Intel Outlines 'Ivy Bridge' Roadmap as 1st Half 2012, and Previews MacBook Air-Like 'Ultrabook'
At Computex, Intel updated the press about its roadmap for power efficient processors in the coming years.
Engadget reprints the press release in which Intel predicts that a new class of laptops called "Ultrabooks" could make up 40% of the consumer latop market by the end of 2012.
These computers will marry the performance and capabilities of today's laptops with tablet-like features and deliver a highly responsive and secure experience, in a thin, light and elegant design.
Intel describes this family of notebooks as "thin, light and beautiful designs that are less than 20mm (0.8 inch) thick, and mainstream price points under US $1,000." These "ultrabooks" already sound very similar to Apple's MacBook Air which we've already heard is evolving into a mainstream product.

MacBook Air
Intel describes the ultimate evolution to these ultra-thin laptops in a 3 step process. The first systems based on their current designs should be available this winter. Meanwhile, they plan on continuing to push processor power designs in the coming years to enable even more efficient designs.
The second step will be based on Intel's Ivy Bridge processor designs which were announced in May:
Laptops based on "Ivy Bridge" will bring improved power efficiency, smart visual performance, increased responsiveness and enhanced security. "Ivy Bridge" is the first high-volume chip based on Intel's 22 nanometer (nm) manufacturing technology that uses a revolutionary 3-D transistor design called Tri-Gate announced in May.
Finally, for the 3rd step, in 2013 processors codenamed "Haswell" will reduce the microprocessor power to half of today's chips. Intel has been previously reported to be working aggressively on reducing power consumption on their processors.
Apple has a good relationship with Intel and will certainly benefit from these new processor designs. So, we should also see the first Macs based on the Ivy Bridge processors in the first half of 2012. The most recently leaked slides suggest a March-April timeframe for the chip release.
Popular Stories
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
Apple will likely manufacture its 20th anniversary iPhone models in China, despite broader efforts to shift production to India, according to Bloomberg's Mark Gurman.
In 2027, Apple is planning a "major shake-up" for the iPhone lineup to mark two decades since the original model launched. Gurman's previous reporting indicates the company will introduce a foldable iPhone alongside a "bold"...
While the so-called "iPhone 17 Air" is not expected to launch until September, there are already plenty of rumors about the ultra-thin device.
Overall, the iPhone 17 Air sounds like a mixed bag. While the device is expected to have an impressively thin and light design, rumors indicate it will have some compromises compared to iPhone 17 Pro models, including only a single rear camera, a...
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices.
Below, we recap key changes rumored for the iPhone 17 Pro models as of April 2025:
Aluminum frame: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models have a titanium frame, and the iPhone ...
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...