Update: ifoAppleStore has added a couple of photos of the gray plywood barriers around the plaza.

apple store fifth avenue barriers

Popular Stories

iOS 26

iOS 26.5 Features: Everything New in iOS 26.5

Monday May 11, 2026 5:09 pm PDT by
Apple released iOS 26.5 after a few months of beta testing, and while it doesn't have the Siri features we were hoping for since those are being held until iOS 27, there are a handful of useful changes worth knowing about. Subscribe to the MacRumors YouTube channel for more videos. End-to-End Encryption for RCS Support for end-to-end encryption (E2EE) for RCS messages between iPhone and...
Dynamic Island iPhone 18 Pro Feature

11 Reasons to Wait for the iPhone 18 Pro

Monday May 11, 2026 9:01 am PDT by
We're only four months out from the launch of Apple's premium next-generation smartphone lineup, and while we're not expecting a sea change in terms of functionality, there are still several enhancements rumored to be coming to the iPhone 18 Pro and iPhone 18 Pro Max. One thing worth noting is that Apple is reportedly planning a major change to its iPhone release cycle this year, adopting a...
Four iPhone 18 Pro Colors Mock Feature

iPhone 18 Pro May Have 'Aggressive' Starting Price Despite RAM Crisis

Tuesday May 12, 2026 6:53 am PDT by
While the ongoing RAM chip shortage is leading some Android smartphone makers to increase prices, one analyst believes that Apple will take advantage of the situation with the upcoming iPhone 18 Pro and iPhone 18 Pro Max. In a research note with GF Securities today, analyst Jeff Pu said he expects Apple to outperform in the smartphone market by having an "aggressive pricing strategy" for the ...

Top Rated Comments

195 months ago
so let me straight...I'm about to go to new york for the first time in my life, and the apple cube isn't even gonna be there? Wow, that's awesome
It's an Apple store. It's not the Louvre.

Check out the Met, it's on 5th ave. It's also quite nice.
Score: 6 Votes (Like | Disagree)
coder12 Avatar
195 months ago
Replace it all with rounded glass? :)

edit: ninja'd!

Steve wants to try out some of that new curved glass they are to use on the new campus.
Score: 5 Votes (Like | Disagree)
195 months ago
so let me straight...I'm about to go to new york for the first time in my life, and the apple cube isn't even gonna be there? Wow, that's awesome

Luckily the Statue of Liberty and the Empire State Building are still there. Whewwww Crisis averted
Score: 4 Votes (Like | Disagree)
Mac'nCheese Avatar
195 months ago
so let me straight...I'm about to go to new york for the first time in my life, and the apple cube isn't even gonna be there? Wow, that's awesome
Still a lot of non-apple related place to visit.
Score: 4 Votes (Like | Disagree)
Chundles Avatar
195 months ago
It's an Apple store. It's not the Louvre.


This one is both an Apple Store AND The Louvre...
Score: 2 Votes (Like | Disagree)
195 months ago
I think they're upgrading to a Retina Cube.

This is truly news worthy. I wonder if they are painting any stores?
They probably vacuumed last night.
Score: 2 Votes (Like | Disagree)