Apple Executives Offer Closer Look at iPhone 14's Crash Detection

In a new interview, two Apple executives have offered a deeper dive into the iPhone 14's new Crash Detection feature, which can detect if a user has been involved in a car accident and automatically contact emergency services and contacts.

iPhone 14 Pro Car Crash Detection Ad
During the interview with TechCrunch's Brian Heater, Apple's vice president of worldwide iPhone product marketing, Kaiann Drance, and the company's vice president of sensing and connectivity, Ron Huang, shed some light on the technical aspects of how the latest ‌iPhone‌ and Apple Watch models actually detect a car crash.

The latest devices include updated sensors that can detect sudden changes in motion and pressure, along with other data types from the ‌iPhone‌, to trigger an alert. The updated accelerometer in the latest ‌iPhone‌ models can measure G-force measurements of up to 256Gs. As Apple was developing the feature, it required a "fundamental understanding of what is experienced during a crash," said Huang in the interview. "In these crashes, you see impact forces over 100Gs. We started around 256Gs. Any time you try to increase that range, there are trade-offs, in terms of precision at the higher range and the power costs. It took the team a lot of work to build the sensors in this way."

Alongside data from the gyroscope and accelerometer, the ‌iPhone‌ uses multiple other variables to understand if a user is moving in a car and if they've been involved in an accident. "There's no silver bullet, in terms of activating crash detection," said Huang, adding that there is no set number of factors that must be present before Crash Detection is triggered and emergency services are contacted.

It's hard to say how many of these things have to trigger, because it's not a straight equation. Depending how fast the traveling speed was earlier, determines what signals we have to see later on, as well. Your speed change, combined with the impact force, combined with the pressure change, combined with the sound level, it's all a pretty dynamic algorithm.

There are some car accidents in which the ‌iPhone 14‌ or newer Apple Watch models may deliberately not contact emergency services. "I actually had a rear-end fender bender when I was in New York earlier. My crash detection did not go off," Drance said. "It's just one of those minor things where you just get out of your car and keep going. That's part of the sensor fusion and accuracy, because we don't want to be doing a lot of false calls to 9-1-1 when they're not necessary."

Despite Apple's efforts to reduce false calls to emergency services, reports have emerged that ‌iPhone 14‌ devices are calling emergency services when users are riding a roller coaster. The false alarm calls are likely a result of the ‌iPhone 14‌'s sensors falsely interpreting the sudden braking and movement of the ride as a collision with another vehicle. Other factors the ‌iPhone‌ uses include noise, such as engine or road noise, as well as Wi-Fi routers near an ‌iPhone‌ rapidly changing as a result of being in a moving vehicle.

Huang also touched on how Apple tested Crash Detection, noting the company placed the ‌iPhone‌ in many places around a car, equipped with cameras to analyze the impact. Apple also looked at data from the Department of Transportation and the National Highway Traffic Safety Administration to understand what types of accidents are the leading causes of injuries.

We put iPhones in many different places throughout the car — on the dummies and the car itself and mounts and so forth. And then we collect all of the raw sensor data coming from these devices during such a crash. We put cameras inside and outside the cars, as well, so from the footage, you can time the actual impact, what the pressure sensors see when the airbag goes off in slow motion. We're able to look at data in high fidelity. We also look at DATA from the Department of Transportation or the NHTSA (National Highway Traffic Safety Administration) to understand what kinds of crashes are the leading causes of injuries.

Crash Detection is available on the ‌iPhone 14‌, ‌iPhone 14‌ Pro, Apple Watch SE, Apple Watch Series 8, and Apple Watch Ultra.

Related Roundup: iPhone 14
Related Forum: iPhone

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Top Rated Comments

Expos of 1969 Avatar
22 months ago

If it's not a "straight equation" why offer it? At this point, it will be best to offer users to manually toggle the crash detection off more easily. It seems like this feature is still in the pre-mature stages. It needs work!
There was so little for Apple to promote as a reason to buy the iPhone, they were grasping at straws and a half-baked crash detection feature seemed like a good idea at the time.
Score: 19 Votes (Like | Disagree)
TheYayAreaLiving ?️ Avatar
22 months ago
If it's not a "straight equation" why offer it? At this point, it will be best to offer users to manually toggle the crash detection off more easily. It seems like this feature is still in the pre-mature stages. It needs work!
Score: 15 Votes (Like | Disagree)
roncron Avatar
22 months ago
A couple thoughts.

1. False positives causing erroneous calls to emergency services are a cost. Notifying emergency services when an actual crash happens is a benefit. If false positives are relatively rare, then maybe that's an acceptable cost. But the feature is so new that we don't yet know. But Apple will accumulate more data every month on the frequency of correct vs. false positives so it can better assess the actual usefulness of the feature. (Hopefully it will share this information with us.)

2. Apple could make the crash-detection feature "opt-in," and require anyone who opts in to first read some splash screens about the importance of disabling the feature when you visit amusement parks, and how to disable the feature. Of course, some people will forget to do this, so...

3. Apple could automatically disable the feature while a user is in an amusement park. Apple knows where all the amusement parks are (because Apple Maps) and location services are required to be enabled to use crash detection, so this seems an easy way to eliminate many false positives.
Score: 12 Votes (Like | Disagree)
goonie4life9 Avatar
22 months ago
I love it when a good Project Titan comes together….
Score: 11 Votes (Like | Disagree)
Wildkraut Avatar
22 months ago
„We put iPhones in many different places throughout the car — on the dummies and the car itself and mounts and so forth.“

Yeah, but not in a roller coaster!
Yeah Tim, you could have tested it on the Oktoberfest, instead of drinking ? all day long.



Attachment Image
Score: 10 Votes (Like | Disagree)
goonie4life9 Avatar
22 months ago

A rollercoaster?
”For the full crash detection experience, upgrade to the Apple Car.”
Score: 9 Votes (Like | Disagree)