Apple to Start Selling All 24-Inch iMac Colors in Retail Stores
We're not expecting new Macs to debut at Apple's upcoming "California Streaming" event, but according to Bloomberg's Mark Gurman, Apple is making one small tweak to its Mac sales plans.
After the September 14 event, Apple retail stores will begin selling the 24-inch iMac in all colors, which will mean all seven colors will be able to be purchased in store.
Right now, Apple's retail stores only offer the iMac in green, pink, blue, and silver. The yellow, orange, and purple colors cannot be purchased in stores and must be ordered online.
The change will make it easier for customers who want one of the more unusual iMac colors to get an iMac right away without having to wait for shipping. It may also mean that third-party stores will be able to carry additional colors, as retailers like Best Buy have also been limited to green, pink, blue, and silver.
There are highly anticipated redesigned 14 and 16-inch MacBook Pro models that are in the works, but unfortunately, we are not expecting these new machines at the September event. Instead, Apple will likely hold a second October and/or November event that will focus on Macs and iPads.
Popular Stories
Apple today seeded the release candidate version of iOS 18.5 to developers and public beta testers, giving us a look at the final version of the update that will be provided to the public next week.
With the release candidate, Apple provided release notes, so we have a more complete look at the new features that are included in the update, including those that weren't found during the beta...
If you owned a Siri-compatible device and had an accidental Siri activation between September 17, 2014 and December 31, 2024, you could be eligible for a payment from Apple as part of a class action lawsuit settlement.
Apple in January agreed to pay $95 million to settle a class action lawsuit involving Siri spying accusations, and a website to distribute the funds has now been set up and...
The first iOS 19 beta is just one month away, and there are already many new features and changes that are expected with it.
Apple should seed the first iOS 19 beta to developers immediately following the WWDC 2025 keynote, which is scheduled for Monday, June 9. Following beta testing, the update should be released to the general public in September.
Below, we recap the key iOS 19 rumors...
Apple's upcoming foldable iPhone will feature a new type of display panel developed by Samsung that has never been used in a foldable product, claims a source with links to Apple's supply chain.
According to the account yeux1122 on the Korean Naver blog, the foldable iPhone will use a custom display process for which Apple will hold branding trademark rights, and that meets Apple's stringent ...
We've still got months to go before the new iPhone 17 models come out, but a combination of dummy models and leaks have given us some insight into what we can expect in terms of camera changes.
Apple is adding new camera features, and changing the design of the camera bump for some models. You might be skeptical of dummy models, but over the years, they've proven to be a highly accurate...
Apple acquired Canadian startup Mayday Labs in April 2024, according to a European Commission listing, spotted by French blog MacGeneration. The acquisition had not received widespread attention from tech publications until now.
Apple is legally required to report certain acquisitions to the European Commission, under the terms of the EU's Digital Markets Act.
Mayday Labs founder Jeremy...
It's been nearly two months since the M4 MacBook Air launched, so we thought we'd take another look at the machine now that it's been out long enough to do some serious testing with it.
Subscribe to the MacRumors YouTube channel for more videos.
Introduced in March, the MacBook Air is equipped with Apple's latest and greatest M4 chip, so it's more than capable of handling day-to-day tasks...
