Apple Watch Ultra's Customizable Action Button Can Launch Shortcuts, Plus a Whole Lot More

Later this week, Apple will launch the Apple Watch Ultra, a more rugged, capable smartwatch aimed at explorers, adventurers, and athletes. One of the many unique features of the $799 watch is the addition of a third button called the Action button. This article previews what you'll be able to do with it.

Apple Watch Ultra Orange Alpine Loop Action button 220907 big

Location of the Action Button

Colored in "International Orange," the indented, pill-shaped Action button is located beside the display on the left side of the Apple Watch Ultra's titanium case, in between the dual speakers and the siren.

Activating the Siren

Pressing and holding the Action button will activate the built-in 86-decibel siren, which can be heard from up to 600 feet (180 meters) away, and is meant to be used to attract help during an emergency.

ultra siren watch

Custom Actions

The Action button is also customizable, meaning it can perform whatever function the user configures for it. Apple Watch Ultra users are able to choose an initial function for the Action button when they set up their device. Later, they can adjust this choice in Settings, where a new section lists apps that support the button.

apple watch ultra action button
Apple's examples of what the button can be configured to do include starting Backtrack (which uses GPS data to create a path of where you've been so you can retrace your steps), starting a workout, and beginning a dive.

The Action button can also be assigned to system-level functions, like turning the Flashlight on and off, marking a Compass Waypoint, or starting the Stopwatch. In addition, Apple Watch Ultra users can pause the current function by pressing the Action and Side buttons together.

Assigning Shortcuts

Because the Action button is powered by the new App Intents APIs that Apple released at WWDC in June, Apple Watch Ultra users will be also able to assign Shortcuts to it, bringing huge potential for customization, like the ability to control smart home accessories.


Assigning a dedicated Shortcut to the Action button could also pave the way for additional, adaptive functionality. For instance, Shortcuts with location- or time-based actions could allow the Action button to perform different functions throughout the day.

Multifunction Use With Subsequent Presses

Depending on what app the Action button is being used to control, Apple Watch Ultra users will in some cases be able to choose additional actions for subsequent presses.

Apple envisions people using the Action button without looking at the screen, so a subsequent button press should flow logically from the first press, while also making sense in the current context.

action button mark segment
For example, a workout app might let the user start a triathlon with the first button press and switch to another segment with a subsequent press.

It's worth noting however that apps won't be able to assign functions to a long press of the Action button, since watchOS 9 reserves this interaction for the emergency SOS feature.

Final Thoughts

Apple's decision to add a third physical control to the Apple Watch Ultra in the form of the Action button doesn't just allow quick access to a range of system-provided functions. It also hands a new tool to third-party developers that will enable them to bring key app features to users at the press of a button.

Whether Apple intends to bring the Action button to its more affordable Apple Watch Series models in the future is an intriguing question, the answer to which may depend on just how versatile and indispensable it proves to be in the hands of Ultra users.

apple watch ultra 2
Priced at $799, the Apple Watch Ultra is available in a single 49mm size, with Trail, Ocean, and Alpine band options available. The new smartwatch can be pre-ordered now and launches alongside the second-generation AirPods Pro this coming Friday, September 23. For more on the Apple Watch Ultra's design and features, be sure to check out our dedicated roundup.

Related Roundup: Apple Watch Ultra 2
Related Forum: Apple Watch

Popular Stories

iPhone 17 Pro Dual Tone Feature 1

iPhone 17 Pro Launching Later This Year With These 8 New Features

Thursday January 9, 2025 5:45 am PST by
While the iPhone 17 Pro and iPhone 17 Pro Max are not expected to launch until September, there are already plenty of rumors about the devices. iPhone 17 Pro concept based on rumors Below, we recap key changes rumored for the iPhone 17 Pro models as of January 2025: More aluminum: iPhone 17 Pro models are rumored to have an aluminum frame, whereas the iPhone 15 Pro and iPhone 16 Pro models ...
Generic iOS 18

iOS 18.3 Coming Soon: Here's What's New

Monday January 13, 2025 5:33 am PST by
iOS 18.3 is currently in beta for developers and public beta testers. So far, the upcoming iPhone software update is very minor in scope. Below, we outline what is new in iOS 18.3 so far. The only potential new feature coming to iPhones with iOS 18.3 so far is robot vacuum support in the Home app, but this functionality is not yet live. Apple is laying the groundwork for the feature,...
HomePod mini and Apple TV

HomePod Mini 2 and New Apple TV Launch Timeframe Narrowed Down

Sunday January 12, 2025 4:11 pm PST by
Bloomberg's Mark Gurman recently reported that Apple plans to release new HomePod mini and Apple TV models this year, and now he has provided a more precise timeframe. In his Power On newsletter today, Gurman said Apple is currently aiming to launch the new HomePod mini and Apple TV models "toward the end of the year." That timeframe suggests the devices will be released at some point...
new magsafe charger

Apple Releases Updated MagSafe Charger Firmware

Tuesday January 14, 2025 11:30 am PST by
Apple today released new firmware designed for the 25W MagSafe Charger that is compatible with the iPhone 12 and later and the latest AirPods and Apple Watch models. The updated firmware is version 2A143, up from the 2A138 firmware that the accessory shipped with. In the Settings app, you'll see a different version number than the internal firmware number. The 2024 MagSafe charger was...
se 4 for 2025

When to Expect the iPhone SE 4 or So-Called 'iPhone 16E' to Launch

Friday January 10, 2025 9:20 am PST by
Apple is widely rumored to be planning a new iPhone SE, and multiple sources lately have commented on the device's launch timing. The latest word comes from Apple supply chain analyst Ming-Chi Kuo. In a blog post today, he said the device will be released around the middle of the first half of 2025. In other words, around the quarter mark of 2025. That means the next iPhone SE will likely be ...
airpods pro 2 gradient

AirPods Pro 3 Expected This Year: Here's What We Know

Wednesday January 8, 2025 7:05 am PST by
Despite being released over two years ago, Apple's AirPods Pro 2 continue to dominate the wireless earbud market. However, with the AirPods Pro 3 expected to launch sometime in 2025, anyone thinking of buying Apple's premium earbuds may be wondering if the next generation is worth holding out for. Apart from their audio and noise-canceling performance, which are generally regarded as...
AppleEventLogoFeature

Apple Focusing on These Eight New Low-Cost Devices in 2025

Saturday January 11, 2025 1:00 am PST by
Apple's slate of 2025 products look to be dominated by a large number of low-cost and entry-level devices. Here's what to expect. With advancements like Apple Intelligence and all-new in-house chip designs, Apple is reportedly looking to enhance many of its budget-friendly offerings, ensuring they remain competitive in an increasingly crowded market. These updates also indicate a slight...
General Apps Messages Redux

Phishing Attacks Use This Simple Trick to Defeat iPhone Message Security

Monday January 13, 2025 6:11 am PST by
A new social engineering tactic is being used by cybercriminals to trick iPhone users into disabling iMessage's built-in phishing protection, in a bid to expose them to malicious links and scams, according to BleepingComputer. The scam exploits a security feature in iMessage that automatically disables links from unknown senders. Apple told the outlet that when users reply to these messages...

Top Rated Comments

firewire9000 Avatar
30 months ago

I canceled my order because you cannot plan hikes with it. Completely useless for me.
Yes you can, I’ve been doing this since my Series 6. You only need two apps, Koomot for planning the route and WorkOutDoor for following it and registering the workout. Easy.
Score: 28 Votes (Like | Disagree)
DMG35 Avatar
30 months ago
This is the most excited I’ve been about Apple Watch in years. Can’t wait to get it!
Score: 18 Votes (Like | Disagree)
steve09090 Avatar
30 months ago
In the spirit of having 20% of posts being positive on Apple. I think it’s awesome and those who don’t like it… well, most people couldn’t care less that you don’t like it.

We shall see what people who actually have one, think of it.
Score: 17 Votes (Like | Disagree)
JForestZ34 Avatar
30 months ago
IMO it’s ugly. To each there own!!! I hope everyone enjoys it!!!!


James
Score: 13 Votes (Like | Disagree)
GuruZac Avatar
30 months ago
This Friday can’t come soon enough! First new watch in 3 years almost to the day and the first cellular model I’ve ever had. Series 0-> Series 2-> Series 5-> Ultra
Score: 10 Votes (Like | Disagree)
deeddawg Avatar
30 months ago
Apple Watch Ultra may have a great personality, but it's still really ugly....
Score: 9 Votes (Like | Disagree)