Apple Expects to Sell Fewer OLED iPad Pros Than Planned
Apple has reportedly cut components orders for its upcoming OLED iPad Pro models, suggesting that the company is now anticipating lower demand than previously expected.
According to a report from Aju Korea Daily, cited by TrendForce, Apple has reduced orders of the OLED display panels designed for the next-generation iPad Pro by 20 to 30%. Apple's original order of ten million panels was split between LG Display, with six million units, and Samsung, with four million units. The cut is expected to hit LG's order specifically, reducing to three or four million units, while Samsung's order remains unchanged. This also suggests that it is primarily the 13-inch iPad Pro that is affected by Apple's expectation of reduced sales, since Samsung is exclusively supplying panels for the 11.1-inch model.
The scaling back of the order suggests that Apple is now planning to sell fewer new iPad Pro models than it initially expected. Some reports have suggested that OLED display technology will make the iPad Pro models much more expensive. The 11-inch OLED iPad Pro could be priced starting at $1,500, while the 13-inch model could be priced starting at $1,800. Currently, the 11-inch iPad Pro is priced starting at $799, while the 12.9-inch model with a mini-LED display is priced starting at $1,099. This could be one reason behind Apple's expectation of lower sales.
The latest indications suggest that the new iPad Pro models will launch in March or April, offering larger screens, the M3 chip, MagSafe charging, and support for a redesigned Magic Keyboard accessory.
Popular Stories
We've been focusing on deals on physical products over the past few weeks, but Black Friday is also a great time of year to purchase a streaming membership. Some of the biggest services have great discounts for new and select returning members this week, including Disney+, Hulu, Paramount+, Peacock, and more.
Note: MacRumors is an affiliate partner with some of these vendors. When you click a...
iOS 27 will reportedly have two major elements: quality improvements and new AI features.
In his Power On newsletter today, Bloomberg's Mark Gurman said that iOS 27 will be similar to Mac OS X Snow Leopard, in the sense that Apple is focused on improving "quality and underlying performance" over adding new features.
Gurman said there is one exception to this rule, though, as he expects...
We're only a few days away from Black Friday, which will take place on Friday, November 28 in 2025. As always, this will be the best time of the year to shop for great deals, including popular Apple products like AirPods, iPad, Apple Watch, and more. In this article, the majority of the discounts will be found on Amazon.
Note: MacRumors is an affiliate partner with some of these vendors. When...
iOS 26.2 is currently in beta testing. The upcoming update includes a handful of new features and changes on the iPhone, including a new Liquid Glass slider for the Lock Screen's clock, offline lyrics for Apple Music, and more.
In a recent press release, Apple confirmed that iOS 26.2 will be released to all users in December, but it did not provide a specific release date.
Keep reading...
On this week's episode of The MacRumors Show, we talk through all of the new features and improvements expected to come to next year's iPhone 18 Pro and iPhone 18 Pro Max models.
Subscribe to The MacRumors Show YouTube channel for more videos
Apple's next-generation iPhones are less than ten months away and we already have a good idea about what to expect based on corroborated leaks, rumors,...
Apple's first foldable iPhone is expected to launch alongside the iPhone 18 Pro models in fall 2026, and it's shaping up to include three standout features that could set it apart from the competition.
The book-style foldable will reportedly feature an industry-first 24-megapixel under-display camera built into the inner display, according to a recent JP Morgan equity research report. That...
American multinational news company CNN has abruptly pulled its content from Apple News, Semafor reports.
CNN quietly removed its stories from Apple News over the weekend and there is no longer a feed from the network to subscribe to in the app. This effectively ends its distribution agreement with Apple while the two sides negotiate new terms. Discussions are apparently ongoing and CNN's...
Black Friday deals have begun, and Amazon is one of the best places you can find steep discounts on numerous products this week. We've already collected all of the best Apple-related deals you'll find at Amazon (and other retailers) in our Apple Black Friday Deals post, so below you'll find other discounts on devices like Anker accessories, Beats headphones, video games, TVs, and more.
Note:...
Apple's annual four-day Black Friday through Cyber Monday shopping event is returning on Friday, November 28 through Monday, December 1 in many countries, including the United States, Canada, Australia, New Zealand, France, Germany, Italy, Spain, the United Kingdom, Belgium, the Netherlands, Sweden, Thailand, and others.
During the shopping event, customers can get an Apple gift card with...
