YouTube Raises Premium Prices in Over 15 Countries - MacRumors
Skip to Content

YouTube Raises Premium Prices in Over 15 Countries

YouTube is raising the cost of its Premium plan in multiple countries around the world, with the new pricing surfacing over the weekend (via Android Authority). Prices are up in Europe, South America, and and some countries in Asia and the Middle East.

General YouTube Feature 1
Price hikes are being tracked over on Reddit, and so far customers in the following countries are being warned about higher prices: Belgium, Colombia, the Czech Republic, Denmark, Indonesia, Ireland, Italy, Malaysia, the Netherlands, Norway, Saudi Arabia, Singapore, Sweden, Switzerland, Thailand, and the United Arab Emirates.

The biggest single plan price increase is in Norway, where prices are up 42 percent. YouTube Premium in Norway used to cost approximately $11.33 per month, but now it is just over $16. In Sweden, the family plan now costs $27.38 per month, up from $17.57. On average, single person plans have increased 18 percent, while family plans are up 43 percent.

Many YouTube Premium customers affected by the price changes have said on Reddit that they plan to cancel given the significant increases to family plans.

YouTube Premium pricing has not increased in the United States, Canada, or other countries. In the U.S., the standard plan is $13.99 per month, and a family plan is $22.99 per month.

Tag: YouTube

Popular Stories

Dynamic Island iPhone 18 Pro Feature

iPhone 18 Pro Prices Estimated Ahead of Apple Event Next Week

Thursday September 3, 2026 3:41 am PDT by
Less than a week before Apple debuts new iPhone 18 Pro models, research firm TrendForce has estimated the prices of the devices based on the latest hardware cost environment. TrendForce's price estimates compared to last year's models look like this: Model Starting Price Model Starting Price Change iPhone 17 Pro $1,099 iPhone 18 Pro $...
iPhone Handoff Feature

iOS 27 Introduces New 'iPhone Handoff' Feature

Wednesday September 2, 2026 12:35 pm PDT by
Apple has added a new "iPhone Handoff" feature to iOS 27 that will allow you to switch between two iPhones while using the same phone number on each device. This functionality was briefly mentioned during the WWDC 2026 keynote in June, on a slide that listed hundreds of new features coming in iOS 27 and corresponding software updates, but Apple never shared any further details at the time. ...
iPhone 18 Pro Dark Cherry Feature

iPhone 18 Pro Reportedly Starts With 256GB of Storage

Thursday September 3, 2026 9:22 am PDT by
While the iPhone 17 Pro has double the base storage compared to the iPhone 16 Pro, there will apparently be no further increase this year. Taiwanese research firm TrendForce today again reported that the iPhone 18 Pro models will start with 256GB of storage, like the iPhone 17 Pro models. Minimum storage capacities by model:iPhone 16 Pro: 128GB iPhone 17 Pro: 256GB iPhone 18 Pro...

Top Rated Comments

26 months ago
Typical. Get them hooked then screw them in the rear.
Score: 44 Votes (Like | Disagree)
infinitejest Avatar
26 months ago

IMO, life is too short to watch commercials, so even if they do raise the price for the US, I will keep it.
Or just get a free ad blocker.
Score: 43 Votes (Like | Disagree)
CWallace Avatar
26 months ago
IMO, life is too short to watch commercials, so even if they do raise the price for the US, I will keep it as I watch far too much YouTube to not have Premium.
Score: 23 Votes (Like | Disagree)
breather Avatar
26 months ago
Monopoly behavior. Governments should look in to this bullcrap YouTube is pulling.
Score: 22 Votes (Like | Disagree)
antiprotest Avatar
26 months ago

I watch far too much YouTube to not have Premium.
I hate medicine commercials the most: "Don't want to DIE DIE DIE DIE? Take this pill. Side effects may include headaches, heart disease, constipation and diarrhea at the same time, stroke, cancer, and death."
Score: 17 Votes (Like | Disagree)
FlavorfulTreat Avatar
26 months ago
Poor Google is struggling, makes sense they would have to raise prices. They were only able to buyback 31.4 billion in stock so far this year.

Those in the affected countries should all be grateful to have this opportunity to maximize shareholder value.
Score: 15 Votes (Like | Disagree)