Following a sketchy rumor last week that said Apple is planning to introduce a "Deep Blue" color option for the upcoming iPhone 7, Japanese blog Mac Otakara has clarified to AppleInsider that the new color will actually be a "much darker" variant of space gray that is "close to black, though not quite black."
Monday's indications from Macotakara sources appear to be a clarification from earlier reports that suggested Apple would ditch space gray for a "deep blue" color option. Sources who claim to have seen the next-generation iPhone coloring apparently mistook the darker space gray for a blue shade.
The so-called "new, darker shade" could more closely resemble the look of the "space black" stainless steel Apple Watch, pictured below, which is darker than the "space gray" aluminum Apple Watch Sport. Meanwhile, Apple will reportedly continue to offer the iPhone 7 series in silver, gold, and rose gold color options.
Apple has used different shades of "space gray" and "black and slate" across its iPhone, iPad, Mac, and Apple Watch lineups over the years. The iPhone 6s and iPad Pro, for example, each have a lighter shade of "space gray" compared to the iPhone 5s and original iPad Air respectively.
Apple's vision of "space gray" has changed over the years (MrHarryT via Reddit)
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
March has been an incredibly busy month for Apple, with the company unveiling more than 10 new products and accessories. We said hello to the MacBook Neo at the start of the month, and we bid farewell to the Mac Pro at the end of it.
Nevertheless, there is still a lot more to come this year.
Beyond the usual annual updates to iPhones and Apple Watches, Apple's all-new smart home hub is...
Saturday March 28, 2026 8:00 am PDT by Joe Rossignol
Apple is expected to release two new iPhone apps this year, including an Apple Business app and a Siri app with chatbot-like functionality.
With the Apple Business app, employees at businesses using the new Apple Business platform will be able to install apps for work, view contact information for colleagues, and request support. Apple Business is launching on April 14, and it replaces Apple ...
Bloomberg's Mark Gurman has high expectations for Apple's first foldable iPhone.
In his Power On newsletter today, he said the foldable iPhone will be "the most significant overhaul in the iPhone's history."
"iPhone 4, iPhone 6 and iPhone X were clearly a big deal, but this is a whole new design," he said.
Like Samsung's Galaxy Z Fold 7, the foldable iPhone will reportedly open up like ...
March has been an incredibly busy month for Apple, with the company unveiling more than 10 new products and accessories. We said hello to the MacBook Neo at the start of the month, and we bid farewell to the Mac Pro at the end of it.
Nevertheless, there is still a lot more to come this year.
Beyond the usual annual updates to iPhones and Apple Watches, Apple's all-new smart home hub is...
Saturday March 28, 2026 8:00 am PDT by Joe Rossignol
Apple is expected to release two new iPhone apps this year, including an Apple Business app and a Siri app with chatbot-like functionality.
With the Apple Business app, employees at businesses using the new Apple Business platform will be able to install apps for work, view contact information for colleagues, and request support. Apple Business is launching on April 14, and it replaces Apple ...
I got the 5 in white because I liked the 4s in white.. hated it. I got the 5s in space grey after really liking the design in the black colour, however Apple made it lighter.. hated it. Got the 6 in space grey hoping for the design to change my mind, meh.. hated it. Got the 6s in rose gold, LOVED IT.
Now bring back the og space grey/slate, Apple.
My biggest takeaway from this was that you seem to buy every generation of iPhone, regardless of whether you actually like the colors it's available in. I don't think Apple needs to cater to your tastes given it seems to be guaranteed that you'll buy this years model whether you actually like the way it looks or not. You have bought 3 iPhones that you hated the colors of over the last 4 years.