Apple Product Roadmap 2023–24: Over 15 New Devices in Development

Apple is working on at least a dozen new devices set to launch between late 2023 and early 2024, according to an updated product roadmap shared by Bloomberg's Mark Gurman.

mac ipad iphone apple tv apple watch device lineup 2023
In the latest edition of his "Power On" newsletter, Gurman explained that Apple is planning to launch two Apple Watch Series 9 models and a second-generation Apple Watch Ultra alongside the iPhone 15 lineup this fall.

Substantial updates to the Mac lineup will launch starting later this year or in early 2024, encompassing new 14- and 16-inch MacBook Pro models with the M3 Pro and M3 Max chips, a refreshed 13-inch ‌MacBook Pro‌ with the M3 chip, two new MacBook Air models, and new 24-inch iMac models. In addition, Apple is said to be "conducting early work" on an all-new ‌iMac‌ model with a display larger than 30 inches in size.

Gurman reiterated that an updated iPad Air to replace the current M1-based device and two new iPad Pro models with OLED displays are on the way for 2024. Third-generation AirPods Pro, a refreshed Apple TV with improved specifications, and other "home equipment" such as smart displays are also in early development. A new generation of Apple's Vision Pro headset is unlikely to arrive until 2025, he added.

Popular Stories

iOS 26

When Will Apple Release iOS 26.2?

Monday December 1, 2025 4:37 pm PST by
We're getting closer to the launch of the final major iOS update of the year, with Apple set to release iOS 26.2 in December. We've had three betas so far and are expecting a fourth beta or a release candidate this week, so a launch could follow as soon as next week. Past Launch Dates Apple's past iOS x.2 updates from the last few years have all happened right around the middle of the...
ios 18 to ios 26 upgrade

Apple Pushes iPhone Users Still on iOS 18 to Upgrade to iOS 26

Tuesday December 2, 2025 11:09 am PST by
Apple is encouraging iPhone users who are still running iOS 18 to upgrade to iOS 26 by making the iOS 26 software upgrade option more prominent. Since iOS 26 launched in September, it has been displayed as an optional upgrade at the bottom of the Software Update interface in the Settings app. iOS 18 has been the default operating system option, and users running iOS 18 have seen iOS 18...
maxresdefault

iPhone Fold: Launch, Pricing, and What to Expect From Apple's Foldable

Monday December 1, 2025 3:00 am PST by
Apple is expected to launch a new foldable iPhone next year, based on multiple rumors and credible sources. The long-awaited device has been rumored for years now, but signs increasingly suggest that 2026 could indeed be the year that Apple releases its first foldable device. Subscribe to the MacRumors YouTube channel for more videos. Below, we've collated an updated set of key details that ...
iOS 26

Apple Seeds iOS 26.2 and iPadOS 26.2 Release Candidates to Developers and Public Beta Testers

Wednesday December 3, 2025 10:33 am PST by
Apple today seeded the release candidate versions of upcoming iOS 26.2 and iPadOS 26.2 updates to developers and public beta testers, with the software coming two weeks after Apple seeded the third betas. The release candidates represent the final versions of iOS 26.2 and iPadOS 26.2 that will be provided to the public if no further bugs are found during this final week of testing....
iphone 17 cyber

iPhone 17 Demand Is Breaking Apple's Sales Records

Tuesday December 2, 2025 9:44 am PST by
Apple's iPhone 17 lineup is selling well enough that Apple is on track to ship more than 247.4 million total iPhones in 2025, according to a new report from IDC. Total 2025 shipments are forecast to grow 6.1 percent year over year due to iPhone 17 demand and increased sales in China, a major market for Apple. Overall worldwide smartphone shipments across Android and iOS are forecast to...
Photos App Icon Liquid Glass

John Gruber Shares Scathing Commentary About Apple's Departing Software Design Chief

Thursday December 4, 2025 9:30 am PST by
In a statement shared with Bloomberg on Wednesday, Apple confirmed that its software design chief Alan Dye will be leaving. Apple said Dye will be succeeded by Stephen Lemay, who has been a software designer at the company since 1999. Meta CEO Mark Zuckerberg announced that Dye will lead a new creative studio within the company's AR/VR division Reality Labs. On his blog Daring Fireball,...
Touchscreen MacBook Feature

Here Are the Four MacBooks Apple Is Expected to Launch Next Year

Monday December 1, 2025 5:00 am PST by
2026 could be a bumper year for Apple's Mac lineup, with the company expected to announce as many as four separate MacBook launches. Rumors suggest Apple will court both ends of the consumer spectrum, with more affordable options for students and feature-rich premium lines for users that seek the highest specifications from a laptop. Below is a breakdown of what we're expecting over the next ...
iphone air camera

iPhone Air's Resale Value Has Dropped Dramatically, Data Shows

Thursday December 4, 2025 5:27 am PST by
The iPhone Air has recorded the steepest early resale value drop of any iPhone model in years, with new data showing that several configurations have lost almost 50% of their value within ten weeks of launch. According to a ten-week analysis published by SellCell, Apple's latest lineup is showing a pronounced split in resale performance between the iPhone 17 models and the iPhone Air....
iPhone 17 Pro Cosmic Orange

iPhone 17 Pro Lost a Camera Feature Pro Models Have Had Since 2020

Thursday December 4, 2025 5:18 am PST by
iPhone 17 Pro models, it turns out, can't take photos in Night mode when Portrait mode is selected in the Camera app – a capability that's been available on Apple's Pro devices since the iPhone 12 Pro in 2020. If you're an iPhone 17 Pro or iPhone 17 Pro Max owner, try it for yourself: Open the Camera app with Photo selected in the carousel, then cover the rear lenses with your hand to...
chatgpt logo

Sam Altman Declares 'Code Red' for ChatGPT, Delays OpenAI Advertising Plans

Tuesday December 2, 2025 3:30 pm PST by
OpenAI is deprioritizing work on advertising as it focuses on improving the quality of ChatGPT, reports The Information. OpenAI CEO Sam Altman declared a "code red" on Monday, and told employees that the company needs to improve ChatGPT so it doesn't fall behind competitors like Google and Anthropic. Altman said that OpenAI needs to work on personalization for each user, image generation,...

Top Rated Comments

MakeAppleAwesomeAgain Avatar
32 months ago
I'm sick of waiting for a proper replacement for my 2017 iMac, so I guess Apple won. I'm buying a Studio Display and a Mac Mini. I tried the Dell 27" 4K monitor for a while, but the scaling issues are terrible, and the image quality isn't anywhere near Apple's. I've waited for the Samsung Viewfinity S9, but I should have known better. Based on the first review, it also sucks.

The only question left: how much am I going to spend? The 2017 iMac was costly then, but I will surely break my personal record at the Apple Store. I just want a speedier machine, screen size is fine. You would expect that a similar, more up-to-date machine would be cheaper, but I need to spend hundreds of dollars more this round to get a similar setup.

A Mac Mini with 32GB of memory, a Studio Display, and an Apple keyboard and trackpad is now $3,646. Yes, it's faster than my current iMac, and I can reuse the display when I upgrade the Mac Mini in a few years, but holy ****, I've never spent so much money on a freaking computer.
Score: 38 Votes (Like | Disagree)
Lwii2boo Avatar
32 months ago
I don't want to be toxic but can someone explain to me why people give any sort of relevance to what Gurman said. He said just omega obvious/consensual things all the time.
I get this guy has a good network but what he said is just pointless
Score: 30 Votes (Like | Disagree)
SW3029 Avatar
32 months ago

A new generation of Apple's Vision Pro headset is unlikely to arrive until 2025, he added.

I mean, no ****. The first one won't even be out until 2024.
Score: 25 Votes (Like | Disagree)
Chet-NYC Avatar
32 months ago

I'm sick of waiting for a proper replacement for my 2017 iMac, so I guess Apple won. I'm buying a Studio Display and a Mac Mini. I tried the Dell 27" 4K monitor for a while, but the scaling issues are terrible, and the image quality isn't anywhere near Apple's. I've waited for the Samsung Viewfinity S9, but I should have known better. Based on the first review, it also sucks.

The only question left: how much am I going to spend? The 2017 iMac was costly then, but I will surely break my personal record at the Apple Store. I just want a speedier machine, screen size is fine. You would expect that a similar, more up-to-date machine would be cheaper, but I need to spend hundreds of dollars more this round to get a similar setup.

A Mac Mini with 32GB of memory, a Studio Display, and an Apple keyboard and trackpad is now $3,646. Yes, it's faster than my current iMac, and I can reuse the display when I upgrade the Mac Mini in a few years, but holy ****, I've never spent so much money on a freaking computer
Think of the cost in terms of how much you spend on an equivalent Windows PC in the same amount of time that the Mac set up will last. When I got my first iMac in 2012, I was a bit shell shocked that I was spending over $3000 on a computer...but it lasted seven years. I never had a PC that would make it past 2½ years before needing to be replaced..and they cost around $2000-2300 each. In the long run, the iMac was cheaper.
Score: 17 Votes (Like | Disagree)
KooL BeAnZ Avatar
32 months ago
iPads with OLED long overdue, definitely can’t wait for those !
Score: 17 Votes (Like | Disagree)
Ray2 Avatar
32 months ago
I’m waiting for bug free systems and application software from Apple.
Score: 16 Votes (Like | Disagree)