Apple Claims Largest Ever First-Day iPhone Pre-Orders of 600,000
Apple has just issued a
press release announcing 600,000 pre-orders for iPhone 4 yesterday, "far higher" than the company anticipated. In the release, the company also apologizes for the frustration and difficulties experienced by those attempting to pre-order.
Yesterday Apple and its carrier partners took pre-orders for more than 600,000 of Apple's new iPhone 4. It was the largest number of pre-orders Apple has ever taken in a single day and was far higher than we anticipated, resulting in many order and approval system malfunctions. Many customers were turned away or abandoned the process in frustration. We apologize to everyone who encountered difficulties, and hope that they will try again or visit an Apple or carrier store once the iPhone 4 is in stock.
Earlier today, several iPhone carrier partners had indicated iPhone 4 traffic and pre-order volume ten times that of last year's iPhone 3GS launch. AT&T reported today that it had accepted 10-times the number of pre-order sales on the first day compared to the iPhone 3GS which went on sale last year.
Popular Stories
Apple today introduced a new Apple Creator Studio bundle that offers access to six creative apps, as well as exclusive AI features and content, as part of a single subscription. In the U.S., pricing is set at $12.99 per month or $129 per year.
Here are the six apps included with an Apple Creator Studio subscription:Final Cut Pro on the Mac and iPad
Logic Pro on the Mac and iPad
Pixelmator...
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop.
Subscribe to the MacRumors YouTube channel for more videos.
...
In a statement shared with CNBC today, Apple confirmed that Google Gemini will power the next-generation version of Siri that is slated to launch later this year.
"After careful evaluation, we determined that Google's technology provides the most capable foundation for Apple Foundation Models and we're excited about the innovative new experiences it will unlock for our users," the statement...
Apple today seeded the second beta of iOS 26.3, nearly a month after the first beta. So far, the update includes a couple of new features for iPhones.
iOS 15.3 through iOS 18.3 were all released in late January over the years, so it is thereby likely that iOS 26.3 will be released towards the end of this month as well. The update is compatible with the iPhone 11 series and newer.
Below,...
Apple's iPhone development roadmap runs several years into the future and the company is continually working with suppliers on several successive iPhone models at the same time, which is why we often get rumored features months ahead of launch. The iPhone 18 series is no different, and we already have a good idea of what to expect for the iPhone 18 Pro and iPhone 18 Pro Max.
One thing worth...
Elon Musk today expressed concern about Apple and Google partnering on a more personalized version of Siri powered by Google's generative AI platform Gemini.
"This seems like an unreasonable concentration of power for Google, given that [they] also have Android and Chrome," wrote Musk, in a post on X.
Musk serves as CEO of xAI, the company behind Gemini competitor Grok.
It is unlikely...
If you are not interested in subscribing to the new Apple Creator Studio bundle introduced today, you will officially start to miss out on some new features.
Apple said some "exciting new intelligent features and premium content" in Final Cut Pro, Pixelmator Pro, Keynote, Numbers, Pages, and Freeform will only be accessible with a Creator Studio subscription. In the U.S., a subscription...
Apple today released a firmware update for the AirPods Pro 3. The latest firmware has a version number of 8B34, up from the previous version 8B30.
Apple has a support document for AirPods firmware updates, and it indicates that the 8B34 update contains unspecified "bug fixes and other improvements."
No other AirPods models received firmware updates today.
How to install AirPods Pro...
iOS 26.3 will likely be released to the public later this month, but it appears that Apple is preparing to push out another software update in the interim.
Apple's software engineers have started testing iOS 26.2.1, according to the MacRumors visitor logs, which have been a reliable indicator of upcoming iOS versions. The update will likely be released at some point this week or next week.
...
