Apple Still Trying to Keep Up With M2 MacBook Air Demand Almost a Month After Launch
Almost a month after launch, demand for the new M2 MacBook Air continues to be high, with the notebook in relatively short supply. For just the baseline configuration, customers are facing up to a three-week wait, according to Apple's online store.
In the United States, Apple lists the MacBook Air as shipping out in two to three weeks for the baseline model with 8GB of RAM and 256GB of SSD storage. Other configurations with varying storage and memory options are listed with a one to two weeks shipping estimate.
The delay is untimely, as Apple is currently running a Back to School promotion for students preparing for classes this fall. The new MacBook Air may be an attractive purchase for students thanks to its lightweight and thin design and the battery life and performance enabled by the M2 chip.
Apple has been facing supply chain constraints in recent months, but the situation does seem to be easing. Besides the long wait for the new MacBook Air, most other Macs in Apple's lineup remain readily available for shipping with no weeks-long delay.
The highest-end Mac Studio and the 24-inch iMac with the M1 chip are the two exceptions. The Mac Studio is listed with shipping estimates of one month or longer, and customers looking for an iMac face a three- to four-week delay, according to Apple's store at the time of writing.
In the third quarter of the year, Apple's Mac business was severely constrained. Apple CEO Tim Cook said that Mac supply was so low for the quarter that it was difficult to gauge actual demand for Apple's latest computers:
In terms of testing the demand, you can't really test demand unless you have the supply. We were so far from that last quarter that we have an estimate of what we believe demand was, but it is an estimate. We recognize how the industry is doing, we think that we've got a great story with the Mac, getting M1 out and now M2 out, we have a very strong offering for the back to school season and we'll see how we do this quarter. We'll report back in October.
Mac revenue for Q3 of 2022 was down to $7.3B from $8.2B in the year-ago quarter.
Popular Stories
Apple is preparing to launch a dramatically thinner iPhone this September, and if recent leaks are anything to go by, the so-called iPhone 17 Air could boast one of the most radical design shifts in recent years.
iPhone 17 Air dummy model alongside iPhone 16 Pro (credit: AppleTrack)
At just 5.5mm thick (excluding a slightly raised camera bump), the 6.6-inch iPhone 17 Air is expected to become ...
Apple may have canceled the super scratch resistant anti-reflective display coating that it planned to use for the iPhone 17 Pro models, according to a source with reliable information that spoke to MacRumors.
Last spring, Weibo leaker Instant Digital suggested Apple was working on a new anti-reflective display layer that was more scratch resistant than the Ceramic Shield. We haven't heard...
Despite being more than two years old, Apple's AirPods Pro 2 still dominate the premium wireless‑earbud space, thanks to a potent mix of top‑tier audio, class‑leading noise cancellation, and Apple's habit of delivering major new features through software updates. With AirPods Pro 3 widely expected to arrive in 2025, prospective buyers now face a familiar dilemma: snap up the proven...
Apple has completed Engineering Validation Testing (EVT) for at least one iPhone 17 model, according to a paywalled preview of an upcoming DigiTimes report.
iPhone 17 Air mockup based on rumored design
The EVT stage involves Apple testing iPhone 17 prototypes to ensure the hardware works as expected. There are still DVT (Design Validation Test) and PVT (Production Validation Test) stages to...
This week marks the 10th anniversary of the Apple Watch, which launched on April 24, 2015. Yesterday, we recapped features rumored for the Apple Watch Series 11, but since 2015, the Apple Watch has also branched out into the Apple Watch Ultra and the Apple Watch SE, so we thought we'd take a look at what's next for those product lines, too.
2025 Apple Watch Ultra 3
Apple didn't update the...
All upcoming iPhone 17 models will come equipped with 12GB of RAM to support Apple Intelligence, according to the Weibo-based leaker Digital Chat Station.
The claim from the Chinese leaker, who has sources within Apple's supply chain, comes a few days after industry analyst Ming-Chi Kuo said that the iPhone 17 Air, iPhone 17 Pro, and iPhone 17 Pro Max will all be equipped with 12GB of RAM.
...
In a victory for Epic Games, Apple was today found to be in violation of a 2021 injunction that required it to allow developers to direct customers to third-party purchase options on the web using in-app links.
Judge Yvonne Gonzalez Rogers, who has been handling the Apple vs. Epic Games dispute for the last five years, said that Apple is in "willful violation" of the injunction she issued to ...
Apple's iPhone 18 lineup will introduce a major leap in memory performance, according to new information shared today by Weibo-based leaker Digital Chat Station. Apple is reportedly planning to equip the 2026 models with a high-capacity six-channel LPDDR5X memory configuration, significantly upping the memory bandwidth for future AI features and multitasking.
Expanding the memory bandwidth...
