Major Shareholders Planning to Force Apple to Reveal Use of AI
Some of Apple's biggest investors are set to pressure the company tomorrow to reveal its use of artificial intelligence tools (via the Financial Times).

Apple's annual shareholder meeting takes place tomorrow, allowing those with a major stake in the company to put forward proposals. One resolution proposed by the American Federation of Labor and Congress of Industrial Organizations (AFL-CIO) asks Apple to disclose its use of AI and any ethical guidelines that the company has adopted regarding the technology.
The resolution is set to be supported by Norges Bank Investment Management and Legal & General, Apple's eighth and 10th-largest shareholders. Norges Bank, which operates the world's biggest sovereign wealth fund, wrote in its voting disclosures that Apple's board should account for "social consequences of its operations and products." Likewise, Legal & General said that Apple "discloses very little about its approach to managing AI-related risks."
Legal & General met with Apple to discuss AI, but it declined to increase transparency around its development and use of the technology. "Apple should be transparent in their uses of AI and their risk management processes," the company said.
The major investor advisory firm Institutional Shareholder Services is encouraging Apple investors to support the AI resolution, arguing that Apple's guidelines "do not specifically identify the potential risks resulting from the use of AI" and, as a result, "there are concerns regarding shareholders' ability to properly evaluate the risks associated with the use of AI."
Meanwhile, Apple is urging investors to reject the resolution, claiming that "the scope of the requested report is overly broad and could encompass disclosure of strategic plans and initiatives harmful to our competitive position." Shareholder petitions in the United States are usually non-binding, but those that review support from more than 30% of investors usually put sufficient pressure on the company to act. Apple is widely expected to announce a range of new AI features for its devices at WWDC later this year.
Popular Stories
Apple is planning some of the "biggest iOS and macOS redesigns in its history," according to Bloomberg's Mark Gurman.
In his Power On newsletter today, Gurman reiterated that iOS 19 will have a visionOS-like design with more transparent interfaces:The new interfaces will adopt the design principles introduced in visionOS, the software for Apple's Vision Pro headset. That includes greater...
If you've been following iPhone rumors over the last few years, you may remember reading reports that Apple flirted with the idea of introducing a super high-end "Ultra" model that would either replace its Pro Max device or sit above it in Apple's smartphone hirearchy. These reports appeared in the pre-launch iPhone 15 and iPhone 16 rumor cycles, but ultimately came to nothing. Now though, the...
Apple prototyped a larger ultra-slim iPhone 17 Air with a 6.9-inch display, but ultimately decided not to go ahead with the device because of fears that it could be susceptible to bending, according to a new report.
Bloomberg reporter Mark Gurman, writing in his latest Power On newsletter:
When it first started work on the phone, it prototyped a device with a 6.9-inch screen — matching...
In an investor research note today with British bank Barclays, analyst Tim Long said Apple's first foldable iPhone could have a starting price in the $2,300 range in the United States, which would make it by far the most expensive iPhone model ever.
If the first foldable iPhone starts at $2,299, that means it would cost nearly twice as much as the iPhone 16 Pro Max, which starts at $1,199.
...
The iOS 18.3.2 update that Apple released last week appears to have broken iCloud Mail for some users. There are multiple complaints on Reddit and the MacRumors forums from users who say that iCloud Mail is not able to push new iCloud emails to their iPhones after the iOS 18.3.2 update.
Affected users say that despite having the correct settings enabled, new iCloud emails are not showing up...
Bloomberg's Mark Gurman today shared some new details about the rumored iPhone 17 Air.
In his Power On newsletter, Gurman said he was told that the device may start at roughly $899 in the U.S., which means that it would occupy the same price point as the iPhone 16 Plus. This would make sense, as it has been widely rumored that the Air model will take over the Plus model's spot in the iPhone...
All four iPhone 17 models launching later this year will feature an upgraded 24-megapixel front-facing camera, according to analyst Jeff Pu.
In a research note today with investment firm GF Securities, Pu shared a chart in which he reiterated that the iPhone 17, iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will each be equipped with a 24-megapixel front camera. By comparison, all four ...
Apple considered launching the iPhone 17 Air without a USB-C charging port, according to Bloomberg's Mark Gurman.
In his Power On newsletter today, Gurman said that while Apple ultimately decided against making the iPhone 17 Air its first iPhone model without a charging port, the idea is still on the table for future iPhone models.
He said the iPhone 17 Air will "foreshadow a move to...