Kara Swisher and Walt Mossberg attended the Apple Media event where Steve Jobs announced the Apple iPad. Swisher has posted a video where Mossberg questions Steve Jobs after the event.
Mossberg brings up the issue of e-book pricing which was reported to be as high as $14.99 as compared to Amazon's $9.99. Jobs assured him that the prices would be "the same".
Meanwhile, on battery life, Jobs states that the iPad will have 140-something hours of continuous music playback (presumably with the screen off). Steve Jobs had said that the iPad would offer 10 hours of video playback during the keynote yesterday, and with one month of standby power. Some have already expressed doubt that the iPad could even achieve 10 hours of playback given the power requirements of the high quality IPS screen. Obviously, we'll get actual battery life testing information once the product is released.
The iPad was announced on Wednesday, and will be shipping in the next 60 days.
Wednesday July 15, 2026 11:48 am PDT by Joe Rossignol
Apple's annual Back to School promotion is now live in select countries in Asia, including China, India, Malaysia, the Philippines, Singapore, Taiwan, Thailand, and Vietnam.
The offer provides college students and educational staff with a free item with the purchase of an eligible Mac or iPad model. The exact offer varies by country, with options including a pack of four AirTags, AirPods 4,...
Wednesday July 15, 2026 3:20 pm PDT by Juli Clover
Carrier-financed iPhones purchased from Apple will soon be locked to the carrier, ending a workaround customers used to purchase an unlocked iPhone on a payment plan.
Until the rule change, buying an iPhone from Apple and opting for financing through Verizon or T-Mobile meant you would get an iPhone not locked to either carrier's network. That's no longer the case, and now iPhones financed...
Apple's stores will be rolling out Back to School marketing materials this week, according to Bloomberg's Mark Gurman. This suggests that the offer will begin in the U.S. in the next few days.
Last year, college students and educational staff could receive a free accessory like AirPods 4 or an Apple Pencil Pro with the purchase of a qualifying Mac or iPad model. The Back to School offer is in...
Apple's first foldable iPhone, with a book-style design featuring a ~5.5-inch outer display and a ~7.8-inch inner display with a minimal crease down the middle.
