Apple Retail Stores to Receive Facelift Highlighting Software?
ifoAppleStore reports that Apple will soon be revamping their retail stores to focus on software and the user experience rather than hardware.
According to plans still being rolled out, hardware will become a secondary focus of the stores' marketing efforts, making way for a spotlight on applications and the digital features of Apple products.
According to ifoAppleStore, visitors to the redesigned stores will first encounter a "Why You'll Love a Mac" section focused on comparing Macs to PCs, an effort clearly targeted at potential switchers, who have consistently been making approximately 50% of Mac purchases in retail stores. Further back, the stores will feature two additional areas, one focused on iLife applications and the second dedicated to iWork.
The updated layout will continue a theme seen in recent changes to the iPhone and iPod touch display tables, which are now arranged to feature applications available for the mobile devices organized by category.
The redesigned store layout may debut as early as next week, although ifoAppleStore suggests that it may take several weeks for the transition to be completed due to staff retraining and deployment of updated signage and materials.
Popular Stories
Apple's upcoming foldable iPhone Ultra is winning over the few people who have had hands-on time with the device, though the camera setup may leave some users wanting, according to Bloomberg's Mark Gurman.
Writing in his latest Power On newsletter, Gurman says people who have used the device – which is reportedly referred to internally as the iPhone Ultra – like how it fits in your...
It is now late August, meaning that Apple's annual iPhone event is just around the corner. Below, we take a look at when the event might be held this year.
This September, Apple is expected to unveil the iPhone 18 Pro, iPhone 18 Pro Max, and an all-new foldable iPhone that will reportedly be named the iPhone Ultra. The regular iPhone 18, a lower-end iPhone 18e, and the iPhone Air 2 are not...
Apple today unveiled a new Mac mini with M6 and M5 Pro chip options, a new Mac Studio with M5 Max and M5 Ultra chip options, a new version of the Polishing Cloth with a lower price, and updated Magic Keyboards for Macs.
To learn more about these products, read our coverage below:
Apple Announces New Mac Mini With M6 and M5 Pro Chips and More
Apple Unveils New Mac Studio With M5 Max and M5...