ifoAppleStore shares some photos of a newly-revamped Apple product display section in an Arkansas Walmart store near the retail chain's headquarters. Coming with dedicated wood display surfaces and lighted signage, the new displays mark a distinct improvement over the previous Apple product displays that had simply been integrated into existing display shelving.
The displays feature tall, double-sided, back-lit graphics, a clean-looking wood table, live display products and under-table accessory storage with security glass. The new look updates previous Apple product displays within Walmart stores that have been notoriously small, invisible and poorly maintained.
Walmart has long been a close retail partner with Apple, and the company has served as a launch-day source for a number of high-profile Apple products. The chain was even the first store to begin selling the new iPad in many locations in the United States, with a number of the company's stores offering select models of the device at 12:01 AM local time on launch day, eight hours ahead of Apple's own retail stores.
Apple has been rumored to be partnering with Walmart to bring store-within-a-store concepts to the retailer's Sam's Club warehouse stores, and it seems that the companies are also at least exploring expanding their partnership in the more plentiful Walmart locations. Apple has also committed to bring 25 dedicated Apple shops to Target stores, signifying the company's interested in expanding its presence at mass market retailers with a broader reach than its own retail store network.
Thursday August 28, 2025 4:08 am PDT by Tim Hardwick
An iPhone 17 announcement is a dead cert for September 2025 – Apple has already sent out invites for an "Awe dropping" event on Tuesday, September 9 at the Apple Park campus in Cupertino, California. The timing follows Apple's trend of introducing new iPhone models annually in the fall.
At the event, Apple is expected to unveil its new-generation iPhone 17, an all-new ultra-thin iPhone 17...
Friday August 29, 2025 4:54 am PDT by Tim Hardwick
Apple and Samsung have reportedly issued cease-and-desist notices to Xiaomi in India for an ad campaign that directly compares the rivals' devices to Xiaomi's products. The two companies have threatened the Chinese vendor with legal action, calling the ads "disparaging."
Ads have appeared in local print media and on social media that take pot shots at the competitors' premium offerings. One...
Apple is expected to unveil the iPhone 17 series on Tuesday, September 9, and last-minute rumors about the devices continue to surface.
The latest info comes from a leaker known as Majin Bu, who has shared alleged images of Apple's Clear Case for the iPhone 17 Pro and Pro Max, or at least replicas.
Image Credit: @MajinBuOfficial
The images show three alleged changes compared to Apple's iP...
Following the announcement of Apple's upcoming "Awe dropping" event, on this week's episode of The MacRumors Show we talk through all of the new accessories rumored to debut alongside the iPhone 17 lineup.
Subscribe to The MacRumors Show YouTube channel for more videos
We take a closer look at Apple's invite for "Awe dropping;" the design could hint at the iPhone 17's new thermal system with ...
Apple is preparing to release iOS 18.7 for compatible iPhone models, according to evidence of the update in the MacRumors visitor logs.
We expect iOS 18.7 to be released in September, alongside iOS 26. The update will likely include fixes for security vulnerabilities, but little else.
iOS 18.7 will be one of the final updates ever released for the iPhone XS, iPhone XS Max, and iPhone XR,...
I know it's fun to make fun of Walmart, but I've been to plenty of towns where the Walmart is their only chain-product shopping option. And they sure as heck aren't getting Apple stores built next door.
So I think it's great that these people (some of whom are relatives of mine) have these options now. Too bad these displays don't come with a '1-genius genius bar.'
That looks like more display space than what my local Best Buy has. They have a small table cramped with a couple of macbooks and 2 iMacs and that's about it.
Biggest design overhaul since iOS 7 with Liquid Glass, plus new Apple Intelligence features and improvements to Messages, Phone, Safari, Shortcuts, and more. Developer beta available now ahead of public beta in July.
