Apple has marked as private its day-old The Parent Presentation video on YouTube, meaning that it is no longer available to watch.
Apple has also moved The Parent Presentation to the bottom of its College Students page, effectively burying it. When we reported on the marketing campaign yesterday, the presentation was prominently featured at the top of the page.
It is unclear why Apple is suddenly hiding the ad, or if it will return. Apple did not immediately respond to our request for comment.
On social media, some people said that the ad was cringe or gross, so perhaps Apple pulled the video due to overly negative reception. To be clear, this is merely speculation, and there were others who found humor in the video.
The Parent Presentation is a customizable slideshow that explains why a Mac is a useful tool in college. The presentation is available to download for free in PowerPoint, Keynote, and Google Slides formats. Students can customize the presentation slides, and then show it to their parents to convince them to buy them a Mac.
In an accompanying YouTube video shared by Apple, comedian Martin Herlihy showed a group of high school students how to effectively use The Parent Presentation.
Wednesday January 14, 2026 10:18 am PST by Joe Rossignol
Verizon is experiencing a major outage across the U.S. today, with hundreds of thousands of customers reporting issues with the network on the website Downdetector. There are also complaints across Reddit and other social media platforms.
iPhone users and others with Verizon service are generally unable to make phone calls, send text messages, or use data over 5G or LTE due to the outage....
Wednesday January 14, 2026 7:09 am PST by Joe Rossignol
While the iPhone 18 Pro models are still around eight months away, a leaker has shared some alleged details about the devices.
In a post on Chinese social media platform Weibo this week, the account Digital Chat Station said the iPhone 18 Pro and iPhone 18 Pro Max will have the same 6.3-inch and 6.9-inch display sizes as the iPhone 17 Pro and iPhone 17 Pro Max.
Consistent with previous...
Thursday January 15, 2026 10:56 am PST by Joe Rossignol
While the iPhone 18 Pro and iPhone 18 Pro Max are not expected to launch for another eight months, there are already plenty of rumors about the devices.
Below, we have recapped 12 features rumored for the iPhone 18 Pro models, as of January 2026:
The same overall design is expected, with 6.3-inch and 6.9-inch display sizes, and a "plateau" housing three rear cameras
Under-screen Face ID...
Thursday January 15, 2026 11:19 am PST by Joe Rossignol
Apple today updated its trade-in values for select iPhone, iPad, Mac, and Apple Watch models. Trade-ins can be completed on Apple's website, or at an Apple Store.
The charts below provide an overview of Apple's current and previous trade-in values in the United States, according to the company's website. Most of the values declined slightly, but some of the Mac values increased.
iPhone
...
Tuesday January 13, 2026 7:52 pm PST by Joe Rossignol
Apple and Google this week announced that Gemini will help power a more personalized Siri, and The Information has provided more details.
Subscribe to the MacRumors YouTube channel for more videos.
As soon as this spring, the report said the revamped version of Siri will be able to…
Answer more factual/world knowledge questions in a conversational manner
Tell more stories
Provide...
I see the marketing missteps are continuing to occur.
This feels like an area of the company that needs to be examined and reformed.
I still can’t believe that horrendous “Forgot my husband’s birthday. Let me have my iphone make a photo slideshow birthday gift.” AD ever made it out to public eyes.
Here's why the ad doesn't work: It features a shady salesman. The implication is that you have to be shady to convince someone to buy a Mac (which makes no sense given that Apple arguably makes the best laptops, with the highest quality hardware and OS). The tone of the ad is off base relative to the real-world value proposition of a Mac.
The "presentation" is reminiscent of other shady sales pitches, like selling timeshares or any disreputable door-to-door business of the past (expensive vacuums, magazine subscriptions, etc).
I understand it's trying to be funny (and I also found the comedian to be funny), but the tone and connotation of the ad don't align with Apple's brand. Don Draper would not have greenlit this.
These days, every misstep at Apple seems to stem from poor leadership. After 42 years as a loyal customer, I no longer feel the same about the company. While they still build the best mousetraps compared to the competition, my opinion of the company now plays a role in my purchasing decisions.
