Deals: Launch Day Discounts Hit New Apple TV 4K Models on Amazon, Available From $124.99

The new Apple TV 4K is now available to purchase today, and Amazon is still offering a small $4 discount on the streaming device, which it first introduced as a pre-order sale last week. You can get the 64GB Wi-Fi model for $124.99, down from $129.00.

Apple TV 2022 Feature BlueNote: MacRumors is an affiliate partner with Amazon. When you click a link and make a purchase, we may receive a small payment, which helps us keep the site running.

While not a massive discount, this is still a notable deal given it's the first discount on the 2022 Apple TV 4K. Because these are brand new, we don't expect much steeper discounts than this to come out any time soon. Although Black Friday is imminent, we are expecting notable sales to focus more on 2021 models, likely dipping below $100.

Likewise, the 128GB Wi-Fi + Ethernet Apple TV 4K is on sale for $144.99, down from $149.00. Only Amazon is offering these launch day discounts on the new Apple TV 4K models.

We're keeping track of all of the season's best Apple-related deals in our Black Friday roundup, so be sure to check back throughout the month for an updated list of all the most notable discounts you'll find for Black Friday 2022.

Related Roundup: Apple Deals

Top Rated Comments

jz0309 Avatar
20 months ago
$5 down on launch day ... will be on sale for $99 before year end - buy for me
Score: 2 Votes (Like | Disagree)
w5jck Avatar
20 months ago

Launch day deals, oh no ? if people want it they'll want it at full price.

I remember when Apple used to have price embargoes, wonder why that stopped ?
I remember back in the 1990s Apple forbid ComputerCity(?), or one of the retail chains anyway, from selling their products because they offered sale deals on them. They would discount a printer if you bought a Mac, and it pissed off Apple. Apple can be a bunch of d**ks when they want to be.
Score: 1 Votes (Like | Disagree)
Ryan H Avatar
20 months ago
Launch day deals, oh no ? if people want it they'll want it at full price.

I remember when Apple used to have price embargoes, wonder why that stopped ?
Score: 1 Votes (Like | Disagree)
senojsitruc Avatar
20 months ago
I'm elated. My order arrived today. I got it plugged in, set up and running in a matter of minutes. I've successfully run 25 camera streams (via streamieapp.com) on the previous generation and this latest one handled 36 (6x6 grid) just fine -- which is roughly the equivalent of running nine 4k video streams.

The Apple TV really is my favorite Apple device. I wish Apple showed it a little bit more love.
Score: 1 Votes (Like | Disagree)

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