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Apple Releases New Santa-Themed Ad for iPhone 4S and Siri


Apple today released a new commercial for the iPhone 4S ahead of the Christmas holiday, showing Santa using Siri to find such information as directions and weather, search for an email with his "naughty or nice" list, and hear an email from Mrs. Claus reminding him to "go easy on the cookies". Finally, Santa asks to check his schedule for the rest of the day, only to find out that he has 3.7 billion appointments.


Apple aired its first iPhone 4S ad just after the device's debut, and followed that with three more commercials at the very end of October. Today's new ad marks the first addition to Apple's iPhone 4S ads since that time.

Related roundup: iPhone 6

Top Rated Comments

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38 months ago
What i really love about this advert is the fact that "Siri" and "iPhone 4s" are not mentioned once, this goes to show how iconic Apple is becoming people instantly know what Apples products are we don't need telling.
Rating: 52 Votes
38 months ago
very good ad - way better than those smartass Samsung ones for sure :)
Rating: 44 Votes
38 months ago
There's going to be a lot of dissapointed kids if Siri 'cannot connect to the network' that night!
Rating: 37 Votes
38 months ago
As usual, Apple made a good emotional connection with this advert. Well-done indeed.
Rating: 27 Votes
38 months ago
But where's the commercial with the specs, features? How else would we know this is better than the competition?

Thanks for staying classy Apple :)
Rating: 26 Votes
38 months ago
Awwwww :)
Rating: 18 Votes
38 months ago
I do't use Siri all that much (though when I do, it's a big time-saver), but that's simply a cute commercial.
Rating: 16 Votes
38 months ago

The commercial only covers 18 mins 11:23 to 11:41 I think.


With 3.7 billion appointments, Santa has to travel fast.
Rating: 15 Votes
38 months ago

jobs never approved an AD like this.


What do you mean "Like This", Christmas themed?

2010 "Under the Covers" ad
Rating: 12 Votes
38 months ago
I find it funny that they still mention the "sequences are shortened".

Yeah, THAT's the only thing that isn't real in this commercial :)
Rating: 11 Votes

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