Eric Slivka

Eric is the Editor-in-Chief of MacRumors and has been writing for the site since 2008.

An avid swimmer and former biophysicist, Eric has been using Apple products for over 35 years and has been interviewed for pieces by The Wall Street Journal, The New York Times, Reuters, BBC, CNBC, and other publications.

Eric's current primary role involves day-to-day oversight of the editorial operations at MacRumors, but he also contributes occasional news and review articles while handling various other duties related to the site's operation.

Eric Slivka's Articles

oct 22 2013 invite

Apple Sends Out Invitations for October 22 Media Event: 'We Still Have a Lot to Cover'

Tuesday October 15, 2013 9:02 am PDT by
In line with its usual timing, Apple has just issued media invitations for its October 22 media event where the company is expected to introduce its next-generation iPad and iPad mini models and offer a number of Mac-related announcements, reports AllThingsD. The event will be held at the Yerba Buena Center for the Arts in San Francisco and will begin at 10:00 AM Pacific Time. The invitation...
angela ahrendts bw

Tim Cook's Email to Employees on Hiring Burberry CEO Angela Ahrendts as New Retail Chief

Tuesday October 15, 2013 7:48 am PDT by
Following Apple's announcement that it is hiring Burberry CEO Angela Ahrendts to head up its retail and online store effort, CEO Tim Cook has sent an email to employees announcing the hire and giving some additional thoughts on Ahrendts and the hiring process. The full email has been posted by 9to5Mac.Team, I am thrilled to announce that Angela Ahrendts will be joining Apple as a senior vice...
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Rovio Teases December 11 Launch for 'Angry Birds Go!' Racing Game with New Gameplay Video

Tuesday October 15, 2013 7:36 am PDT by
Rovio today released an official gameplay video for its upcoming kart racing game Angry Birds Go!, revealing that the title will be launching on December 11. Angry Birds Go! was first teased back in June, with additional information having been released in August. Angry Birds Go! includes many of the usual bird and pig characters from the Angry Birds series participating in a downhill kart...
mac pro 2013

Flextronics Hiring 1,700 Workers in Austin for 'Next Generation Desktop Computer', Likely New Mac Pro

Tuesday October 15, 2013 7:13 am PDT by
The Austin American-Statesman reports that Flextronics America is currently in the middle of a hiring effort that will see the company employing as many as 1,700 workers to build a "next generation desktop computer" at the company's facilities in Austin, Texas. While Flextronics will not reveal the identity of the computer or the company behind it, speculation naturally points toward Apple's...
iphone 5s availability oct11

iPhone 5s Supplies Tightening in Apple's U.S. Retail Stores Ahead of Upcoming International Launches

Friday October 11, 2013 6:38 am PDT by
While gold and silver models of the iPhone 5s have seen very tight supplies since the device's launch last month, a number of potential customers have noted that availability of even the more plentiful space gray models has been declining. Using Apple's in-store pickup availability system, Piper Jaffray analyst Gene Munster has been tracking supplies of the various models and has quantified a...
iphone 5c store hero

Apple Reportedly Cutting iPhone 5c Production as Chinese Gray Market Prices Drop

Thursday October 10, 2013 8:04 am PDT by
Apple is reportedly cutting iPhone 5c production in half from 300,000 units to 150,000 units per day, according to claims by C Technology [Google Translate], which leaked a number of photos of the iPhone 5s and iPhone 5c ahead of their launches last month. As highlighted by Unwired View, gray market pricing for iPhone 5c units has also been falling as availability has remained solid.The official...
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Apple Again Trails U.S. PC Market in Key Back-to-School Quarter as Tablets Continue to Eat Into PC Sales

Wednesday October 9, 2013 1:53 pm PDT by
Research firms Gartner and IDC today released their preliminary calculations of PC shipments for the third quarter of 2013, finding that worldwide shipments fell by roughly 8% over the year-ago quarter, extending the current sales slide to 18 months. Top worldwide vendors Lenovo, HP, and Dell held up reasonably well, but smaller vendors such Acer and Asus experienced dramatic year-over-year...
iphone 5s 5c

Apple Announces Two New Rounds of International iPhone 5s and 5c Launches Starting on October 25

Wednesday October 9, 2013 5:40 am PDT by
Apple today announced plans for its next two rounds of launches for the new iPhone 5s and iPhone 5c, with the devices coming to 35 new countries including Italy, Russia, and Spain on Friday, October 25. Another round will follow on Friday, November 1, bringing the devices to an additional 16 countries, including India and Mexico. - October 25: Austria, Belgium, Bulgaria, Croatia, Czech...
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Microsoft Office for iPad Awaiting Completion of 'Touch First' Interface for Windows Version

Tuesday October 8, 2013 8:37 am PDT by
Dating back to the launch of the original iPad in early 2010, Microsoft has been considering the possibility of releasing a version of its Office productivity suite for the tablet platform. But despite repeated claims of an imminent launch, the only iOS release so far has been an Office Mobile app for iPhone available for subscribers to the company's Office 365 service. The most recent word...
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Samsung Fails to Win Presidential Veto of Potential U.S. Import Ban in Apple Patent Case

Tuesday October 8, 2013 8:05 am PDT by
Samsung has failed to win a presidential veto overturning a looming import ban on several of its older mobile devices, reports Bloomberg. The ban is based on a verdict in a U.S. International Trade Commission case in which the company was ruled to have infringed upon patents held by Apple.“After carefully weighing policy considerations, including the impact on consumers and competition, advice...
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Nest Introduces $129 'Protect' Connected Smoke and Carbon Monoxide Detector

Tuesday October 8, 2013 7:29 am PDT by
In line with a report from last month, iPod creator Tony Fadell's company Nest today announced the launch of Nest Protect, a $129 connected smoke and carbon monoxide detector for the home. The detector wirelessly connects with other units and with the Nest Learning Thermostat to enhance the functionality of each product while also offering a more informative and flexible experience for users.These...
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Walmart Drops iPhone 5c Pricing to $45 On Contract Through the Holidays

Friday October 4, 2013 12:07 pm PDT by
Following announcements from Best Buy and RadioShack that they will be offering $50 gift cards to iPhone 5c customers that will bring the prices down to $50 for a 16 GB model with a two-year contract, Walmart will be undercutting even those offers starting today by dropping its pricing to $45, reports MarketWatch. While Best Buy's current offer is good only through next Monday and RadioShack's ...
best buy iphone 5c gift card

Best Buy Knocks $50 Off iPhone 5c Pricing Just Two Weeks After Launch [Update: RadioShack Too]

Friday October 4, 2013 11:02 am PDT by
As noted by ABC News, Best Buy yesterday began a brief promotion offering $50 off of the price of the iPhone 5c. With the 16 GB model normally priced at $99.99 on a two-year contract in the U.S., the discount cuts pricing on the device to just $49.99. The offer brings the cost of the higher-capacity 32 GB model down to $149.99 with a contract. The discount, which comes in the form of a gift...
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Tim Cook Sends Email to Apple Employees Reflecting on Second Anniversary of Steve Jobs' Death

Friday October 4, 2013 7:03 am PDT by
With the second anniversary of Steve Jobs' death coming tomorrow, Apple CEO Tim Cook has sent a brief email to company employees reflecting on Jobs and the impact he continues to have on Cook and the company. The full email has been posted by 9to5Mac.Team- Tomorrow marks the second anniversary of Steve’s death. I hope everyone will reflect on what he meant to all of us and to the world....
mavericks gm

OS X Mavericks Released for All Mac Developers as Golden Master Seed

Thursday October 3, 2013 8:16 pm PDT by
Following today's release of OS X Mavericks Build 13A598 for members of the company's AppleSeed testing program, Apple has now posted the build for all registered Mac developers, referring to it as the "GM" (Golden Master) version that will be released to the public. Apple has also seeded the GM build of Xcode 5.0.1 for building applications for Mavericks. Apple is reportedly targeting a l...
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MacUpdate Bundle: 10 Apps for $49.99, Including FotoMagico, ScreenFlow, and More

Wednesday October 2, 2013 9:03 pm PDT by
A few times a year, MacRumors partners with MacUpdate to promote a Mac application bundle deal. MacUpdate's latest bundle includes ten apps for $49.99, with a value of $564 if they were to be purchased separately. The bundle offer has just been extended by one week, giving interested users an additional opportunity to purchase the apps. The first 15,000 buyers will also receive two-time...
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AppleCare Staff Begin Training on OS X Mavericks Ahead of Expected Late October Launch

Wednesday October 2, 2013 6:43 am PDT by
Apple has begun the process of training its AppleCare staff on OS X Mavericks ahead of an expected late October launch for the updated Mac operating system, reports 9to5Mac.These sources say that training has begun today, and support staff will be required to learn about the operating system’s new features, installation process, and troubleshooting options for at least six hours over the course ...
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Apple Reportedly Seeding iOS 7.0.3 Internally Ahead of Potential Launch Next Week

Tuesday October 1, 2013 8:35 am PDT by
Apple has reportedly begun seeding iOS 7.0.3 to some of its own employees and carrier partners, with a potential launch coming as soon as next week, according to BGR.According to our sources, Apple has seeded iOS 7.0.3 to employees and partners for final testing. We’re not sure exactly when the new software will be released to the public, but we believe it will be sometime next week. The build...
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Carl Icahn Pushed for $150 Billion Stock Buyback at Dinner with Apple CEO Tim Cook [Update: Has $2 Billion Invested]

Tuesday October 1, 2013 7:33 am PDT by
Activist investor Carl Icahn has just issued a Tweet sharing that he had a "cordial" dinner with Apple CEO Tim Cook last night where he pushed for an increased stock buyback of $150 billion. According to Icahn, the two will revisit the subject later this month.The stock buyback portion of Apple's capital return program was originally set at $10 billion when it was announced in March 2012, but...
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Apple TV Gains Vevo and NHL Channels in Germany

Tuesday October 1, 2013 7:12 am PDT by
Apple TV users in Germany are discovering today that they now have access to two new channels on their set-top boxes in the form of music video channel Vevo and hockey channel NHL GameCenter, reports Macerkopf [Google Translate]. Both channels have been available to users in various other countries for some time, with NHL GameCenter having debuted in the United States nearly two years ago...