Apple today shared a new AirPods ad starring singer Harry Styles, following the release of his new album "Harry's House" last month.
The ad features Styles and others with colorful, silhouette-like appearances as they dance while listening to music in Spatial Audio on AirPods.
"The magical listening experience of AirPods with Spatial Audio meets Harry Styles' new album 'Harry's House," says Apple. "With dynamic head tracking, to hear sound all around, you'll hear Harry Styles like never before."
The ad draws similarities to Apple's iconic iPod ads with silhouettes of people dancing or rocking out to music from the mid-2000s.
The third-generation AirPods were released in October 2021 with a new design, Spatial Audio support, and IPX4-rated water resistance.
Tag: Apple Ads
Top Rated Comments
One time I was at trader joes and got confused because when i turned to put something in my cart, my audio got quieter and I realized I had SA turned on. So i turned it off and left it that way.
Spatial audio used in TV shows and Movies is where it’s at. In music you can’t really tell the difference because they are trying to sell you that the music is being played “All” around you when it’s unrealistic, even when going in concerts the audio source comes from one direction. It’s like the drummer is to the left, the bassist is to the right, the singer is behind you, but you are supposed to be standing in the middle Of all it.
Movies and videos are actually recorded for you to be immersed in the viewing experience hence why Dolby atmos content audio feedback is completely noticeable while listening to it as you watch. Doesn’t have to be Dolby atmos but even Dolby 5.1 comes back to make it better for you!
A lot of streaming apps low-key support Spatial audio, but you can see it enabled when you change the volume.
I pull out my shure head phones for high quality music and use my AirPods Pro for watching videos.