Suppliers for the upcoming iPhone 14 reportedly feel uncertain about how high demand will be for Apple's upcoming flagship lineup, according to supply chain sources speaking to DigiTimes.
A paywalled preview of a full story set to be published tomorrow says "uncertainty remains about demand for the new models between the end of the fourth quarter and the beginning of first-quarter 2023." Apple and its suppliers have been ramping up shipments of components ahead of mass production, which is expected to begin later this month.
Despite suppliers' uncertain sentiment, Apple is expecting the iPhone 14 series to perform quite well. Just last week, it was reported that Apple had informed suppliers to increase iPhone 14 shipments by 5% to 95 million units, higher than what the company was initially expecting.
One reason suppliers may feel uncertain about demand is a reported increase in the price of the higher-end models of the iPhone 14 lineup. Reliable Apple analyst Ming-Chi Kuo has reported that the price of the iPhone 14 lineupmay increase, possibly due to both models starting with an increased 256GB of storage.
Other than a possible price increase, the iPhone 14 Pro and iPhone 14 Pro Max are expected to gain several noteworthy features, including a 48MP camera, a new pill-shaped and hole-punch display cutout, better performance, and more. Learn more about the iPhone 14 and iPhone 14 Pro using our respective roundups.
Tuesday February 3, 2026 7:47 am PST by Joe Rossignol
While the iOS 26.3 Release Candidate is now available ahead of a public release, the first iOS 26.4 beta is likely still at least a week away. Following beta testing, iOS 26.4 will likely be released to the general public in March or April.
Below, we have recapped known or rumored iOS 26.3 and iOS 26.4 features so far.
iOS 26.3
iPhone to Android Transfer Tool
iOS 26.3 makes it easier...
Tuesday February 3, 2026 12:45 pm PST by Joe Rossignol
Apple recently acquired Israeli startup Q.ai for close to $2 billion, according to Financial Times sources. That would make this Apple's second-biggest acquisition ever, after it paid $3 billion for the popular headphone maker Beats in 2014.
This is also the largest known Apple acquisition since the company purchased Intel's smartphone modem business and patents for $1 billion in 2019....
Thursday February 5, 2026 12:54 pm PST by Joe Rossignol
Apple turns 50 this year, and its CEO Tim Cook has promised to celebrate the milestone. The big day falls on April 1, 2026.
"I've been unusually reflective lately about Apple because we have been working on what do we do to mark this moment," Cook told employees today, according to Bloomberg's Mark Gurman. "When you really stop and pause and think about the last 50 years, it makes your heart ...
Thursday February 5, 2026 12:22 pm PST by Joe Rossignol
Apple plans to announce the iPhone 17e on Thursday, February 19, according to Macwelt, the German equivalent of Macworld.
The report, citing industry sources, is available in English on Macworld.
Apple announced the iPhone 16e on Wednesday, February 19 last year, so the iPhone 17e would be unveiled exactly one year later if this rumor is accurate. It is quite uncommon for Apple to unveil...
Wednesday February 4, 2026 7:44 am PST by Joe Rossignol
Apple today began selling certified refurbished iPhone 16, iPhone 16 Plus, iPhone 16 Pro, and iPhone 16 Pro Max models on its online store in the U.S., with prices discounted by 12% to 22% compared to Apple's current or former pricing for the devices.
Here were Apple's starting prices when the devices launched in September 2024:
iPhone 16: $799
iPhone 16 Plus: $899
iPhone 16 Pro:...
Not sure why the suppliers are uncertain about the demand. That's not their job. That's Apple's job. They have the data. Rest assured iPhone 14 will set like hot cakes around the world. They will instantly be back-ordered.
People should buy the iphone 13 instead of the iphone 14 if they dont want the iphone pros Since the 6.1" model will be probably 90% identical but the price wont be
The 14 non-pro Max will more than make up for any price-induced weakness in the Pro lineup.
Massive pent-up demand, hence Apple reportedly being bullish ('https://www.macrumors.com/2022/08/08/apple-iphone-14-shipments-95-million/') with orders.
