With Apple Pay's launch likely just days or perhaps weeks away, "card tech" startup Plastc today announced its plans for its new digital wallet, replacing credit cards, debit cards, RFID access cards, gift cards and more. On paper, Plastc promises to go above and beyond competitor Coin, offering an expanded set of features that are better optimized for today's new wireless mobile payment future.

remote_security_card
The Plastc card allows users to store up to 20 cards or barcodes on its internal flash memory and ships with a companion iOS Wallet app that lets users manage the card. Plastc looks like a standard 0.8-millimeter-thick credit card, but it features an eInk touchscreen display for selecting stored content, Bluetooth to connect to an iPhone, rewritable RFID, and support for payment technologies such as magnetic stripes, NFC, and EMV chip and PIN. It also includes wireless induction charging and a remote wipe feature that lets users erase the card in case of theft or loss.

Though its feature set is impressive, Plastc will be competing with the upcoming Apple Pay, which is scheduled to launch this month with broad industry support. Apple has worked on Apple Pay with all three major credit card companies, several major banks, and a variety of retail partners such as Macy's, Walgreens, McDonald's, Whole Foods, Disney and others.

plastc-card
Despite this competitive threat, Plastc COO Ryan Marquis told The Verge that he is optimistic about the company's future.

"Ultimately a cloud-based digital wallet will be the winner," says Marquis, "but with our technology, we can allow consumers to build a digital wallet using a form factor that they’re used to today." Marquis says there are still many use cases where we need physical cards like subway ticketing machines, ATMs, and gas pumps. "I will utilize Apple Pay because it’s simple and easy, but there are so many use cases in our world where I’m still going to need a physical card," he says. "There are so many things that point-of-sale machines just aren’t ready for yet."

Similar to Coin which was announced last year and has yet to ship, Plastc is available now only for pre-order. The card costs $155 and is expected to ship next summer.

Top Rated Comments

Zxxv Avatar
142 months ago
It has to be free. Sell it to banks not end users.
Score: 14 Votes (Like | Disagree)
gleepskip Avatar
142 months ago
I suppose this could help in filling the gap while we wait for Apple Pay ubiquity, but Plastic's future will be short-lived.

Edit: It's too bad because, a few years ago, a cool card like this would have been drool-worthy.
Score: 9 Votes (Like | Disagree)
DTphonehome Avatar
142 months ago
It's going to be a very long time before NFC-based readers are ubiquitous enough to replace standard magnetic stripe and chip-based credit card readers. This product definitely has a use for the foreseeable future. However, the $155 price tag seems a bit steep.
Score: 6 Votes (Like | Disagree)
r-m Avatar
142 months ago
This is way better than Apple Pay. Especially in the UK.
Looks like this card works with chip n pin, and nfc. Whilst apple pay has it's slow rollout, this card can already be used in many many place and works just like I want out of an all-in-one solution!
Apple pay's current plans won't match this for me. Again, especially in the UK.
Score: 5 Votes (Like | Disagree)
sailmac Avatar
142 months ago
Developed mild interest as I read along. Then got to the $155 price and felt the whole thing deflate like a cartoon balloon.
Score: 4 Votes (Like | Disagree)
techwhiz Avatar
142 months ago
The reason why it is sold to consumers is banks turned down the concept of programmable credit cards over ten years ago. I see this as a loser for several reasons.

1) Confiscations. It now becomes now a technical effort instead of the classic "grab and cut" in front of the customer that has been around since the 70's.
Never seen it and this is not really relavent.


2) ID theft. This makes credit card cloning way too easy.
How so? It's no different than now.


3) Loss. You loose this card and you loose multiple credit cards at once.
Like losing your wallet???

4) Data integrity. Since it is programmable, what are the chances of data corruption in the Flash memory inside the card? What about card bending, static electricity, humidity and electromagnetic interference? The simple mangetic strip card has been around for almost fourty years because it passes all these stress tests.
Flash corruption? Flash can/does have ECC.
Static electricity? Not a problem as long as you design for ESD resistance.
Humidity? Hermetically seal it. There are no user serviceable parts inside.

None of what you outline has to be an issue in a well thought out design.

5) Replacement. Here the cost is higher. Most banks will send you a new credit card overnight just so you can keep on spending. This company? What is their replacement policy?
You lose it, you pay to replace. It's not like a plastic slab with a magnetic strip that costs all of $.30 to produce.

6) Branding. Banks love to have custom and colorful artwork on their cards. This card reduces the corporate image of the company to an ePaper gray scale display.
And? What's that got to do with my wallet?
Score: 3 Votes (Like | Disagree)

Popular Stories

AirPods Pro 3 Heart Rate Tracking Feature

AirPods Pro 3 Expected to Launch This Year With Key New Feature

Sunday August 24, 2025 7:16 am PDT by
Bloomberg's Mark Gurman expects Apple to release new AirPods Pro this year, and he said the earbuds will have a key new feature: heart rate monitoring. From his Power On newsletter today, with emphasis added:As for Apple's other devices, there's a lot in the fall pipeline — though many of the new products are only incremental upgrades. There will be Apple Watch updates, faster Vision...
iPhone 17 Pro on Desk Centered 1

iPhone 17 Pro Coming Soon With These 12 New Features

Sunday August 24, 2025 6:00 am PDT by
Apple's iPhone 17 Pro and iPhone 17 Pro Max should be unveiled in a few more weeks, and there are plenty of rumors about the devices. In his Power On newsletter today, Bloomberg's Mark Gurman corroborated a rumor that iPhone 17 Pro models will be "available in an orange color." Below, we recap key changes rumored for the iPhone 17 Pro models: Aluminum frame: iPhone 17 Pro models are...
Alleged iPhone 17 Pro Antenna Design

Two All-New iPhone 17 Colors Seemingly Confirmed

Monday August 25, 2025 4:22 am PDT by
Apple will offer the upcoming iPhone 17 Pro and iPhone 17 Pro Max in a new orange color, according to Bloomberg's Mark Gurman. Gurman made the claim in the latest edition of his Power On newsletter, adding that the new iPhone 17 Air – replacing the iPhone 16 Plus – will come in a new light blue color. We've heard multiple rumors about a new iPhone 17 Pro color being a shade of orange. The ...
iPhone 17 Air Thumb 2 Blue Electric Boogaloo

Apple Has Reportedly Considered Releasing iPhone 17 Air Bumper Case

Sunday August 24, 2025 12:40 pm PDT by
Apple has "considered" releasing a bumper case for the upcoming iPhone 17 Air, according to Bloomberg's Mark Gurman. Similar to the bumper case that Apple introduced for the iPhone 4 in 2010, Gurman said the iPhone 17 Air version of the case would cover the edges of the device, but not the back of it. Those bumper cases were made of rubber. Given that the iPhone 17 Air is expected to have ...
awe dropping event

Apple Event Announced for September 9: 'Awe Dropping'

Tuesday August 26, 2025 9:01 am PDT by
Apple will hold its annual iPhone-centric event on Tuesday, September 9 at the Apple Park campus in Cupertino, California, according to an announcement that went out today. The event will start at 10:00 a.m., with select members of the media invited to attend. At the September 2025 iPhone event, Apple will unveil the iPhone 17 lineup, which includes an all-new ultra-thin iPhone 17 Air. It...
Awe Dropping Apple Event Feature

Five Things to Expect From Apple's 'Awe Dropping' September 9 Event

Tuesday August 26, 2025 4:17 pm PDT by
Apple today announced its "Awe Dropping" iPhone-centric event, which is set to take place on Tuesday, September 9 at 10:00 a.m. Pacific Time. There are a long list of products that are coming, but we thought we'd pull out five feature highlights to look forward to. That Super Thin iPhone - Apple's September 9 event will see the unveiling of the first redesigned iPhone we've had in years, ...
Apple Watch Ultra 2 Complications

Apple Watch Ultra 3 Just Weeks Away: Eight Reasons to Upgrade

Wednesday August 20, 2025 6:44 am PDT by
We're only weeks away from Apple's annual iPhone event – rumored to take place on September 9 – and along with the new iPhone 17 series, we're going to get a new version of the Apple Watch Ultra for the first time since 2023. By the time the Ultra 3 is unveiled, it will have been two years since the previous model arrived. The intervening period has left plenty of room for enhancements,...
airpods pro 2 gradient

AirPods Pro 3: Four Key Design Changes Anticipated

Tuesday August 26, 2025 4:05 am PDT by
Apple hasn't updated the AirPods Pro since 2022 other than a shift from Lightning to USB-C, and the earbuds are due for a refresh. According to Bloomberg's Mark Gurman, Apple will launch AirPods Pro 3 later this year, and apart from new features like heart rate monitoring, we're also expecting a few design changes. The fourth‑generation AirPods offer useful clues to Apple's design cues for ...