Watch Apple's Full 10-Minute M4 iMac Keynote - MacRumors
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Watch Apple's Full 10-Minute M4 iMac Keynote

To introduce the new M4 iMac models today, Apple didn't hold a standard event, but the company did record a short keynote video to go through all of the machine's new features.


The announcement is themed just like one of Apple's full pre-recorded event videos, starting with a view of Apple Park that zooms in to Apple executives highlighting the M4 ‌iMac‌'s capabilities and once again walking through Apple Intelligence. The first four minutes of the video cover ‌Apple Intelligence‌, so skip to 4:40 if you just want to watch the bit about the ‌iMac‌.

Apple has three videos to share this week, so we can expect additional M4 Mac product announcements on Tuesday and Wednesday. We are also expecting Apple to release new M4 MacBook Pro models and M4 Mac mini models with a new design.

Pricing on the new ‌iMac‌ starts at $1,299, and pre-orders began today. A launch will follow on November 8.

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Top Rated Comments

pier Avatar
20 months ago
This format of releasing individual videos is waaay better than a 2 hour keynote.
Score: 31 Votes (Like | Disagree)
x-evil-x Avatar
20 months ago
What’s with all these fruity colors? Why don’t they offer at least one sleek grey or black option with black borders.
I really don’t get it
Score: 18 Votes (Like | Disagree)
20 months ago

What’s with all these fruity colors?
It's literally a fruit company.
Score: 15 Votes (Like | Disagree)
20 months ago
Calling it a big beautiful screen is pushing it.
Score: 13 Votes (Like | Disagree)
20 months ago

Same old 60 hz crappy display. So lousy!
I can defend it on this 24" display. It's actually quite a nice display

I can't defend 60Hz on the studio display though
Score: 10 Votes (Like | Disagree)
20 months ago
it's actually not a bad update.
Score: 9 Votes (Like | Disagree)