When to Expect an AirTag 2 to Launch

Apple released the AirTag in April 2021, and the item tracking accessory has not received any hardware updates since then.

airtag purple
Below, we recap rumors about when the second-generation AirTag is expected to be released, as well as potential new features and changes.

Timing

In a report today outlining his expectations for Apple's upcoming iPhone 16 event, Bloomberg's Mark Gurman briefly mentioned that Apple is developing a new AirTag, but he does not expect the accessory to be released until 2025:

A fresh AirTag is also in development, though Apple isn't planning a release until next year either.

He did not provide any additional details about the next AirTag in the report.

In October 2023, Apple supply chain analyst Ming-Chi Kuo said mass production of the second-generation AirTag had been postponed from the fourth quarter of 2024 until some point in 2025, but he did not provide a reason for the apparent change in plans. Kuo and Gurman are thus in agreement that a new AirTag is not coming until next year.

Features

Gurman previously said the new AirTag would feature an upgraded chip with improved location tracking. If so, the AirTag could be updated with the second-generation Ultra Wideband chip that debuted in all iPhone 15 models last year.

Kuo believes the new AirTag will have some kind of integration with Apple's Vision Pro headset, but he has not shared any specific details.

No design changes have been rumored for the AirTag so far. Read our AirTag 2 guide for more.

Popular Stories

AirPods Pro Firmware Feature

Apple Releases New Firmware for AirPods Pro 2, AirPods Pro 3, and AirPods 4

Thursday November 13, 2025 11:35 am PST by
Apple today released new firmware designed for the AirPods Pro 3, the AirPods 4, and the prior-generation AirPods Pro 2. The AirPods Pro 3 firmware is 8B25, while the AirPods Pro 2 and AirPods 4 firmware is 8B21, all up from the prior 8A358 firmware released in October. There's no word on what's include in the updated firmware, but the AirPods Pro 2, AirPods 4 with ANC, and AirPods Pro 3...
Tim Cook WWDC 2018

Report: Tim Cook to Step Down as Apple CEO 'as Soon as Next Year'

Saturday November 15, 2025 2:40 pm PST by
Apple is preparing for Tim Cook to step down as CEO of the company "as soon as next year," according to the Financial Times. The company's board of directors and senior executives "recently intensified preparations for Cook to hand over the reins," the report said. While the report said that Apple is unlikely to name a new CEO before its next earnings report in late January, it went on to ...
iPhone Pocket Short

iPhone Pocket Now Available to Order, But Already Selling Out

Friday November 14, 2025 6:20 am PST by
Apple recently teamed up with Japanese fashion brand ISSEY MIYAKE to create the iPhone Pocket, a limited-edition knitted accessory designed to carry an iPhone. iPhone Pocket is available to order on Apple's online store starting today, in the United States, France, China, Italy, Japan, Singapore, South Korea, and the United Kingdom. However, it is already completely sold out in the United...
apple silicon mac lineup 2024 feature purple m5

Apple's 2026 Mac Plans

Friday November 14, 2025 3:23 pm PST by
Most of Apple's Macs are slated to get M5 chips across 2026, and there's a possibility we'll even see the first M6 chips toward the end of the year. Updates are planned for everything from the MacBook Air to the Mac Studio. MacBook Air (Early 2026) The MacBook Air will be one of the first Macs to get a 2026 refresh, with an update planned for the first few months of the year. The MacBook...
best early black friday deals

Best Black Friday Apple Deals Live Now - Save on AirPods, iPads, and Apple Watches

Saturday November 15, 2025 1:45 pm PST by
We're officially in the month of Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon. Note: MacRumors is an affiliate partner with some of these vendors. When ...
tvOS 26 Profiles

tvOS 26.2 Adds a Useful New Feature to Your Apple TV

Friday November 14, 2025 10:02 am PST by
Starting with the upcoming tvOS 26.2 update, currently in beta, additional profiles created on the Apple TV no longer require their own Apple Account. In the Settings app on the Apple TV, under Profiles and Accounts, anyone can create a new profile by simply entering a name and indicating whether the profile is for a kid. The profile will be associated with the primary user's Apple Account,...
walmart new ornametns

Walmart Black Friday Deals Begin Today With Low Prices on Headphones, TVs, and More

Friday November 14, 2025 7:55 am PST by
Walmart's Black Friday sale has officially kicked off today, with an online shopping event that's also seeing some matching deals in retail locations. There are quite a few major discounts in this sale, including savings on headphones, TVs, and more. Note: MacRumors is an affiliate partner with Walmart. When you click a link and make a purchase, we may receive a small payment, which helps us...
CarPlay Pinned Messages

iOS 26.2 Adds New CarPlay Setting

Thursday November 13, 2025 6:48 am PST by
iOS 26 extended pinned conversations in the Messages app to CarPlay, for quick access to your most frequent chats. However, some drivers may prefer the classic view with a list of individual conversations only, and Apple now lets users choose. Apple released the second beta of iOS 26.2 this week, and it introduces a new CarPlay setting for turning off pinned conversations in the Messages...
CarPlay Liquid Glass Dark

Here's When Tesla is Expected to Add Support for Apple CarPlay

Sunday November 16, 2025 6:49 am PST by
In his Power On newsletter today, Bloomberg's Mark Gurman reiterated that Tesla plans to add Apple CarPlay support to its vehicles "in the coming months." This is easily the biggest news for the regular version of CarPlay in years, should Tesla actually follow through with offering the system in its vehicles. As noted by Gurman, this would be a stunning reversal for Tesla and its CEO Elon ...

Top Rated Comments

Ultracyclist Avatar
16 months ago
Having two of the current AirTags, I really can’t think of a improvement other than range for nearby tracking. But that could also be done at the iPhone side of things.
Score: 5 Votes (Like | Disagree)
contacos Avatar
16 months ago
They should steal some ideas from the Galaxy Tag. I was pleasantly surprised about it's functionality when I got them after previously having owned 4 AirTags. You can add routines to it like turning on the light by pressing on it once, customize the alert sound or even track your dogs "work out"
Score: 3 Votes (Like | Disagree)
BigBlur Avatar
16 months ago

I find that changing the battery of AirTags to be incredibly tedious. I have one AirTag that no matter how many times I replace the battery, it drains in two weeks.
That definitely doesn't sound normal. I've had four AirTags for a few years now and have only replaced the battery in them once so far. My replacement batteries (Energizer) seem to be lasting longer than the original ones. Also, make sure your batteries don't have the bitter coating.
Score: 3 Votes (Like | Disagree)
jouster Avatar
16 months ago
Make it louder, please.
Score: 2 Votes (Like | Disagree)
svish Avatar
16 months ago
Expecting no major changes. Probably in 2025 a new one will be released.
Score: 1 Votes (Like | Disagree)
NMBob Avatar
16 months ago

Are they going to start numbering everything? They could release new AirTags and just call them AirTags.
The New AirTag.
Score: 1 Votes (Like | Disagree)