App Store Prices to Increase in Europe Next Month

Apple today announced that, as early as October 5, prices of App Store apps and in-app purchases will increase in all countries and territories that use the euro. The increases are the result of the euro's weakness against the U.S. dollar currently.

iOS App Store General Feature JoeBlue
Prices of apps and in-app purchases will also increase in Chile, Egypt, Japan, Malaysia, Pakistan, Poland, South Korea, Sweden, and Vietnam, according to Apple.

For those unfamiliar with how App Store pricing works, Apple provides developers with preset tiers that they can price their app at, and these tiers will be increasing for the euro next month. For example, tier one will be rising from €0.99 to €1.19, while the maximum tier is set to increase from €999 to €1,199, according to Apple.

Apple periodically adjusts its App Store price tiers around the world and more information about this increase can be found on Apple's developer website. Some developers may adjust the price tier of their app to adjust for the increases.

Auto-renewable subscriptions are not affected by the price increases.

Top Rated Comments

WiiDSmoker Avatar
9 months ago
All Apple does is nickel and dime now while continuously releasing half baked software and hardware.
Score: 37 Votes (Like | Disagree)
Alex_Mac Avatar
9 months ago

All Apple does is nickel and dime now while continuously releasing half baked software and hardware now.
Nah, nothing is worse than the obsession Apple has with urban rap culture and music that’s shoving down our throats with every Apple event or product promotion. The whole thing is just cringe and bad acoustic for the ears.
Score: 27 Votes (Like | Disagree)
syklee26 Avatar
9 months ago
We all know that when Euro regains its strength against USD Apple will not reduce the app prices. Companies will always find ways to increase price without backlash.

BTW, I haven’t paid for apps in ages. Haven’t seen good enough apps recently worth purchasing.
Score: 21 Votes (Like | Disagree)
babyexercise Avatar
9 months ago

While Apple certainly is a large corporation, they don't set foreign exchange rates. If they had that level of power, the EU wouldn't dare try to regulate them, lol.
Do you think Apple will decrease prices for these countries when USD drops later? Lol xd
Score: 19 Votes (Like | Disagree)
T Coma Avatar
9 months ago
When pressed on the matter, Apple CEO Tim Cook said, “This 20% increase has, like, absolutely nothing to do with the EU mandating use of USB-C on iPhones,” while appearing to stifle a laugh. “No, I’m totally serious!” exclaimed Cook while turning red and covering his mouth. “I mean, we’re also charging more in like Chile or whatever,” he fitfully added. After a brief time to compose himself, Cook said, “But we’ll be sure to lower those charges when the exchange rate allows,” before inexplicably bolting from the room.
Score: 16 Votes (Like | Disagree)
exoticSpice Avatar
9 months ago

All Apple does is nickel and dime now while continuously releasing half baked software and hardware now.
Oh enough with the complaining. Like Google and Microsoft don't release half baked software and hardware. Apple is run by humans not Angels.

Remember the iPhone 4 anntenta gate under Steve and iPhone 6 bend gate. Mistakes happen. Geez. Like you guys are perfect in your jobs and the company you work for is perfect.

It's not Apples fault the Euro is weak.
Score: 15 Votes (Like | Disagree)

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