Apple is separating the new smartphones into its usual low-cost versus high-cost categories, with big differences between the two models coming down to the camera, display, and battery life.
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Inside Apple's New Covent Garden Retail Store
Among the interesting items of note for the store are a pair of glass staircases, as well as a number of "rooms" breaking up large interior space, including dedicated spaces for group learning and professional labs. According to the report, Apple's entire flagship Fifth Avenue retail store in Manhattan would fit into the glass-covered courtyard of the Covent Garden store. The new store also offers Apple's largest-yet Genius Bar, as well as more iPad and iPhone 4s in stock than any other retail location in the world.